Zee Entertainment Enterprises (NSE:ZEEL) Selling, General, & Admin. Expense: ₹22,292 Mil (TTM As of Jun. 2026)

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Director of Data and Quant Analytics at GuruFocus
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Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

NSE:ZEEL Zee Entertainment Enterprises Ltd NSE:ZEEL
62 GF Score
Price ₹78.62
! 4 Warning Signs
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What is Zee Entertainment Enterprises Selling, General, & Admin. Expense?

Zee Entertainment Enterprises NSE:ZEEL +0.40% 62 Selling, General, & Admin. Expense is ₹22,292 Mil as of Jun. 2026. GuruFocus rates NSE:ZEEL with a GF Score™ of 62/100. The stock has 4 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Zee Entertainment Enterprises's selling, general, & admin. expense for the three months ended in Jun. 2026 was ₹5,841 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jun. 2026 was ₹22,292 Mil.


Zee Entertainment Enterprises  (NSE:ZEEL) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Zee Entertainment Enterprises Selling, General, & Admin. Expense Related Terms


Zee Entertainment Enterprises Selling, General, & Admin. Expense Historical Data

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The historical data trend for Zee Entertainment Enterprises's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Zee Entertainment Enterprises Selling, General, & Admin. Expense Chart

Zee Entertainment Enterprises Annual Data
Trend Mar17 Mar18 Mar19 Mar20 Mar21 Mar22 Mar23 Mar24 Mar25 Mar26
Selling, General, & Admin. Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 14,565.00 16,458.00 15,516.00 15,763.00 20,021.00

Zee Entertainment Enterprises Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 4,057.00 5,306.00 5,179.00 5,966.00 5,841.00

NSE:ZEEL vs NXST: Selling, General, & Admin. Expense Comparison

For the Broadcasting subindustry, Zee Entertainment Enterprises's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Zee Entertainment Enterprises Selling, General, & Admin. Expense vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Zee Entertainment Enterprises's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Zee Entertainment Enterprises's Selling, General, & Admin. Expense falls into.


NSE:ZEEL
62GF Score
Zee Entertainment Enterprises Ltd NSE:ZEEL
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Zee Entertainment Enterprises Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ₹22,292 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of ₹22,292 Mil mean?
Zee Entertainment Enterprises (NSE:ZEEL) has a Selling, General, & Admin. Expense of ₹22,292 Mil as of Jun. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Zee Entertainment Enterprises and its competitors.
Is Zee Entertainment Enterprises' Selling, General, & Admin. Expense too high?
Zee Entertainment Enterprises' current Selling, General, & Admin. Expense is ₹22,292 Mil. Overall, Zee Entertainment Enterprises has a GF Score™ of 62/100, reflecting its overall financial health beyond just this single metric.
How does Zee Entertainment Enterprises' Selling, General, & Admin. Expense compare to NXST?
Zee Entertainment Enterprises' Selling, General, & Admin. Expense of ₹22,292 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Media - Diversified company?
A good Selling, General, & Admin. Expense depends on the Media - Diversified industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Zee Entertainment Enterprises and its competitors. Zee Entertainment Enterprises's current Selling, General, & Admin. Expense is ₹22,292 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Zee Entertainment Enterprises stock overvalued right now?
Zee Entertainment Enterprises (NSE:ZEEL) has a current Selling, General, & Admin. Expense of ₹22,292 Mil. The current Selling, General, & Admin. Expense is ₹22,292 Mil. Zee Entertainment Enterprises' overall GF Score™ is 62/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Zee Entertainment Enterprises (NSE:ZEEL), the current Selling, General, & Admin. Expense is ₹22,292 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Zee Entertainment Enterprises Business Description

Other Exchanges 505537:India
Address N.M. Joshi Marg, 18th Floor, A-Wing, Marathon Futurex, Lower Parel, Mumbai, MH, IND, 400013
Zee Entertainment Enterprises Ltd is a broadcasting television company that provides media and entertainment services. Zee generates revenue from advertisements, subscriptions, theatrical revenue, the sale of media content, transmission revenue, and commissions. The company controls a suite of television channels that broadcast in many different languages. Furthermore, Zee Entertainment produces and distributes feature films, develops digital online offerings, and produces and sells live entertainment events. It operates in a single segment, Content and Broadcasting. The company earns the vast majority of its revenue in India.
62GF Score

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Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

₹78.62
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