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Average Occupancy Rate % is the percentage of occupied rooms in the property at a given time. It measures the ratio of occupied to total usable rental space. For hotel hospitality industry, a higher occupancy rate is better.
Choice Hotels International's Average Occupancy Rate % for the quarter that ended in Mar. 2026 was 52.30%
, which is lower than
54.00% for the pervious quarter ended in Dec. 2025.
Choice Hotels International's Average Occupancy Rate % for the annual that ended in Dec. 2025 was 55.60%
, which is lower than
56.40% for the pervious year ended in Dec. 2024.
The historical rank and industry rank for Choice Hotels International's Average Occupancy Rate % or its related term are showing as below:
CHH's Average Occupancy Rate % is not ranked *
in the Travel & Leisure industry.
Industry Median: * Ranked among companies with meaningful Average Occupancy Rate % only.
Choice Hotels International (NYSE:CHH) Average Occupancy Rate % Explanation
Average Occupancy Rate % is the percentage of occupied rooms to the total amount of available rooms in the hotel at a given time. It is one of the most high-level indicators of the hotel business, providing an indication of anticipated cash flows.
For hotel business, a higher occupancy rate is better. Hotels with low occupancy rates often have worse profitability than similar properties with high occupancy rates, since they have to spend time and money to find additional guests and face the risk of not making money but still having to pay maintenance costs and taxes. In some cases, a low occupancy rate indicates inefficient hotel management.
Applying length of stay (LOS) restrictions is the best way to increase the occupancy rate. Hotels can also improve their occupancy rate by improving the service or investing in advertisement. However, the occupancy rate is also decided by the location of the hotel and the season.
Choice Hotels International Average Occupancy Rate % Related Terms
Choice Hotels International Average Occupancy Rate % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Choice Hotels International Average Occupancy Rate % Chart
CHH vs WH, CVEO, GHG: Average Occupancy Rate % Comparison
For the Lodging subindustry, Choice Hotels International's Average Occupancy Rate %, along with its competitors' market caps and Average Occupancy Rate % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Choice Hotels International (NYSE:CHH) Average Occupancy Rate % Calculation
Average Occupancy Rate % is calculated as
Average Occupancy Rate %
=
Number of Occupied Rooms
/
Number of Available Rooms
*
100%
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Frequently Asked Questions
What does a Average Occupancy Rate % of 52.30% mean?
Choice Hotels International (CHH) has a Average Occupancy Rate % of 52.30% as of Mar. 2026. Average Occupancy Rate is the percentage of occupied rooms in the property at a given time. View historical data on Choice Hotels International and its competitors.
Is Choice Hotels International's Average Occupancy Rate % too high?
Choice Hotels International's current Average Occupancy Rate % is 52.30%. Overall, Choice Hotels International has a GF Score™ of 85/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Choice Hotels International's Average Occupancy Rate % compare to WH and CVEO?
Choice Hotels International's Average Occupancy Rate % of 52.30% can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Average Occupancy Rate % for a Travel & Leisure company?
A good Average Occupancy Rate % depends on the Travel & Leisure industry context. However, Average Occupancy Rate % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Average Occupancy Rate % mean?
A high Average Occupancy Rate % can signal that a stock is expensive relative to its fundamentals. Average Occupancy Rate is the percentage of occupied rooms in the property at a given time. View historical data on Choice Hotels International and its competitors. Choice Hotels International's current Average Occupancy Rate % is 52.30%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Choice Hotels International stock overvalued right now?
Based on GuruFocus' analysis, Choice Hotels International (CHH) is currently considered Modestly Undervalued. The stock's GF Value™ is $136.13, compared to a current price of $110.55 — trading 18.8% below its estimated fair value. The current Average Occupancy Rate % is 52.30%. Choice Hotels International's overall GF Score™ is 85/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Average Occupancy Rate % calculated?
Average Occupancy Rate % is calculated from a company's financial statements. For Choice Hotels International (CHH), the current Average Occupancy Rate % is 52.30% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Choice Hotels International (CHH) Overvalued in 2026?
Based on GuruFocus' analysis, Choice Hotels International stock appears to be undervalued.
The current stock price of $110.55 is trading 18.8% below its estimated GF Value™ of $136.13.
GuruFocus considers Choice Hotels International to be Modestly Undervalued.
Key valuation signals for CHH:
Average Occupancy Rate %: 52.30%
GF Value™: $136.13 vs. price of $110.55 (18.8% below fair value)
No single metric tells the full story. See the CHH stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
At year-end 2025, Choice Hotels operated 657,000 rooms across the economy, midscale, upscale, and extended-stay segments. Comfort Inn and Comfort Suites are the largest brands (27% of the company's total rooms), while Ascend and Cambria (10%) are lifestyle and select-service brands, and WoodSpring (5%) is the company's largest extended-stay brand. Choice closed on its Radisson acquisition in August 2022, which added about 70,000 rooms. Franchises account for 100% of total revenue, and the United States represented 78% of total rooms in 2025.
85GF Score
Get the complete analysis for CHH
Average Occupancy Rate % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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