MCH Group (XSWX:MCHN) Selling, General, & Admin. Expense: CHF44.2 Mil (TTM As of Dec. 2025)

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XSWX:MCHN MCH Group Ltd XSWX:MCHN
51 GF Score
Price CHF6.06
GF Value CHF3.88
Valuation Significantly Overvalued
! 5 Warning Signs
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What is MCH Group Selling, General, & Admin. Expense?

MCH Group XSWX:MCHN +0.33% 51 Selling, General, & Admin. Expense is CHF44.2 Mil as of Dec. 2025. GuruFocus rates XSWX:MCHN with a GF Score™ of 51/100 and a GF Value™ of CHF3.88 (Significantly Overvalued). The stock has 5 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. MCH Group's selling, general, & admin. expense for the six months ended in Dec. 2025 was CHF22.7 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Dec. 2025 was CHF44.2 Mil.


MCH Group  (XSWX:MCHN) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


MCH Group Selling, General, & Admin. Expense Related Terms


MCH Group Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for MCH Group's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

MCH Group Selling, General, & Admin. Expense Chart

MCH Group Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 32.64 40.53 41.93 44.17 44.17

MCH Group Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 32.53 22.48 21.68 21.44 22.73

XSWX:MCHN vs APP, OMC, TTD: Selling, General, & Admin. Expense Comparison

For the Advertising Agencies subindustry, MCH Group's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


MCH Group Selling, General, & Admin. Expense vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, MCH Group's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where MCH Group's Selling, General, & Admin. Expense falls into.


XSWX:MCHN
51GF Score
MCH Group Ltd XSWX:MCHN
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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MCH Group Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Dec. 2025 adds up the semi-annually data reported by the company within the most recent 12 months, which was CHF44.2 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of CHF44.2 Mil mean?
MCH Group (XSWX:MCHN) has a Selling, General, & Admin. Expense of CHF44.2 Mil as of Dec. 2025. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on MCH Group and its competitors.
Is MCH Group's Selling, General, & Admin. Expense too high?
MCH Group's current Selling, General, & Admin. Expense is CHF44.2 Mil. Overall, MCH Group has a GF Score™ of 51/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does MCH Group's Selling, General, & Admin. Expense compare to APP and OMC?
MCH Group's Selling, General, & Admin. Expense of CHF44.2 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Media - Diversified company?
A good Selling, General, & Admin. Expense depends on the Media - Diversified industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on MCH Group and its competitors. MCH Group's current Selling, General, & Admin. Expense is CHF44.2 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is MCH Group stock overvalued right now?
Based on GuruFocus' analysis, MCH Group (XSWX:MCHN) is currently considered Significantly Overvalued. The stock's GF Value™ is CHF3.88, compared to a current price of CHF6.06 — trading 56.2% above its estimated fair value. The current Selling, General, & Admin. Expense is CHF44.2 Mil. MCH Group's overall GF Score™ is 51/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For MCH Group (XSWX:MCHN), the current Selling, General, & Admin. Expense is CHF44.2 Mil as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is MCH Group (XSWX:MCHN) Overvalued in 2026?

Based on GuruFocus' analysis, MCH Group stock appears to be overvalued. The current stock price of CHF6.06 is trading 56.2% above its estimated GF Value™ of CHF3.88. GuruFocus considers MCH Group to be Significantly Overvalued.

Key valuation signals for XSWX:MCHN:

  • Selling, General, & Admin. Expense: CHF44.2 Mil
  • GF Value™: CHF3.88 vs. price of CHF6.06 (56.2% above fair value)
  • GF Score™: 51/100 with 5 warning signs

No single metric tells the full story. See the XSWX:MCHN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


MCH Group Business Description

Other Exchanges MCHNz:UK0QPF:UK
Address Messeplatz 10, Basel, CHE, 4005
MCH Group Ltd is an international live-marketing company with a services network spanning the entire exhibition and event market. It also has its presence in Europe without Switzerland, North and South America, Asia, Pacific and Africa. The company has three segments Community Platforms, Experience Marketing, and Corporate Functions.
51GF Score

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Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

CHF6.06
Price
CHF3.88
GF Value