Central Retail Corp PCL is a multi-format and multi-category retailing platform in Thailand. It is a pioneer in omnichannel retailing in Thailand, complementing its retail store network and merchandise offerings with positions among store-based retailers in online traffic. The company uses the Central trademarks, service marks, and tradenames in business operations under certain licensing agreements. The company has introduced new retail formats to the customer, including department stores, specialty stores, supermarkets, hypermarkets, convenience stores and retail plazas. It operates under a diverse slate of retail banners divided into four segments, namely, Hardline, Food, Fashion and Property.