SWISF (Sekur Private Data) Selling and Marketing Expense: $0.85 Mil (TTM As of Mar. 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

What is Sekur Private Data Selling and Marketing Expense?

Sekur Private Data SWISF +1.11% Selling and Marketing Expense is $0.85 Mil as of Mar. 2026. The stock has 3 warning signs investors should review.

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Sekur Private Data's Selling and Marketing Expense for the three months ended in Mar. 2026 was $0.15 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2026 was $0.85 Mil.

Sekur Private Data Selling and Marketing Expense Related Terms

Sekur Private Data Selling and Marketing Expense Historical Data

* Premium members only.

The historical data trend for Sekur Private Data's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Sekur Private Data Selling and Marketing Expense Chart

Sekur Private Data Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling and Marketing Expense
Get a 7-Day Free Trial 2.97 3.71 1.52 0.50 0.91

Sekur Private Data Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.20 0.12 0.32 0.25 0.15

Sekur Private Data Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $0.85 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling and Marketing Expense of $0.85 Mil mean?
Sekur Private Data (SWISF) has a Selling and Marketing Expense of $0.85 Mil as of Mar. 2026. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Sekur Private Data and its competitors.
Is Sekur Private Data's Selling and Marketing Expense too high?
Sekur Private Data's current Selling and Marketing Expense is $0.85 Mil.
How does Sekur Private Data's Selling and Marketing Expense compare to QH and SHOP?
Sekur Private Data's Selling and Marketing Expense of $0.85 Mil can be compared against companies in the Software industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling and Marketing Expense for a Software company?
A good Selling and Marketing Expense depends on the Software industry context. However, Selling and Marketing Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling and Marketing Expense mean?
A high Selling and Marketing Expense can signal that a stock is expensive relative to its fundamentals. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Sekur Private Data and its competitors. Sekur Private Data's current Selling and Marketing Expense is $0.85 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sekur Private Data stock overvalued right now?
Based on GuruFocus' analysis, Sekur Private Data (SWISF) is currently considered Significantly Overvalued. The stock's GF Value™ is $0.02, compared to a current price of $0.03 — trading 64% above its estimated fair value. The current Selling and Marketing Expense is $0.85 Mil. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling and Marketing Expense calculated?
Selling and Marketing Expense is calculated from a company's financial statements. For Sekur Private Data (SWISF), the current Selling and Marketing Expense is $0.85 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Sekur Private Data Business Description

Other Exchanges GDT0:GermanySKUR:Canada
Address 100 King Street West, Suite 5600, First Canadian Place, Toronto, ON, CAN, M5X 1C9
Sekur Private Data Ltd is a software company. It is a Cybersecurity and Internet Privacy provider of Swiss-hosted solutions for secure communications and secure data management. The company sells the products through resellers and other distribution channels such as managed service providers, Internet service providers, and telecommunication companies. The company help by providing Sekur Mail, Sekur VPN, Sekur Messenger.