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Grendene (BSP:GRND3) Selling and Marketing Expense : R$545 Mil (TTM As of Mar. 2024)


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What is Grendene Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Grendene's Selling and Marketing Expense for the three months ended in Mar. 2024 was R$100 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 was R$545 Mil.


Grendene Selling and Marketing Expense Historical Data

The historical data trend for Grendene's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Grendene Selling and Marketing Expense Chart

Grendene Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 452.86 355.33 437.87 516.04 488.57

Grendene Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 95.16 134.50 165.21 144.98 100.06

Grendene Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 adds up the quarterly data reported by the company within the most recent 12 months, which was R$545 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Grendene Selling and Marketing Expense Related Terms

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Grendene (BSP:GRND3) Business Description

Traded in Other Exchanges
N/A
Address
Avenue Pimentel Gomes 214, Sobral, CE, BRA, 62040-125
Grendene SA is engaged in the development, production, distribution, and sale of plastic footwear for all the socio-economic classes, in the women's, men's, and children's market segments. It also has its own stores, franchises, and web commerce channels, operating under the brands Melissa, Grendha, Zaxy, Rider, Cartago, Grendene Kids, and Ipanema. It also owns the brands Pega Forte and Nuar. Geographically the company operates in Brazil, North America, Asia and Oceania, Europe, Central, and South America, and the Middle East and Africa, out of which a majority of its revenue comes from Brazil.

Grendene (BSP:GRND3) Headlines

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