The Cheesecake Factory (FRA:CF2) Selling, General, & Admin. Expense: €214 Mil (TTM As of Mar. 2026)

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Vera Yuan
Director of Data and Quant Analytics at GuruFocus
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Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:CF2 The Cheesecake Factory Inc FRA:CF2
73 GF Score
Price €69.42
GF Value €42.25
Valuation Significantly Overvalued
! 7 Warning Signs
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What is The Cheesecake Factory Selling, General, & Admin. Expense?

The Cheesecake Factory FRA:CF2 -3.93% 73 Selling, General, & Admin. Expense is €214 Mil as of Mar. 2026. GuruFocus rates FRA:CF2 with a GF Score™ of 73/100 and a GF Value™ of €42.25 (Significantly Overvalued). The stock has 7 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. The Cheesecake Factory's selling, general, & admin. expense for the three months ended in Mar. 2026 was €55 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was €214 Mil.


The Cheesecake Factory  (FRA:CF2) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


The Cheesecake Factory Selling, General, & Admin. Expense Related Terms


The Cheesecake Factory Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for The Cheesecake Factory's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

The Cheesecake Factory Selling, General, & Admin. Expense Chart

The Cheesecake Factory Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 164.73 194.23 199.40 218.44 209.16

The Cheesecake Factory Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 55.44 50.96 50.27 57.40 55.30

FRA:CF2 vs WING, SHAK, ARCO: Selling, General, & Admin. Expense Comparison

For the Restaurants subindustry, The Cheesecake Factory's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


The Cheesecake Factory Selling, General, & Admin. Expense vs Restaurants Industry

For the Restaurants industry and Consumer Cyclical sector, The Cheesecake Factory's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where The Cheesecake Factory's Selling, General, & Admin. Expense falls into.


FRA:CF2
73GF Score
The Cheesecake Factory Inc FRA:CF2
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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The Cheesecake Factory Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €214 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of €214 Mil mean?
The Cheesecake Factory (FRA:CF2) has a Selling, General, & Admin. Expense of €214 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on The Cheesecake Factory and its competitors.
Is The Cheesecake Factory's Selling, General, & Admin. Expense too high?
The Cheesecake Factory's current Selling, General, & Admin. Expense is €214 Mil. Overall, The Cheesecake Factory has a GF Score™ of 73/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does The Cheesecake Factory's Selling, General, & Admin. Expense compare to WING and SHAK?
The Cheesecake Factory's Selling, General, & Admin. Expense of €214 Mil can be compared against companies in the Restaurants industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Restaurants company?
A good Selling, General, & Admin. Expense depends on the Restaurants industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on The Cheesecake Factory and its competitors. The Cheesecake Factory's current Selling, General, & Admin. Expense is €214 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Cheesecake Factory stock overvalued right now?
Based on GuruFocus' analysis, The Cheesecake Factory (FRA:CF2) is currently considered Significantly Overvalued. The stock's GF Value™ is €42.25, compared to a current price of €69.42 — trading 64.3% above its estimated fair value. The current Selling, General, & Admin. Expense is €214 Mil. The Cheesecake Factory's overall GF Score™ is 73/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For The Cheesecake Factory (FRA:CF2), the current Selling, General, & Admin. Expense is €214 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is The Cheesecake Factory (FRA:CF2) Overvalued in 2026?

Based on GuruFocus' analysis, The Cheesecake Factory stock appears to be overvalued. The current stock price of €69.42 is trading 64.3% above its estimated GF Value™ of €42.25. GuruFocus considers The Cheesecake Factory to be Significantly Overvalued.

Key valuation signals for FRA:CF2:

  • Selling, General, & Admin. Expense: €214 Mil
  • GF Value™: €42.25 vs. price of €69.42 (64.3% above fair value)
  • GF Score™: 73/100 with 7 warning signs

No single metric tells the full story. See the FRA:CF2 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


The Cheesecake Factory Business Description

Address 26901 Malibu Hills Road, Calabasas Hills, CA, USA, 91301
The Cheesecake Factory Inc is a restaurant company that owns and operates multiple casual dining brands across the United States and Canada under brands that include The Cheesecake Factory, North Italia, Flower Child, and additional brands within its Fox Restaurant Concepts portfolio. The company's international presence, in the Middle East and Mexico, is through licensing agreements with third parties. The company also has a bakery division that produces cheesecakes and other baked products for sale in its restaurants, international licensees, and third-party bakery customers. The company has four operating business segments: The Cheesecake Factory restaurants, North Italia, Other FRC, and Other. The majority of the company's revenue comes from the Cheesecake Factory restaurants segment.
73GF Score

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Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€69.42
Price
€42.25
GF Value