Deckers OutdoorFRA:DO2 +1.10%94 Shareholder Yield % is 7.16% as of Mar. 2026, which is 159% above its 10-year median of 2.76. GuruFocus rates FRA:DO2 with a GF Score™ of 94/100 and a GF Value™ of €132.54 (Significantly Undervalued). Among 1,020 Manufacturing - Apparel & Accessories companies, Deckers Outdoor ranks better than 77.65% on this metric.
Shareholder Yield % is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. It is a measure of shareholder return.
As of today, Deckers Outdoor's Shareholder Yield % was 7.16%.
Shareholder Yield % is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. The term was coined by William W. Priest of Epoch Investment Partners in a paper in 2005 entitled The Case for Shareholder Yield as a Dominant Driver of Future Equity Returns. William Priest indicated that "shareholder yield is a term that we came up with to reflect the various ways dividends can be paid to owners of a business in a publicly-traded company."
Dividend Yield % shows how much a company pays out in dividends each year relative to its stock price, which is most obvious form of shareholder return.
Buyback Yield % is the net repurchase of shares outstanding over the market capital of the company. Shares repurchases also increase shareholder value by returning the money back to shareholders.
Net Debt Paydown Yield % is the change in average of four quarters of company's total debt over a company's market cap. Assuming the total value of a company remains that same, shareholder value is increased as debt is reduced.
Deckers Outdoor Shareholder Yield % Related Terms
Deckers Outdoor Shareholder Yield % Historical Data
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The historical data trend for Deckers Outdoor's Shareholder Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FRA:DO2 vs ONON, BIRK, CROX: Shareholder Yield % Comparison
For the Footwear & Accessories subindustry, Deckers Outdoor's Shareholder Yield %, along with its competitors' market caps and Shareholder Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Deckers Outdoor Shareholder Yield % vs Manufacturing - Apparel & Accessories Industry
For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Deckers Outdoor's Shareholder Yield % distribution charts can be found below:
* The bar in red indicates where Deckers Outdoor's Shareholder Yield % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
* All the data are calculated by TTM values. Note that if a companies is traded in several exchanges, then we calculate the company level data for Shareholder Yield % using the primary share class stock data. The calculation result in definition page is for demonstration purpose only, and it's showing the share class level data. Therefore, the numbers in the calculation may differ from elsewhere if the stock is not a primary share.
Deckers Outdoor (FRA:DO2) has a Shareholder Yield % of 7.16% as of Mar. 2026. Shareholder Yield is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. View historical data on Deckers Outdoor and its competitors. This is 159% above median its historical median of 2.76. According to the industry distribution chart, Deckers Outdoor ranks #228 out of 1020 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 22.4%.
Is Deckers Outdoor's Shareholder Yield % too high?
Deckers Outdoor's current Shareholder Yield % of 7.16% is 159% above median its 10-year median of 2.76. The Manufacturing - Apparel & Accessories industry median Shareholder Yield % is 0.61. Deckers Outdoor's value of 7.16% is 1073.8% above this industry median. Based on the distribution chart, Deckers Outdoor ranks #228 out of 1020 companies in the Manufacturing - Apparel & Accessories industry, which is in the top quartile — a strong position relative to peers. Overall, Deckers Outdoor has a GF Score™ of 94/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Deckers Outdoor's Shareholder Yield % compare to ONON and BIRK?
According to the Manufacturing - Apparel & Accessories industry distribution chart, Deckers Outdoor ranks #228 out of 1020 companies for Shareholder Yield %. This places Deckers Outdoor in the top 22% of its industry — outperforming the majority of peers. The industry median Shareholder Yield % is 0.61. Deckers Outdoor's value of 7.16% is 1073.8% above this benchmark. While the company's 10-year median is 2.76 vs. the industry median of 0.61, Deckers Outdoor has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Shareholder Yield % for a Manufacturing - Apparel & Accessories company?
The median Shareholder Yield % among Manufacturing - Apparel & Accessories companies is 0.61, based on 1,020 companies in the industry. Companies in the top quartile (top 25%) have a Shareholder Yield % significantly above this median, while those in the bottom quartile fall well below. However, Shareholder Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Deckers Outdoor's current Shareholder Yield % of 7.16% is 1073.8% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Shareholder Yield % mean?
A high Shareholder Yield % can signal that a stock is expensive relative to its fundamentals. Shareholder Yield is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. View historical data on Deckers Outdoor and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Shareholder Yield % is 0.61 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Deckers Outdoor's current Shareholder Yield % is 7.16%, which is 159% above median its own 10-year median of 2.76. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Deckers Outdoor stock overvalued right now?
Based on GuruFocus' analysis, Deckers Outdoor (FRA:DO2) is currently considered Significantly Undervalued. The stock's GF Value™ is €132.54, compared to a current price of €88.00 — trading 33.6% below its estimated fair value. The current Shareholder Yield % is 7.16%, which is 159% above median its 10-year median of 2.76 and 1073.8% above the Manufacturing - Apparel & Accessories industry median of 0.61. Deckers Outdoor's overall GF Score™ is 94/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Shareholder Yield % calculated?
Shareholder Yield % is calculated from a company's financial statements. For Deckers Outdoor (FRA:DO2), the current Shareholder Yield % is 7.16% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Deckers Outdoor (FRA:DO2) Overvalued in 2026?
Based on GuruFocus' analysis, Deckers Outdoor stock appears to be undervalued.
The current stock price of €88.00 is trading 33.6% below its estimated GF Value™ of €132.54.
GuruFocus considers Deckers Outdoor to be Significantly Undervalued.
Key valuation signals for FRA:DO2:
Shareholder Yield %: 7.16% (159% above median its 10-year median of 2.76)
GF Value™: €132.54 vs. price of €88.00 (33.6% below fair value)
Industry Position: 1073.8% above the Manufacturing - Apparel & Accessories median (#228 of 1020)
No single metric tells the full story. See the FRA:DO2 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Founded in 1973, California-based Deckers designs and sells casual and performance footwear, apparel, and accessories. In fiscal 2026, Ugg and Hoka accounted for 50% and 47% of total sales, respectively. The firm also markets a niche sandal brand Teva. Deckers produces most of its sales through wholesale partnerships but also operates e-commerce in more than 50 countries and has more than 200 company-operated stores, about half of which are outlets. The firm generated 58% of its fiscal 2026 sales in the United States.
94GF Score
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