Central Retail PCL (BKK:CRC) Selling and Marketing Expense : ฿16,178 Mil (TTM As of Dec. 2023)

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What is Central Retail PCL Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Central Retail PCL's Selling and Marketing Expense for the three months ended in Dec. 2023 was ฿-20,413 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2023 was ฿16,178 Mil.

Central Retail PCL Selling and Marketing Expense Historical Data

The historical data trend for Central Retail PCL's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Central Retail PCL Selling and Marketing Expense Chart

Central Retail PCL Annual Data

Trend

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Selling and Marketing Expense

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13,517.00

12,257.00

12,047.00

14,543.00

16,178.00

Central Retail PCL Quarterly Data
	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23
Selling and Marketing Expense	Get a 7-Day Free Trial															-18,532.33	12,040.85	12,231.89	12,318.64	-20,413.39

Central Retail PCL Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2023 adds up the quarterly data reported by the company within the most recent 12 months, which was ฿16,178 Mil.

Central Retail PCL Selling and Marketing Expense Related Terms

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Central Retail PCL (BKK:CRC) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » Central Retail Corp PCL (BKK:CRC) » Definitions » Selling and Marketing Expense

Comparable Companies

Traded in Other Exchanges

CRC-F:Thailand

Address

22 Soi Somkid, Ploenchit Road, Kwang Lumpini, Khet Phathumvan, Bangkok, THA, 10330

Website

https://www.centralretail.com

Central Retail Corp PCL is a multi-format & multi-category retailing platform in Thailand. It is a pioneer in omnichannel retailing in Thailand, complementing its retail store network & merchandise offerings with positions among store-based retailers in online traffic. The company uses the Central trademarks, service marks, & tradenames in business operations under certain licensing agreements. The company has introduced new retail formats to the customer, including department stores, specialty stores, supermarkets, hypermarkets, convenience stores & retail plazas. It operates under a diverse slate of retail banners divided into three segments, namely, Hardline, Food Products & Fashion. The majority is generated from Food Products. Geographically, the majority of revenue is from Thailand.