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DraftKingsFRA:IK1 +1.27%69 Buyback Yield % is 6.44 as of Jul. 25, 2026, which is 1331% above its 10-year median of 0.45. GuruFocus rates FRA:IK1 with a GF Score™ of 69/100 and a GF Value™ of €46.91 (Possible Value Trap). The stock has 3 warning signs investors should review. Among 262 Travel & Leisure companies, DraftKings ranks better than 89.31% on this metric.
Buyback yield is the net repurchase of shares outstanding over the market capital of the company. It is a measure of shareholder return.
The historical data trend for DraftKings's Buyback Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FRA:IK1 vs FLUT, SGHC, CHDN: Buyback Yield % Comparison
For the Gambling subindustry, DraftKings's Buyback Yield %, along with its competitors' market caps and Buyback Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
DraftKings Buyback Yield % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, DraftKings's Buyback Yield % distribution charts can be found below:
* The bar in red indicates where DraftKings's Buyback Yield % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
DraftKings (FRA:IK1) has a Buyback Yield % of 6.44 as of Jul. 25, 2026. Share buyback yield equals the net issuance of stock divided by market cap. View historical data on DraftKings and its competitors. This is 1331% above median its historical median of 0.45. According to the industry distribution chart, DraftKings ranks #28 out of 262 companies in the Travel & Leisure industry, placing it in the top 10.7%.
Is DraftKings' Buyback Yield % too high?
DraftKings' current Buyback Yield % of 6.44 is 1331% above median its 10-year median of 0.45. The Travel & Leisure industry median Buyback Yield % is 0.10. DraftKings' value of 6.44 is 6678.9% above this industry median. Based on the distribution chart, DraftKings ranks #28 out of 262 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, DraftKings has a GF Score™ of 69/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does DraftKings' Buyback Yield % compare to FLUT and SGHC?
According to the Travel & Leisure industry distribution chart, DraftKings ranks #28 out of 262 companies for Buyback Yield %. This places DraftKings in the top 11% of its industry — outperforming the majority of peers. The industry median Buyback Yield % is 0.10. DraftKings' value of 6.44 is 6678.9% above this benchmark. While the company's 10-year median is 0.45 vs. the industry median of 0.10, DraftKings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Buyback Yield % for a Travel & Leisure company?
The median Buyback Yield % among Travel & Leisure companies is 0.10, based on 262 companies in the industry. Companies in the top quartile (top 25%) have a Buyback Yield % significantly above this median, while those in the bottom quartile fall well below. However, Buyback Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. DraftKings's current Buyback Yield % of 6.44 is 6678.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Buyback Yield % mean?
A high Buyback Yield % can signal that a stock is expensive relative to its fundamentals. Share buyback yield equals the net issuance of stock divided by market cap. View historical data on DraftKings and its competitors. For the Travel & Leisure industry, the median Buyback Yield % is 0.10 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. DraftKings's current Buyback Yield % is 6.44, which is 1331% above median its own 10-year median of 0.45. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is DraftKings stock overvalued right now?
Based on GuruFocus' analysis, DraftKings (FRA:IK1) is currently considered Possible Value Trap. The stock's GF Value™ is €46.91, compared to a current price of €20.00 — trading 57.4% below its estimated fair value. The current Buyback Yield % is 6.44, which is 1331% above median its 10-year median of 0.45 and 6678.9% above the Travel & Leisure industry median of 0.10. DraftKings' overall GF Score™ is 69/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Buyback Yield % calculated?
Buyback Yield % is calculated from a company's financial statements. For DraftKings (FRA:IK1), the current Buyback Yield % is 6.44 as of Jul. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is DraftKings (FRA:IK1) Overvalued in 2026?
Based on GuruFocus' analysis, DraftKings stock appears to be undervalued.
The current stock price of €20.00 is trading 57.4% below its estimated GF Value™ of €46.91.
GuruFocus considers DraftKings to be Possible Value Trap.
Key valuation signals for FRA:IK1:
Buyback Yield %: 6.44 (1331% above median its 10-year median of 0.45)
GF Value™: €46.91 vs. price of €20.00 (57.4% below fair value)
Industry Position: 6678.9% above the Travel & Leisure median (#28 of 262)
No single metric tells the full story. See the FRA:IK1 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
DraftKings got its start in 2012 as an innovator in daily fantasy sports. Then, following a Supreme Court ruling in 2018 that allowed states to legalize online sports wagering, the company expanded into online sports and casino gambling, where it generally holds the number-two or -three revenue share position across states where it competes. With its predictive market launch in 2025, DraftKings is now live with online or retail sports betting in most all states and i-gaming in five states, with both products available to around 40% of Canada's population. In 2025, sports revenue was 63% of total sales, i-gaming 30%, and fantasy and lottery 7%.
69GF Score
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