Adore Beauty Group (ASX:ABY) Beta: 0.4691 (As of Jun. 25, 2026)


ASX:ABY Adore Beauty Group Ltd ASX:ABY
44 GF Score
Price A$0.30
GF Value A$1.08
Valuation Possible Value Trap
! 5 Warning Signs
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What is Adore Beauty Group Beta?

Adore Beauty Group ASX:ABY -3.23% 44 Beta is 0.4691 as of Jun. 25, 2026. GuruFocus rates ASX:ABY with a GF Score™ of 44/100 and a GF Value™ of A$1.08 (Possible Value Trap). The stock has 5 warning signs investors should review.

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-06-25), Adore Beauty Group's Beta is 0.4691.

Adore Beauty Group  (ASX:ABY) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)

Adore Beauty Group Beta Related Terms

Adore Beauty Group Beta Historical Data

* Premium members only.

The historical data trend for Adore Beauty Group's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Adore Beauty Group Beta Chart

Adore Beauty Group Annual Data
Trend Jun20 Jun21 Jun22 Jun23 Jun24 Jun25
Beta
Get a 7-Day Free Trial 0.00 0.00 0.00 2.25 1.78

Adore Beauty Group Semi-Annual Data
Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2.20 2.25 2.08 1.78 0.63

ASX:ABY vs CASY, WSM, ULTA: Beta Comparison

For the Specialty Retail subindustry, Adore Beauty Group's Beta, along with its competitors' market caps and Beta data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Adore Beauty Group Beta vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Adore Beauty Group's Beta distribution charts can be found below:

* The bar in red indicates where Adore Beauty Group's Beta falls into.


ASX:ABY
44GF Score
Adore Beauty Group Ltd ASX:ABY
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
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Adore Beauty Group Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Frequently Asked Questions Learn more about Beta →
What does a Beta of 0.4691 mean?
Adore Beauty Group (ASX:ABY) has a Beta of 0.4691 as of Jun. 25, 2026. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Adore Beauty Group and its competitors.
Is Adore Beauty Group's Beta too high?
Adore Beauty Group's current Beta is 0.4691. Overall, Adore Beauty Group has a GF Score™ of 44/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Adore Beauty Group's Beta compare to CASY and WSM?
Adore Beauty Group's Beta of 0.4691 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beta for a Retail - Cyclical company?
A good Beta depends on the Retail - Cyclical industry context. However, Beta should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beta mean?
A high Beta can signal that a stock is expensive relative to its fundamentals. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Adore Beauty Group and its competitors. Adore Beauty Group's current Beta is 0.4691. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Adore Beauty Group stock overvalued right now?
Based on GuruFocus' analysis, Adore Beauty Group (ASX:ABY) is currently considered Possible Value Trap. The stock's GF Value™ is A$1.08, compared to a current price of A$0.30 — trading 72.2% below its estimated fair value. The current Beta is 0.4691. Adore Beauty Group's overall GF Score™ is 44/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beta calculated?
Beta is calculated from a company's financial statements. For Adore Beauty Group (ASX:ABY), the current Beta is 0.4691 as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Adore Beauty Group (ASX:ABY) Overvalued in 2026?

Based on GuruFocus' analysis, Adore Beauty Group stock appears to be undervalued. The current stock price of A$0.30 is trading 72.2% below its estimated GF Value™ of A$1.08. GuruFocus considers Adore Beauty Group to be Possible Value Trap.

Key valuation signals for ASX:ABY:

  • Beta: 0.4691
  • GF Value™: A$1.08 vs. price of A$0.30 (72.2% below fair value)
  • GF Score™: 44/100 with 5 warning signs

No single metric tells the full story. See the ASX:ABY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Adore Beauty Group Business Description

Address 324 Saint Kilda Road, Level 7, Southbank, VIC, AUS, 3006
Adore Beauty Group Ltd is engaged in the online sales of cosmetics. It offers various products including skin care, hair care, body care, cosmetics, fragrances, oral care, and dietary supplements among others. The firm generates revenue through the sale of beauty and personal care products online. The Group has identified two distinct operating segments based on quantitative thresholds on profit or loss, encompassing the Adore Beauty and iKOU brands.
44GF Score

Get the complete analysis for ASX:ABY

Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

A$0.30
Price
A$1.08
GF Value