PI (Impinj) Selling and Marketing Expense: $39.3 Mil (TTM As of Jun. 2026)

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PI Impinj Inc PI
75 GF Score
Price $171.62
GF Value $137.88
Valuation Modestly Overvalued
! 3 Warning Signs
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What is Impinj Selling and Marketing Expense?

Impinj PI +4.20% 75 Selling and Marketing Expense is $39.3 Mil as of Jun. 2026. GuruFocus rates PI with a GF Score™ of 75/100 and a GF Value™ of $137.88 (Modestly Overvalued). The stock has 3 warning signs investors should review.

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Impinj's Selling and Marketing Expense for the three months ended in Jun. 2026 was $9.8 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Jun. 2026 was $39.3 Mil.

Impinj Selling and Marketing Expense Related Terms

Impinj Selling and Marketing Expense Historical Data

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The historical data trend for Impinj's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Impinj Selling and Marketing Expense Chart

Impinj Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 34.29 37.89 41.12 40.58 36.53

Impinj Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 8.74 9.38 10.36 9.76 9.83
PI
75GF Score
Impinj Inc PI
Selling and Marketing Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Impinj Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $39.3 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling and Marketing Expense of $39.3 Mil mean?
Impinj (PI) has a Selling and Marketing Expense of $39.3 Mil as of Jun. 2026. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Impinj and its competitors.
Is Impinj's Selling and Marketing Expense too high?
Impinj's current Selling and Marketing Expense is $39.3 Mil. Overall, Impinj has a GF Score™ of 75/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Impinj's Selling and Marketing Expense compare to CRUS and MXL?
Impinj's Selling and Marketing Expense of $39.3 Mil can be compared against companies in the Semiconductors industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling and Marketing Expense for a Semiconductors company?
A good Selling and Marketing Expense depends on the Semiconductors industry context. However, Selling and Marketing Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling and Marketing Expense mean?
A high Selling and Marketing Expense can signal that a stock is expensive relative to its fundamentals. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Impinj and its competitors. Impinj's current Selling and Marketing Expense is $39.3 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Impinj stock overvalued right now?
Based on GuruFocus' analysis, Impinj (PI) is currently considered Modestly Overvalued. The stock's GF Value™ is $137.88, compared to a current price of $171.62 — trading 24.5% above its estimated fair value. The current Selling and Marketing Expense is $39.3 Mil. Impinj's overall GF Score™ is 75/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling and Marketing Expense calculated?
Selling and Marketing Expense is calculated from a company's financial statements. For Impinj (PI), the current Selling and Marketing Expense is $39.3 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Impinj (PI) Overvalued in 2026?

Based on GuruFocus' analysis, Impinj stock appears to be overvalued. The current stock price of $171.62 is trading 24.5% above its estimated GF Value™ of $137.88. GuruFocus considers Impinj to be Modestly Overvalued.

Key valuation signals for PI:

  • Selling and Marketing Expense: $39.3 Mil
  • GF Value™: $137.88 vs. price of $171.62 (24.5% above fair value)
  • GF Score™: 75/100 with 3 warning signs

No single metric tells the full story. See the PI stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Impinj Business Description

Address 400 Fairview Avenue North, Suite 1200, Seattle, WA, USA, 98109
Impinj Inc operates a platform that enables wireless connectivity to everyday items by delivering each item's identity, location, and authenticity to business and consumer applications. Its platform includes endpoint integrated circuits (ICs) product, a miniature radios-on-a-chip, which attach to and identify their host items; and connectivity layer that comprises readers, gateways, and reader ICs to wirelessly identify, locate, authenticate, and engage endpoints via RAIN, as well as provide power to and communicate bidirectionally with endpoint ICs. Geographically, the company has a business presence in the Americas, Asia Pacific, Europe, Middle East and Africa, of which key revenue is derived from the operations in the Asia Pacific region.
75GF Score

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Selling and Marketing Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$171.62
Price
$137.88
GF Value