BTLN (Brightline Interactive) Selling, General, & Admin. Expense: $4.64 Mil (TTM As of Mar. 2026)

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Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

BTLN Brightline Interactive Inc BTLN
71 GF Score
Price $1.07
GF Value $1.05
Valuation Fairly Valued
! 5 Warning Signs
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What is Brightline Interactive Selling, General, & Admin. Expense?

Brightline Interactive BTLN +15.05% 71 Selling, General, & Admin. Expense is $4.64 Mil as of Mar. 2026. GuruFocus rates BTLN with a GF Score™ of 71/100 and a GF Value™ of $1.05 (Fairly Valued). The stock has 5 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Brightline Interactive's selling, general, & admin. expense for the three months ended in Mar. 2026 was $0.90 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was $4.64 Mil.


Brightline Interactive  (NAS:BTLN) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Brightline Interactive Selling, General, & Admin. Expense Related Terms


Brightline Interactive Selling, General, & Admin. Expense Historical Data

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The historical data trend for Brightline Interactive's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Brightline Interactive Selling, General, & Admin. Expense Chart

Brightline Interactive Annual Data
Trend Jun19 Jun20 Jun21 Jun22 Jun23 Jun24 Jun25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial 3.48 7.59 12.53 7.11 5.84

Brightline Interactive Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.65 1.28 1.30 1.15 0.90

BTLN vs SSGC, RKTO, INTZ: Selling, General, & Admin. Expense Comparison

For the Software - Infrastructure subindustry, Brightline Interactive's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Brightline Interactive Selling, General, & Admin. Expense vs Software Industry

For the Software industry and Technology sector, Brightline Interactive's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Brightline Interactive's Selling, General, & Admin. Expense falls into.


BTLN
71GF Score
Brightline Interactive Inc BTLN
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Brightline Interactive Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $4.64 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of $4.64 Mil mean?
Brightline Interactive (BTLN) has a Selling, General, & Admin. Expense of $4.64 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Brightline Interactive and its competitors.
Is Brightline Interactive's Selling, General, & Admin. Expense too high?
Brightline Interactive's current Selling, General, & Admin. Expense is $4.64 Mil. Overall, Brightline Interactive has a GF Score™ of 71/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Brightline Interactive's Selling, General, & Admin. Expense compare to SSGC and RKTO?
Brightline Interactive's Selling, General, & Admin. Expense of $4.64 Mil can be compared against companies in the Software industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Software company?
A good Selling, General, & Admin. Expense depends on the Software industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Brightline Interactive and its competitors. Brightline Interactive's current Selling, General, & Admin. Expense is $4.64 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Brightline Interactive stock overvalued right now?
Based on GuruFocus' analysis, Brightline Interactive (BTLN) is currently considered Fairly Valued. The stock's GF Value™ is $1.05, compared to a current price of $1.07 — trading 1.9% above its estimated fair value. The current Selling, General, & Admin. Expense is $4.64 Mil. Brightline Interactive's overall GF Score™ is 71/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Brightline Interactive (BTLN), the current Selling, General, & Admin. Expense is $4.64 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Brightline Interactive (BTLN) Overvalued in 2026?

Based on GuruFocus' analysis, Brightline Interactive stock appears to be overvalued. The current stock price of $1.07 is trading 1.9% above its estimated GF Value™ of $1.05. GuruFocus considers Brightline Interactive to be Fairly Valued.

Key valuation signals for BTLN:

  • Selling, General, & Admin. Expense: $4.64 Mil
  • GF Value™: $1.05 vs. price of $1.07 (1.9% above fair value)
  • GF Score™: 71/100 with 5 warning signs

No single metric tells the full story. See the BTLN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Brightline Interactive Business Description

Other Exchanges 9DR:Germany
Address 15 West 38th Street, 12th Floor, New York, NY, USA, 10018
The Glimpse Group Inc is a diversified immersive technology platform company, focused on providing enterprise solutions in virtual reality (VR), augmented reality (AR), and spatial computing. The company operates multiple subsidiaries that develop VR and AR software and services across various industries, including corporate training, education, healthcare, government, defense, marketing, retail, and financial services. It also offers AI-driven spatial computing platforms that support simulations, social VR, behavioral health, and corporate events. The Company reports its revenues in three categories: Software Services, Software License and Software-as-a-Service (SaaS), and Royalty Income, with the majority being from the Software Services category.
71GF Score

Get the complete analysis for BTLN

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$1.07
Price
$1.05
GF Value