Marriott International (LTS:0JYW) COGS-to-Revenue: 0.80 (As of Mar. 2026)


LTS:0JYW Marriott International Inc LTS:0JYW
86 GF Score
Price $387.59
GF Value $302.34
Valuation Modestly Overvalued
! 7 Warning Signs
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What is Marriott International COGS-to-Revenue?

Marriott International LTS:0JYW +0.10% 86 COGS-to-Revenue is 0.80 as of Mar. 2026. GuruFocus rates LTS:0JYW with a GF Score™ of 86/100 and a GF Value™ of $302.34 (Modestly Overvalued). The stock has 7 warning signs investors should review.

Marriott International's Cost of Goods Sold for the three months ended in Mar. 2026 was $5,313 Mil. Its Revenue for the three months ended in Mar. 2026 was $6,654 Mil.

Marriott International's COGS to Revenue for the three months ended in Mar. 2026 was 0.80.

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin. Marriott International's Gross Margin % for the three months ended in Mar. 2026 was 20.15%.


Marriott International  (LTS:0JYW) COGS-to-Revenue Explanation

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin.

Marriott International's Gross Margin % for the three months ended in Mar. 2026 is calculated as:

Gross Margin %=1 - COGS to Revenue
=1 - Cost of Goods Sold / Revenue
=1 - 5313 / 6654
=20.15 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A company that has a moat can usually maintain or even expand their Gross Margin. A company can increase its Gross Margin in two ways. It can increase the prices of the goods it sells and keeps its Cost of Goods Sold unchanged. Or it can keep the sales price unchanged and squeeze its suppliers to reduce the Cost of Goods Sold. Warren Buffett believes businesses with the power to raise prices have moats.


Marriott International COGS-to-Revenue Related Terms


Marriott International COGS-to-Revenue Historical Data

* Premium members only.

The historical data trend for Marriott International's COGS-to-Revenue can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Marriott International COGS-to-Revenue Chart

Marriott International Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
COGS-to-Revenue
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.80 0.78 0.79 0.80 0.80

Marriott International Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
COGS-to-Revenue Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.81 0.77 0.78 0.85 0.80
LTS:0JYW
86GF Score
Marriott International Inc LTS:0JYW
COGS-to-Revenue is just one metric. See GF Score™, valuation, warning signs, and more.
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Marriott International COGS-to-Revenue Calculation

Marriott International's COGS to Revenue for the fiscal year that ended in Dec. 2025 is calculated as

COGS to Revenue=Cost of Goods Sold / Revenue
=20964 / 26186
=0.80

Marriott International's COGS to Revenue for the quarter that ended in Mar. 2026 is calculated as

COGS to Revenue=Cost of Goods Sold / Revenue
=5313 / 6654
=0.80

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about COGS-to-Revenue →
What does a COGS-to-Revenue of 0.80 mean?
Marriott International (LTS:0JYW) has a COGS-to-Revenue of 0.80 as of Mar. 2026. COGS-to-Revenue ratio equals the percent of cost of goods sold relative to total sales. View historical data on Marriott International and its competitors.
Is Marriott International's COGS-to-Revenue too high?
Marriott International's current COGS-to-Revenue is 0.80. Overall, Marriott International has a GF Score™ of 86/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Marriott International's COGS-to-Revenue compare to HLT and H?
Marriott International's COGS-to-Revenue of 0.80 can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good COGS-to-Revenue for a Travel & Leisure company?
A good COGS-to-Revenue depends on the Travel & Leisure industry context. However, COGS-to-Revenue should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high COGS-to-Revenue mean?
A high COGS-to-Revenue can signal that a stock is expensive relative to its fundamentals. COGS-to-Revenue ratio equals the percent of cost of goods sold relative to total sales. View historical data on Marriott International and its competitors. Marriott International's current COGS-to-Revenue is 0.80. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Marriott International stock overvalued right now?
Based on GuruFocus' analysis, Marriott International (LTS:0JYW) is currently considered Modestly Overvalued. The stock's GF Value™ is $302.34, compared to a current price of $387.59 — trading 28.2% above its estimated fair value. The current COGS-to-Revenue is 0.80. Marriott International's overall GF Score™ is 86/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is COGS-to-Revenue calculated?
COGS-to-Revenue is calculated from a company's financial statements. For Marriott International (LTS:0JYW), the current COGS-to-Revenue is 0.80 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Marriott International (LTS:0JYW) Overvalued in 2026?

Based on GuruFocus' analysis, Marriott International stock appears to be overvalued. The current stock price of $387.59 is trading 28.2% above its estimated GF Value™ of $302.34. GuruFocus considers Marriott International to be Modestly Overvalued.

Key valuation signals for LTS:0JYW:

  • COGS-to-Revenue: 0.80
  • GF Value™: $302.34 vs. price of $387.59 (28.2% above fair value)
  • GF Score™: 86/100 with 7 warning signs

No single metric tells the full story. See the LTS:0JYW stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Marriott International Business Description

Address 7750 Wisconsin Avenue, Bethesda, MD, USA, 20814
Marriott operates 1.8 million rooms across roughly 30 brands. At the end of 2025, luxury represented roughly 10% of total rooms, premium was 42%, select service was 46%, and midscale was 2%. Marriott, Courtyard, and Sheraton are the largest brands, while Autograph, Tribute, Moxy, Aloft, and Element are newer lifestyle brands. Managed and franchised represented 99% of total rooms as of Dec. 31, 2025. North America makes up 61% of total rooms. Managed, franchise, and incentive fees represent the vast majority of revenue and profitability for the company.
86GF Score

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COGS-to-Revenue is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$387.59
Price
$302.34
GF Value