PRCX (Phoenix Rising Co) ROIC %: -3.46% (As of Sep. 2022)


PRCX Phoenix Rising Co PRCX
12 GF Score
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What is Phoenix Rising Co ROIC %?

Phoenix Rising Co PRCX -99.00% 12 ROIC % is -3.46% as of Sep. 2022. GuruFocus rates PRCX with a GF Score™ of 12/100.

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. Phoenix Rising Co's annualized return on invested capital (ROIC %) for the quarter that ended in Sep. 2022 was -3.46%.

As of today (2026-06-26), Phoenix Rising Co's WACC % is 0.00%. Phoenix Rising Co's ROIC % is 0.00% (calculated using TTM income statement data). Phoenix Rising Co earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Phoenix Rising Co  (OTCPK:PRCX) ROIC % Explanation

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROIC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Phoenix Rising Co's WACC % is 0.00%. Phoenix Rising Co's ROIC % is 0.00% (calculated using TTM income statement data). Phoenix Rising Co earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

Like ROE % and ROA %, ROIC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.


Phoenix Rising Co ROIC % Related Terms


Phoenix Rising Co ROIC % Historical Data

* Premium members only.

The historical data trend for Phoenix Rising Co's ROIC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Phoenix Rising Co ROIC % Chart

Phoenix Rising Co Annual Data
Trend Jan13 Jan14 Jan15 Jan16 Jan17 Jan18 Dec19 Dec20 Dec21
ROIC %
Get a 7-Day Free Trial Premium Member Only -1.23 -4.25 5.00 -19.79 -4.81

Phoenix Rising Co Quarterly Data
Oct17 Jan18 Apr18 Sep18 Dec18 Mar19 Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22
ROIC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -7.06 -4.69 -5.71 -0.04 -3.46

PRCX vs FOMC, GLAE, FXBY: ROIC % Comparison

For the Asset Management subindustry, Phoenix Rising Co's ROIC %, along with its competitors' market caps and ROIC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Phoenix Rising Co ROIC % vs Asset Management Industry

For the Asset Management industry and Financial Services sector, Phoenix Rising Co's ROIC % distribution charts can be found below:

* The bar in red indicates where Phoenix Rising Co's ROIC % falls into.


PRCX
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Phoenix Rising Co PRCX
ROIC % is just one metric. See GF Score™, valuation, warning signs, and more.
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Phoenix Rising Co ROIC % Calculation

Phoenix Rising Co's annualized Return on Invested Capital (ROIC %) for the fiscal year that ended in Dec. 2021 is calculated as:

ROIC % (A: Dec. 2021 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Dec. 2020 ) + Invested Capital (A: Dec. 2021 ))/ count )
=-0.731 * ( 1 - 0.14% )/( (19.824 + 10.56)/ 2 )
=-0.7299766/15.192
=-4.81 %

where

Phoenix Rising Co's annualized Return on Invested Capital (ROIC %) for the quarter that ended in Sep. 2022 is calculated as:

ROIC % (Q: Sep. 2022 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Jun. 2022 ) + Invested Capital (Q: Sep. 2022 ))/ count )
=-0.956 * ( 1 - 0.01% )/( (32.505 + 22.787)/ 2 )
=-0.9559044/27.646
=-3.46 %

where

Note: The Operating Income data used here is four times the quarterly (Sep. 2022) data. The tax rate is limited to between 0% and 100%.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROIC % →
What does a ROIC % of -3.46% mean?
Phoenix Rising Co (PRCX) has a ROIC % of -3.46% as of Sep. 2022. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on Phoenix Rising Co and its competitors.
Is Phoenix Rising Co's ROIC % too high?
Phoenix Rising Co's current ROIC % is -3.46%. Overall, Phoenix Rising Co has a GF Score™ of 12/100, reflecting its overall financial health beyond just this single metric.
How does Phoenix Rising Co's ROIC % compare to FOMC and GLAE?
Phoenix Rising Co's ROIC % of -3.46% can be compared against companies in the Asset Management industry. The industry median ROIC % is 1.21. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROIC % for an Asset Management company?
The median ROIC % among Asset Management companies is 1.21, based on 709 companies in the industry. Companies in the top quartile (top 25%) have a ROIC % significantly above this median, while those in the bottom quartile fall well below. However, ROIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROIC % mean?
A high ROIC % can signal that a stock is expensive relative to its fundamentals. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on Phoenix Rising Co and its competitors. For the Asset Management industry, the median ROIC % is 1.21 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Phoenix Rising Co's current ROIC % is -3.46%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Phoenix Rising Co stock overvalued right now?
Phoenix Rising Co (PRCX) has a current ROIC % of -3.46%. The current ROIC % is -3.46%. Phoenix Rising Co's overall GF Score™ is 12/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROIC % calculated?
ROIC % is calculated from a company's financial statements. For Phoenix Rising Co (PRCX), the current ROIC % is -3.46% as of Sep. 2022. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Phoenix Rising Co Business Description

Address 641 10th Street, Cedartown, GA, USA, 30125
Phoenix Rising Co makes investments and acquisitions into sound, transparent markets and industries throughout the world. The company is principally engaged in the trading of oil, gas and lubricant,.
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