ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The Awareness Group's annualized return on capital (ROC %) for the quarter that ended in Dec. 2025 was 0.08%.
As of today (2026-06-25), The Awareness Group's WACC % is 18.14%. The Awareness Group's ROC % is -1.45% (calculated using TTM income statement data).
The Awareness Group earns returns that do not match up to its cost of capital. It will destroy value as it grows.
The Awareness Group (OTCPK:TAAG) ROC % Explanation
ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.
There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.
Why is ROC % important?
Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.
As of today, The Awareness Group's WACC % is 18.14%. The Awareness Group's ROC % is -1.45% (calculated using TTM income statement data).
The Awareness Group earns returns that do not match up to its cost of capital. It will destroy value as it grows.
Be Aware
Like ROE % and ROA %, ROC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.
The Awareness Group ROC % Related Terms
The Awareness Group ROC % Historical Data
* Premium members only.
The historical data trend for The Awareness Group's ROC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Note:
The Operating Income data used here is four times the quarterly (Dec. 2025) data.
The tax rate is limited to between 0% and 100%.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
The Awareness Group (TAAG) has a ROC % of 0.08% as of Dec. 2025. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on The Awareness Group and its competitors.
Is The Awareness Group's ROC % too high?
The Awareness Group's current ROC % is 0.08%. The Media - Diversified industry median ROC % is 1.41. The Awareness Group's value of 0.08% is 94.3% below this industry median.
How does The Awareness Group's ROC % compare to MDEX and CMLSQ?
The Awareness Group's ROC % of 0.08% can be compared against companies in the Media - Diversified industry. The industry median ROC % is 1.41. The Awareness Group's value of 0.08% is 94.3% below this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC % for a Media - Diversified company?
The median ROC % among Media - Diversified companies is 1.41, based on 1,016 companies in the industry. Companies in the top quartile (top 25%) have a ROC % significantly above this median, while those in the bottom quartile fall well below. However, ROC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Awareness Group's current ROC % of 0.08% is 94.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC % mean?
A high ROC % can signal that a stock is expensive relative to its fundamentals. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on The Awareness Group and its competitors. For the Media - Diversified industry, the median ROC % is 1.41 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Awareness Group's current ROC % is 0.08%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Awareness Group stock overvalued right now?
The Awareness Group (TAAG) has a current ROC % of 0.08%. The current ROC % is 0.08% and 94.3% below the Media - Diversified industry median of 1.41. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC % calculated?
ROC % is calculated from a company's financial statements. For The Awareness Group (TAAG), the current ROC % is 0.08% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
The Awareness Group (TAG), operates in the alternative energy industry. TAG focuses on the solar energy sector, offering a comprehensive platform called TAG GRID that integrates solar sales, project funding, and lending solutions. The company is also involved in mergers and acquisitions, having acquired multiple companies in engineering, fintech services, and generation, which are integrated into their operations.
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