Premier Marketing PCL's Days Sales Outstanding for the
three
months ended in Mar. 2026 was 66.01.
Premier Marketing PCL's Days Inventory for the
three
months ended in Mar. 2026 was 44.05.
Premier Marketing PCL's Days Payable for the
three
months ended in Mar. 2026 was 35.2.
Therefore, Premier Marketing PCL's Cash Conversion Cycle (CCC) for the
three
months ended in Mar. 2026 was 74.86.
Premier Marketing PCL (OTCPK:PRMKF) Cash Conversion Cycle Explanation
Generally, the lower this number is, the better for the company. Although it should be combined with other metrics (such as ROE % and ROA %), it can be especially useful for comparing close competitors, because the company with the lowest CCC is often the one with better management.
Be Aware
CCC is most effective with retail-type companies, which have inventories that are sold to customers. Consulting businesses, software companies and insurance companies are all examples of companies for whom this metric is meaningless.
The CCC is one of several tools that can help you evaluate management, especially if it is calculated for several consecutive time periods and for several competitors. Decreasing or steady CCCs are good, while rising ones should motivate you to dig a bit deeper.
Premier Marketing PCL Cash Conversion Cycle Related Terms
Premier Marketing PCL Cash Conversion Cycle Historical Data
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The historical data trend for Premier Marketing PCL's Cash Conversion Cycle can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
PRMKF vs SYY, USFD, PFGC: Cash Conversion Cycle Comparison
For the Food Distribution subindustry, Premier Marketing PCL's Cash Conversion Cycle, along with its competitors' market caps and Cash Conversion Cycle data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Premier Marketing PCL Cash Conversion Cycle vs Retail - Defensive Industry
For the Retail - Defensive industry and Consumer Defensive sector, Premier Marketing PCL's Cash Conversion Cycle distribution charts can be found below:
* The bar in red indicates where Premier Marketing PCL's Cash Conversion Cycle falls into.
Premier Marketing PCL Cash Conversion Cycle Calculation
Cash Conversion Cycle (CCC) measures how fast a company can convert cash on hand into even more cash on hand. This metric looks at the amount of time needed to sell inventory, the amount of time needed to collect receivables and the length of time the company is afforded to pay its bills without incurring penalties.
Cash Conversion Cycle is one of several measures of management effectiveness.
Premier Marketing PCL's Cash Conversion Cycle for the fiscal year that ended in Dec. 2025 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Premier Marketing PCL (PRMKF) has a Cash Conversion Cycle of 74.86 as of Mar. 2026. Cash conversion cycle equals sum of days inventory and days sales outstanding less days payable. View historical data on Premier Marketing PCL and its competitors.
Is Premier Marketing PCL's Cash Conversion Cycle too high?
Premier Marketing PCL's current Cash Conversion Cycle is 74.86. The Retail - Defensive industry median Cash Conversion Cycle is 19.65. Premier Marketing PCL's value of 74.86 is 281% above this industry median. Overall, Premier Marketing PCL has a GF Score™ of 72/100, reflecting its overall financial health beyond just this single metric.
How does Premier Marketing PCL's Cash Conversion Cycle compare to SYY and USFD?
Premier Marketing PCL's Cash Conversion Cycle of 74.86 can be compared against companies in the Retail - Defensive industry. The industry median Cash Conversion Cycle is 19.65. Premier Marketing PCL's value of 74.86 is 281% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cash Conversion Cycle for a Retail - Defensive company?
The median Cash Conversion Cycle among Retail - Defensive companies is 19.65, based on 309 companies in the industry. Companies in the top quartile (top 25%) have a Cash Conversion Cycle significantly above this median, while those in the bottom quartile fall well below. However, Cash Conversion Cycle should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Premier Marketing PCL's current Cash Conversion Cycle of 74.86 is 281% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cash Conversion Cycle mean?
A high Cash Conversion Cycle can signal that a stock is expensive relative to its fundamentals. Cash conversion cycle equals sum of days inventory and days sales outstanding less days payable. View historical data on Premier Marketing PCL and its competitors. For the Retail - Defensive industry, the median Cash Conversion Cycle is 19.65 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Premier Marketing PCL's current Cash Conversion Cycle is 74.86. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Premier Marketing PCL stock overvalued right now?
Premier Marketing PCL (PRMKF) has a current Cash Conversion Cycle of 74.86. The stock's GF Value™ is $0.26, compared to a current price of $0.24 — trading 7.7% below its estimated fair value. The current Cash Conversion Cycle is 74.86 and 281% above the Retail - Defensive industry median of 19.65. Premier Marketing PCL's overall GF Score™ is 72/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cash Conversion Cycle calculated?
Cash Conversion Cycle is calculated from a company's financial statements. For Premier Marketing PCL (PRMKF), the current Cash Conversion Cycle is 74.86 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Premier Marketing PCL (PRMKF) Overvalued in 2026?
Based on GuruFocus' analysis, Premier Marketing PCL stock appears to be undervalued.
The current stock price of $0.24 is trading 7.7% below its estimated GF Value™ of $0.26.
Key valuation signals for PRMKF:
Cash Conversion Cycle: 74.86
GF Value™: $0.26 vs. price of $0.24 (7.7% below fair value)
Industry Position: 281% above the Retail - Defensive median
No single metric tells the full story. See the PRMKF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Premier Marketing PCL is engaged in the distribution of consumer products. The company operates through three segments which include Distribution of consumer products, Manufacture of food, and Cold storage warehouse and services. It generates maximum revenue from the Manufacture of food segment. Its products consist of varieties of snacks, food and beverages, confectioneries, nutritional food and pastilles, pharmaceuticals and dietary supplements, personal care, and household products. Geographically, it derives a majority of revenue from Thailand.
72GF Score
Get the complete analysis for PRMKF
Cash Conversion Cycle is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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