Promotora de Informaciones (XMAD:PRS) Free Cash Flow: €102.6 Mil (TTM As of Jun. 2026)

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XMAD:PRS Promotora de Informaciones SA XMAD:PRS
60 GF Score
Price €2.84
GF Value €2.99
Valuation Fairly Valued
! 4 Warning Signs
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What is Promotora de Informaciones Free Cash Flow?

Promotora de Informaciones XMAD:PRS 60 Free Cash Flow is €102.6 Mil as of Jun. 2026. GuruFocus rates XMAD:PRS with a GF Score™ of 60/100 and a GF Value™ of €2.99 (Fairly Valued). The stock has 4 warning signs investors should review.

Promotora de Informaciones's total free cash flow for the months ended in Jun. 2026 was €21.8 Mil. Its total free cash flow for the trailing twelve months (TTM) ended in Jun. 2026 was €102.6 Mil.

Promotora de Informaciones's Free Cash Flow per Share for the months ended in Jun. 2026 was €0.15. Its free cash flow per share for the trailing twelve months (TTM) ended in Jun. 2026 was €0.73.

During the past 12 months, the average Free Cash Flow per Share Growth Rate of Promotora de Informaciones was 16.30% per year. During the past 3 years, the average Free Cash Flow per Share Growth Rate was -6.50% per year. During the past 5 years, the average Free Cash Flow per Share Growth Rate was 29.20% per year. During the past 10 years, the average Free Cash Flow per Share Growth Rate was -22.30% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the Free Cash Flow Growth Rate using Free Cash Flow per Share data.

During the past 13 years, Promotora de Informaciones's highest 3-Year average Free Cash Flow per Share Growth Rate was 89.10% per year. The lowest was -74.80% per year. And the median was -32.25% per year.


Promotora de Informaciones  (XMAD:PRS) Free Cash Flow Explanation

Free Cash Flow is very close to Warren Buffett's definition of Owner's Earnings, except that in Warren Buffett's Owner's Earnings, the spending for Property, Plant, and Equipment is only for maintenance (replacement), while in the Free Cash Flow calculation, the cost of new Property, Plant, and Equipment due to business expansion is also deducted. There, Free Cash Flow is more conservative than Owner's Earnings.

In Don Yacktman's calculation of forward rate of return, he uses Free Cash Flow for the calculation. Yacktman explained the forward rate of return concept in detail in his interview with GuruFocus. Yacktman defines forward rate of return as the normalized free cash flow yield plus real growth plus inflation.

This is what Yacktman said in his March 2012 interview - when the S&P 500 was at 1400:

If the business is stable, this calculation is fairly straightforward. For instance, on the S&P 500 we would normalize earnings. We would then calculate what percentage of those earnings are not reinvested in the underlying businesses and are therefore free. Historically, for the S&P 500, this has been just under 50% of earnings. Currently, we expect the S&P to earn about 70 on a normalized basis, a number which is far below reported earnings due to our adjusting for record high profit margins. $70 X ½ / 1400 gives you a normalized free cash flow yield of approximately 2.5%.

The historical real growth rate of the S&P 500 (companies) is about 1.5%. Assuming an inflation rate of 2.5%, the forward rate of return on an investment in the S&P 500 is about 6.5% today (2.5% free cash flow yield plus 1.5% real growth plus 2.5% inflation).

For the growth part of the Forward Rate of Return calculation, GuruFocus uses the 5-year average growth rate of EBITDA per share as the growth rate, and the growth rate is always capped at 20%. For the Free Cash Flow we use per share data averaged over five years. The reason we use five years is because research shows that five years is the length of the typical business cycle.

Therefore, as of Dec25, Promotora de Informaciones's Forward Rate of Return (Yacktman) % is

Forward Rate of Return (Yacktman) % (Dec25)=Normalized Free Cash Flow/Price+5-Year EBITDA Growth Rate
=0.57316667/3.55+0.2
=36.15 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Be Aware

Free Cash Flow within a report period can be affected by management's decisions of capital spending. Therefore, it is important to look at long term when it comes to Free Cash Flow.


Promotora de Informaciones Free Cash Flow Related Terms


Promotora de Informaciones Free Cash Flow Historical Data

* Premium members only.

The historical data trend for Promotora de Informaciones's Free Cash Flow can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Promotora de Informaciones Free Cash Flow Chart

Promotora de Informaciones Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Free Cash Flow
Get a 7-Day Free Trial Premium Member Only Premium Member Only 33.40 55.41 82.94 81.38 88.23

Promotora de Informaciones Semi-Annual Data
Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25 Jun26
Free Cash Flow Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5.04 76.34 7.51 80.72 21.85
XMAD:PRS
60GF Score
Promotora de Informaciones SA XMAD:PRS
Free Cash Flow is just one metric. See GF Score™, valuation, warning signs, and more.
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Promotora de Informaciones Free Cash Flow Calculation

Free Cash Flow is considered one of the most important parameters to measure a company's earnings power by value investors because it is not subject to estimates of Depreciation, Depletion and Amortization (DDA). However, when we look at the Free Cash Flow, we should look from a long term perspective, because any year's Free Cash Flow can be drastically affected by the spending on Property, Plant, & Equipment (PPE) of the business in that year. Over the long term, Free Cash Flow should give pretty good picture on the real earnings power of the company.

Promotora de Informaciones's Free Cash Flow for the fiscal year that ended in Dec. 2025 is calculated as

Free Cash Flow (A: Dec. 2025 )=Cash Flow from Operations+Capital Expenditure
=131.344+-43.111
=88.2

Promotora de Informaciones's Free Cash Flow for the quarter that ended in Jun. 2026 is calculated as

Free Cash Flow (Q: Jun. 2026 )=Cash Flow from Operations+Capital Expenditure
=44.739+-22.892
=21.8

Free Cash Flow for the trailing twelve months (TTM) ended in Jun. 2026 adds up the semi-annually data reported by the company within the most recent 12 months, which was €102.6 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Free Cash Flow →
What does a Free Cash Flow of €102.6 Mil mean?
Promotora de Informaciones (XMAD:PRS) has a Free Cash Flow of €102.6 Mil as of Jun. 2026. Free cash flow represents the total amount of cash a company has on hand following operating and capital expenditures. View historial data for Promotora de Informaciones and its competitors.
Is Promotora de Informaciones' Free Cash Flow too high?
Promotora de Informaciones' current Free Cash Flow is €102.6 Mil. Overall, Promotora de Informaciones has a GF Score™ of 60/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Promotora de Informaciones' Free Cash Flow compare to NYT and WLY?
Promotora de Informaciones' Free Cash Flow of €102.6 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Free Cash Flow for a Media - Diversified company?
A good Free Cash Flow depends on the Media - Diversified industry context. However, Free Cash Flow should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Free Cash Flow mean?
A high Free Cash Flow can signal that a stock is expensive relative to its fundamentals. Free cash flow represents the total amount of cash a company has on hand following operating and capital expenditures. View historial data for Promotora de Informaciones and its competitors. Promotora de Informaciones's current Free Cash Flow is €102.6 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Promotora de Informaciones stock overvalued right now?
Based on GuruFocus' analysis, Promotora de Informaciones (XMAD:PRS) is currently considered Fairly Valued. The stock's GF Value™ is €2.99, compared to a current price of €2.84 — trading 5.2% below its estimated fair value. The current Free Cash Flow is €102.6 Mil. Promotora de Informaciones' overall GF Score™ is 60/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Free Cash Flow calculated?
Free Cash Flow is calculated from a company's financial statements. For Promotora de Informaciones (XMAD:PRS), the current Free Cash Flow is €102.6 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Promotora de Informaciones (XMAD:PRS) Overvalued in 2026?

Based on GuruFocus' analysis, Promotora de Informaciones stock appears to be undervalued. The current stock price of €2.84 is trading 5.2% below its estimated GF Value™ of €2.99. GuruFocus considers Promotora de Informaciones to be Fairly Valued.

Key valuation signals for XMAD:PRS:

  • Free Cash Flow: €102.6 Mil
  • GF Value™: €2.99 vs. price of €2.84 (5.2% below fair value)
  • GF Score™: 60/100 with 4 warning signs

No single metric tells the full story. See the XMAD:PRS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Promotora de Informaciones Business Description

Other Exchanges 0R7W:UKPZ41:Germany
Address Gran Via, 32, Madrid, ESP, 28013
Promotora de Informaciones SA operates under the commercial name 'Prisa' which is a multimedia group in Spain and Portugal. The business is operated through two segments which includes Education and Media. Its Education segment includes the sale of educational books and the services and materials related to the education systems. Geographically, it operates in Spain, Portugal, Chile, Brazil, Mexico, and other countries out of which Spain accounts for key revenue for the company.
60GF Score

Get the complete analysis for XMAD:PRS

Free Cash Flow is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€2.84
Price
€2.99
GF Value