- All In Credit Union partners with Upstart (UPST, Financial) to expand personal lending capabilities.
- The partnership aims to serve more underserved and creditworthy borrowers through AI-driven loans.
- All In Credit Union joins the Upstart Referral Network to enhance digital lending solutions.
All In Credit Union, a financial institution with $3.6 billion in assets serving over 200,000 members, has officially partnered with Upstart (UPST), a leading AI-driven lending marketplace. This strategic collaboration aims to offer personal loans to a broader market, specifically targeting underserved and creditworthy individuals.
The credit union started its partnership with Upstart in March 2025, integrating into the Upstart Referral Network. This network allows qualified applicants on Upstart.com who meet All In Credit Union's credit policies to receive personalized loan offers and complete their application through an All In Credit Union-branded digital experience.
By leveraging Upstart's advanced AI models, All In Credit Union can expand its lending reach and include more digital solutions to members across Alabama, Florida, and Mississippi. This initiative aligns with the credit union's mission to enhance the financial lives of its members by providing accessible and affordable lending options.
Upstart, founded in 2012 and headquartered in San Mateo, California, connects consumers to over 100 banks and credit unions, allowing these institutions to approve more borrowers with reduced rates. With 90% of its loans fully automated, Upstart continues to offer superior digital financial solutions, reflecting a significant advancement in modern lending practices.
