Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Promotora de Informaciones's selling, general, & admin. expense for the
six
months ended in Jun. 2026 was MXN1,203 Mil.
Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jun. 2026 was MXN2,363 Mil.
Promotora de Informaciones (MEX:PRSN) Selling, General, & Admin. Expense Explanation
An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.
Warren Buffett likes companies with consistent SGA as the percentage of gross profit.
Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.
If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.
Promotora de Informaciones Selling, General, & Admin. Expense Related Terms
Promotora de Informaciones Selling, General, & Admin. Expense Historical Data
* Premium members only.
The historical data trend for Promotora de Informaciones's Selling, General, & Admin. Expense can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Promotora de Informaciones Selling, General, & Admin. Expense Chart
MEX:PRSN vs NYT, WLY: Selling, General, & Admin. Expense Comparison
For the Publishing subindustry, Promotora de Informaciones's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Promotora de Informaciones Selling, General, & Admin. Expense vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Promotora de Informaciones's Selling, General, & Admin. Expense distribution charts can be found below:
* The bar in red indicates where Promotora de Informaciones's Selling, General, & Admin. Expense falls into.
Promotora de Informaciones Selling, General, & Admin. Expense Calculation
Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.
Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the semi-annually data reported by the company within the most recent 12 months, which was MXN2,363 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Selling, General, & Admin. Expense of MXN2,363 Mil mean?
Promotora de Informaciones (MEX:PRSN) has a Selling, General, & Admin. Expense of MXN2,363 Mil as of Jun. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Promotora de Informaciones and its competitors.
Is Promotora de Informaciones' Selling, General, & Admin. Expense too high?
Promotora de Informaciones' current Selling, General, & Admin. Expense is MXN2,363 Mil. Overall, Promotora de Informaciones has a GF Score™ of 34/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Promotora de Informaciones' Selling, General, & Admin. Expense compare to NYT and WLY?
Promotora de Informaciones' Selling, General, & Admin. Expense of MXN2,363 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Media - Diversified company?
A good Selling, General, & Admin. Expense depends on the Media - Diversified industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Promotora de Informaciones and its competitors. Promotora de Informaciones's current Selling, General, & Admin. Expense is MXN2,363 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Promotora de Informaciones stock overvalued right now?
Based on GuruFocus' analysis, Promotora de Informaciones (MEX:PRSN) is currently considered Fairly Valued. The stock's GF Value™ is MXN149.24, compared to a current price of MXN156.50 — trading 4.9% above its estimated fair value. The current Selling, General, & Admin. Expense is MXN2,363 Mil. Promotora de Informaciones' overall GF Score™ is 34/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Promotora de Informaciones (MEX:PRSN), the current Selling, General, & Admin. Expense is MXN2,363 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Promotora de Informaciones (MEX:PRSN) Overvalued in 2026?
Based on GuruFocus' analysis, Promotora de Informaciones stock appears to be overvalued.
The current stock price of MXN156.50 is trading 4.9% above its estimated GF Value™ of MXN149.24.
GuruFocus considers Promotora de Informaciones to be Fairly Valued.
Key valuation signals for MEX:PRSN:
Selling, General, & Admin. Expense: MXN2,363 Mil
GF Value™: MXN149.24 vs. price of MXN156.50 (4.9% above fair value)
No single metric tells the full story. See the MEX:PRSN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Promotora de Informaciones SA operates under the commercial name 'Prisa' which is a multimedia group in Spain and Portugal. The business is operated through two segments which includes Education and Media. Its Education segment includes the sale of educational books and the services and materials related to the education systems. Geographically, it operates in Spain, Portugal, Chile, Brazil, Mexico, and other countries out of which Spain accounts for key revenue for the company.
34GF Score
Get the complete analysis for MEX:PRSN
Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
MEX:PRSN has been successfully added to your 
