Plus Group Holdings (FRA:EJ0) Selling, General, & Admin. Expense: €16.9 Mil (TTM As of Dec. 2025)

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Director of Data and Quant Analytics at GuruFocus
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Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:EJ0 Plus Group Holdings Inc FRA:EJ0
81 GF Score
Price €0.46
GF Value €1.39
! 3 Warning Signs
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What is Plus Group Holdings Selling, General, & Admin. Expense?

Plus Group Holdings FRA:EJ0 +0.43% 81 Selling, General, & Admin. Expense is €16.9 Mil as of Dec. 2025. GuruFocus rates FRA:EJ0 with a GF Score™ of 81/100 and a GF Value™ of €1.39. The stock has 3 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Plus Group Holdings's selling, general, & admin. expense for the six months ended in Dec. 2025 was €8.2 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Dec. 2025 was €16.9 Mil.


Plus Group Holdings  (FRA:EJ0) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Plus Group Holdings Selling, General, & Admin. Expense Related Terms


Plus Group Holdings Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Plus Group Holdings's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Plus Group Holdings Selling, General, & Admin. Expense Chart

Plus Group Holdings Annual Data
Trend Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial 4.58 13.16 14.60 14.24 16.90

Plus Group Holdings Semi-Annual Data
Dec20 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only 7.31 6.87 7.20 8.70 8.16

FRA:EJ0 vs APP, OMC, TTD: Selling, General, & Admin. Expense Comparison

For the Advertising Agencies subindustry, Plus Group Holdings's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Plus Group Holdings Selling, General, & Admin. Expense vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Plus Group Holdings's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Plus Group Holdings's Selling, General, & Admin. Expense falls into.


FRA:EJ0
81GF Score
Plus Group Holdings Inc FRA:EJ0
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Plus Group Holdings Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Dec. 2025 adds up the semi-annually data reported by the company within the most recent 12 months, which was €16.9 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of €16.9 Mil mean?
Plus Group Holdings (FRA:EJ0) has a Selling, General, & Admin. Expense of €16.9 Mil as of Dec. 2025. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Plus Group Holdings and its competitors.
Is Plus Group Holdings' Selling, General, & Admin. Expense too high?
Plus Group Holdings' current Selling, General, & Admin. Expense is €16.9 Mil. Overall, Plus Group Holdings has a GF Score™ of 81/100, reflecting its overall financial health beyond just this single metric.
How does Plus Group Holdings' Selling, General, & Admin. Expense compare to APP and OMC?
Plus Group Holdings' Selling, General, & Admin. Expense of €16.9 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Media - Diversified company?
A good Selling, General, & Admin. Expense depends on the Media - Diversified industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Plus Group Holdings and its competitors. Plus Group Holdings's current Selling, General, & Admin. Expense is €16.9 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Plus Group Holdings stock overvalued right now?
Plus Group Holdings (FRA:EJ0) has a current Selling, General, & Admin. Expense of €16.9 Mil. The stock's GF Value™ is €1.39, compared to a current price of €0.46 — trading 66.8% below its estimated fair value. The current Selling, General, & Admin. Expense is €16.9 Mil. Plus Group Holdings' overall GF Score™ is 81/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Plus Group Holdings (FRA:EJ0), the current Selling, General, & Admin. Expense is €16.9 Mil as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Plus Group Holdings (FRA:EJ0) Overvalued in 2026?

Based on GuruFocus' analysis, Plus Group Holdings stock appears to be undervalued. The current stock price of €0.46 is trading 66.8% below its estimated GF Value™ of €1.39.

Key valuation signals for FRA:EJ0:

  • Selling, General, & Admin. Expense: €16.9 Mil
  • GF Value™: €1.39 vs. price of €0.46 (66.8% below fair value)
  • GF Score™: 81/100 with 3 warning signs

No single metric tells the full story. See the FRA:EJ0 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Plus Group Holdings Business Description

Other Exchanges 02486:Hong Kong
Address No. 80, Lane 689, Liquan Road, Unit 1501, T2 Office Building Gaoshang Lingyu, Putuo District, Shanghai, CHN
Plus Group Holdings Inc is an investment holding company and its subsidiaries are principally engaged in the customized marketing solution, tasks and marketers matching service, marketers assignment service and SaaS+ subscription and other services in the People's Republic of China. The company generates the majority of its revenue from the Customized marketing solution.
81GF Score

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Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€0.46
Price
€1.39
GF Value