Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Shanghai LongYun Cultural Creation & Technology Group Co's selling, general, & admin. expense for the
three
months ended in Jun. 2026 was ¥7.1 Mil.
Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jun. 2026 was ¥7.1 Mil.
Shanghai LongYun Cultural Creation & Technology Group Co (SHSE:603729) Selling, General, & Admin. Expense Explanation
An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.
Warren Buffett likes companies with consistent SGA as the percentage of gross profit.
Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.
If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.
Shanghai LongYun Cultural Creation & Technology Group Co Selling, General, & Admin. Expense Related Terms
Shanghai LongYun Cultural Creation & Technology Group Co Selling, General, & Admin. Expense Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Shanghai LongYun Cultural Creation & Technology Group Co Selling, General, & Admin. Expense Chart
Shanghai LongYun Cultural Creation & Technology Group Co Annual Data
SHSE:603729 vs APP, OMC, TTD: Selling, General, & Admin. Expense Comparison
For the Advertising Agencies subindustry, Shanghai LongYun Cultural Creation & Technology Group Co's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Shanghai LongYun Cultural Creation & Technology Group Co Selling, General, & Admin. Expense vs Media - Diversified Industry
Shanghai LongYun Cultural Creation & Technology Group Co Selling, General, & Admin. Expense Calculation
Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.
Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ¥7.1 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Selling, General, & Admin. Expense of ¥7.1 Mil mean?
Shanghai LongYun Cultural Creation & Technology Group Co (SHSE:603729) has a Selling, General, & Admin. Expense of ¥7.1 Mil as of Jun. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Shanghai LongYun Cultural Creation & Technology Group Co and its competitors.
Is Shanghai LongYun Cultural Creation & Technology Group Co's Selling, General, & Admin. Expense too high?
Shanghai LongYun Cultural Creation & Technology Group Co's current Selling, General, & Admin. Expense is ¥7.1 Mil. Overall, Shanghai LongYun Cultural Creation & Technology Group Co has a GF Score™ of 31/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Shanghai LongYun Cultural Creation & Technology Group Co's Selling, General, & Admin. Expense compare to APP and OMC?
Shanghai LongYun Cultural Creation & Technology Group Co's Selling, General, & Admin. Expense of ¥7.1 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Media - Diversified company?
A good Selling, General, & Admin. Expense depends on the Media - Diversified industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Shanghai LongYun Cultural Creation & Technology Group Co and its competitors. Shanghai LongYun Cultural Creation & Technology Group Co's current Selling, General, & Admin. Expense is ¥7.1 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Shanghai LongYun Cultural Creation & Technology Group Co stock overvalued right now?
Based on GuruFocus' analysis, Shanghai LongYun Cultural Creation & Technology Group Co (SHSE:603729) is currently considered Possible Value Trap. The stock's GF Value™ is ¥22.84, compared to a current price of ¥12.70 — trading 44.4% below its estimated fair value. The current Selling, General, & Admin. Expense is ¥7.1 Mil. Shanghai LongYun Cultural Creation & Technology Group Co's overall GF Score™ is 31/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Shanghai LongYun Cultural Creation & Technology Group Co (SHSE:603729), the current Selling, General, & Admin. Expense is ¥7.1 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Shanghai LongYun Cultural Creation & Technology Group Co (SHSE:603729) Overvalued in 2026?
Based on GuruFocus' analysis, Shanghai LongYun Cultural Creation & Technology Group Co stock appears to be undervalued.
The current stock price of ¥12.70 is trading 44.4% below its estimated GF Value™ of ¥22.84.
GuruFocus considers Shanghai LongYun Cultural Creation & Technology Group Co to be Possible Value Trap.
Key valuation signals for SHSE:603729:
Selling, General, & Admin. Expense: ¥7.1 Mil
GF Value™: ¥22.84 vs. price of ¥12.70 (44.4% below fair value)
No single metric tells the full story. See the SHSE:603729 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Shanghai LongYun Cultural Creation & Technology Group Co Ltd formerly Shanghai LongYun Advertising & Media Co Ltd is engaged in full advertising service and media resource management. Its a comprehensive advertising company specialized in all-media advertising operations such as TV, outdoor, graphics and Internet new media. Its services include market research, brand management, creative and design, TVC production and communication strategy. It has wholly-owned subsidiaries and joint ventures in Beijing, Guangzhou, Hangzhou, Shenzhen, Xiamen, Zhangzhou, Urumqi, Chengdu, and Hefei.
31GF Score
Get the complete analysis for SHSE:603729
Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
SHSE:603729 has been successfully added to your 
