Groupon (MEX:GRPN) Selling, General, & Admin. Expense: MXN7,801 Mil (TTM As of Jun. 2026)

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Vera Yuan
Director of Data and Quant Analytics at GuruFocus
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Charlie Tian
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Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

MEX:GRPN Groupon Inc MEX:GRPN
43 GF Score
Price MXN305.00
GF Value MXN182.63
! 5 Warning Signs
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What is Groupon Selling, General, & Admin. Expense?

Groupon MEX:GRPN 43 Selling, General, & Admin. Expense is MXN7,801 Mil as of Jun. 2026. GuruFocus rates MEX:GRPN with a GF Score™ of 43/100 and a GF Value™ of MXN182.63. The stock has 5 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Groupon's selling, general, & admin. expense for the three months ended in Jun. 2026 was MXN1,936 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jun. 2026 was MXN7,801 Mil.


Groupon  (MEX:GRPN) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Groupon Selling, General, & Admin. Expense Related Terms


Groupon Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Groupon's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Groupon Selling, General, & Admin. Expense Chart

Groupon Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 14,357.26 12,294.30 7,511.67 8,873.62 7,751.65

Groupon Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2,110.15 2,012.47 1,880.88 1,972.07 1,935.93

MEX:GRPN vs EVER, MOMO, UPWK: Selling, General, & Admin. Expense Comparison

For the Internet Content & Information subindustry, Groupon's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Groupon Selling, General, & Admin. Expense vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Groupon's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Groupon's Selling, General, & Admin. Expense falls into.


MEX:GRPN
43GF Score
Groupon Inc MEX:GRPN
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Groupon Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was MXN7,801 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of MXN7,801 Mil mean?
Groupon (MEX:GRPN) has a Selling, General, & Admin. Expense of MXN7,801 Mil as of Jun. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Groupon and its competitors.
Is Groupon's Selling, General, & Admin. Expense too high?
Groupon's current Selling, General, & Admin. Expense is MXN7,801 Mil. Overall, Groupon has a GF Score™ of 43/100, reflecting its overall financial health beyond just this single metric.
How does Groupon's Selling, General, & Admin. Expense compare to EVER and MOMO?
Groupon's Selling, General, & Admin. Expense of MXN7,801 Mil can be compared against companies in the Interactive Media industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for an Interactive Media company?
A good Selling, General, & Admin. Expense depends on the Interactive Media industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Groupon and its competitors. Groupon's current Selling, General, & Admin. Expense is MXN7,801 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Groupon stock overvalued right now?
Groupon (MEX:GRPN) has a current Selling, General, & Admin. Expense of MXN7,801 Mil. The stock's GF Value™ is MXN182.63, compared to a current price of MXN305.00 — trading 67% above its estimated fair value. The current Selling, General, & Admin. Expense is MXN7,801 Mil. Groupon's overall GF Score™ is 43/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Groupon (MEX:GRPN), the current Selling, General, & Admin. Expense is MXN7,801 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Groupon (MEX:GRPN) Overvalued in 2026?

Based on GuruFocus' analysis, Groupon stock appears to be overvalued. The current stock price of MXN305.00 is trading 67% above its estimated GF Value™ of MXN182.63.

Key valuation signals for MEX:GRPN:

  • Selling, General, & Admin. Expense: MXN7,801 Mil
  • GF Value™: MXN182.63 vs. price of MXN305.00 (67% above fair value)
  • GF Score™: 43/100 with 5 warning signs

No single metric tells the full story. See the MEX:GRPN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Groupon Business Description

Address 35 West Wacker Drive, 25th Floor, Chicago, IL, USA, 60601
Groupon Inc is a globalised, scaled two-sided marketplace that connects consumers to merchants. Its categories include Local: local inventory includes things to do, beauty and wellness, food and drink, home and automotive services, online services, as well as other types of experiences and services. Goods: Includes merchandise across multiple product lines, such as electronics, sporting goods, jewelry, toys, household items and apparel, and Travel: Features travel experiences at both discounted and market rates, including hotels, airfare, and package deals covering both domestic and international travel. The company operates in two segments, North America and International, with the majority of revenue from the Local category from the North America Segment.
43GF Score

Get the complete analysis for MEX:GRPN

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN305.00
Price
MXN182.63
GF Value