TUIFF (TUI AG) Cyclically Adjusted Book per Share: $7.29 (As of Mar. 2026)


TUIFF TUI AG TUIFF
69 GF Score
Price $8.22
GF Value $8.29
Valuation Fairly Valued
! 4 Warning Signs
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What is TUI AG Cyclically Adjusted Book per Share?

TUI AG TUIFF 69 Cyclically Adjusted Book per Share is $7.29 as of Mar. 2026. GuruFocus rates TUIFF with a GF Score™ of 69/100 and a GF Value™ of $8.29 (Fairly Valued). The stock has 4 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

TUI AG's adjusted book value per share for the three months ended in Mar. 2026 was $4.605. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is $7.29 for the trailing ten years ended in Mar. 2026.

During the past 12 months, TUI AG's average Cyclically Adjusted Book Growth Rate was -6.70% per year. During the past 3 years, the average Cyclically Adjusted Book Growth Rate was -17.80% per year. During the past 5 years, the average Cyclically Adjusted Book Growth Rate was -17.90% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the Cyclically Adjusted Book Growth Rate using Cyclically Adjusted Book per Share data.

During the past 13 years, the highest 3-Year average Cyclically Adjusted Book Growth Rate of TUI AG was -8.90% per year. The lowest was -19.80% per year. And the median was -16.00% per year.

As of today (2026-07-03), TUI AG's current stock price is $8.22. TUI AG's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 was $7.29. TUI AG's Cyclically Adjusted PB Ratio of today is 1.13.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of TUI AG was 2.93. The lowest was 0.47. And the median was 1.15.


TUI AG  (OTCPK:TUIFF) Cyclically Adjusted Book per Share Explanation

If a company grows much fast than inflation, Cyclically Adjusted Book per Share may underestimate the company's equity. Cyclically Adjusted PB Ratio can seem to be too high even the actual PB Ratio is low.

For the Cyclically Adjusted PB Ratio, the book value of the past 10 years are inflation-adjusted and averaged. The result is used for P/B calculation. Since it looks at the average over the last 10 years, the Cyclically Adjusted PB Ratio is also called CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

TUI AG's Cyclically Adjusted PB Ratio of today is calculated as

Cyclically Adjusted PB Ratio=Share Price/Cyclically Adjusted Book per Share
=8.22/7.29
=1.13

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of TUI AG was 2.93. The lowest was 0.47. And the median was 1.15.


Be Aware

Cyclically Adjusted PB Ratio works better for cyclical companies. It gives you a better idea on the company's real book value.


TUI AG Cyclically Adjusted Book per Share Related Terms


TUI AG Cyclically Adjusted Book per Share Historical Data

* Premium members only.

The historical data trend for TUI AG's Cyclically Adjusted Book per Share can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

TUI AG Cyclically Adjusted Book per Share Chart

TUI AG Annual Data
Trend Sep16 Sep17 Sep18 Sep19 Sep20 Sep21 Sep22 Sep23 Sep24 Sep25
Cyclically Adjusted Book per Share
Get a 7-Day Free Trial Premium Member Only Premium Member Only 29.14 16.80 10.55 7.91 7.52

TUI AG Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted Book per Share Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 7.40 7.25 7.52 7.26 7.29

TUIFF vs BKNG, ABNB, RCL: Cyclically Adjusted Book per Share Comparison

For the Travel Services subindustry, TUI AG's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


TUI AG Cyclically Adjusted PB Ratio vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, TUI AG's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where TUI AG's Cyclically Adjusted PB Ratio falls into.


TUIFF
69GF Score
TUI AG TUIFF
Cyclically Adjusted Book per Share is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

TUI AG Cyclically Adjusted Book per Share Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

What is Cyclically Adjusted Book per Share? How do we calculate Cyclically Adjusted Book per Share?

Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the Cyclically Adjusted Book per Share of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the book value per share from 2001 through 2010.

We adjusted the 2001 book value per share data with the total inflation from 2001 through 2010 to the equivalent book value in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart's book value is $1 a share in 2001, then the 2001's equivalent book value in 2010 is $1.4 a share. If Wal-Mart's book value is $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 book value in 2010 is $1.35. So on and so forth, you get the equivalent book value per share of past 10 years. Then you add them together and divided the sum by the count to get Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, TUI AG's adjusted Book Value per Share data for the three months ended in Mar. 2026 was:

Adj_Book= Book Value per Share /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=4.605/131.2583*131.2583
=4.605

Current CPI (Mar. 2026) = 131.2583.

TUI AG Quarterly Data

Book Value per Share CPI Adj_Book
201606 8.521 100.717 11.105
201609 14.427 101.017 18.746
201612 14.284 101.217 18.524
201703 11.355 101.417 14.696
201706 10.022 102.117 12.882
201709 16.531 102.717 21.124
201712 16.374 102.617 20.944
201803 13.819 102.917 17.624
201806 16.010 104.017 20.203
201809 20.384 104.718 25.550
201812 17.356 104.217 21.859
201903 14.021 104.217 17.659
201906 13.880 105.718 17.233
201909 18.219 106.018 22.557
201912 16.844 105.818 20.894
202003 10.958 105.718 13.605
202006 2.516 106.618 3.097
202009 -2.523 105.818 -3.130
202012 -6.917 105.518 -8.604
202103 -2.254 107.518 -2.752
202106 -5.785 108.486 -6.999
202109 -5.219 109.435 -6.260
202112 -1.146 110.384 -1.363
202203 -1.560 113.968 -1.797
202206 -2.917 115.760 -3.308
202209 -0.416 118.818 -0.460
202212 -2.165 119.345 -2.381
202303 -5.590 122.402 -5.994
202306 -0.152 123.140 -0.162
202309 2.362 124.195 2.496
202312 1.322 123.773 1.402
202403 0.869 125.038 0.912
202406 0.888 125.882 0.926
202409 2.092 126.198 2.176
202412 2.541 127.041 2.625
202503 1.593 127.779 1.636
202506 1.618 128.412 1.654
202509 4.077 129.255 4.140
202512 3.932 129.361 3.990
202603 4.605 131.258 4.605

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

What does a Cyclically Adjusted Book per Share of $7.29 mean?
TUI AG (TUIFF) has a Cyclically Adjusted Book per Share of $7.29 as of Mar. 2026. Cyclically adjusted book value per share represents the company's inflation-adjusted book value per share over a 10-year period. View historical data on TUI AG and its competitors.
Is TUI AG's Cyclically Adjusted Book per Share too high?
TUI AG's current Cyclically Adjusted Book per Share is $7.29. Overall, TUI AG has a GF Score™ of 69/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does TUI AG's Cyclically Adjusted Book per Share compare to BKNG and ABNB?
TUI AG's Cyclically Adjusted Book per Share of $7.29 can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted Book per Share for a Travel & Leisure company?
A good Cyclically Adjusted Book per Share depends on the Travel & Leisure industry context. However, Cyclically Adjusted Book per Share should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted Book per Share mean?
A high Cyclically Adjusted Book per Share can signal that a stock is expensive relative to its fundamentals. Cyclically adjusted book value per share represents the company's inflation-adjusted book value per share over a 10-year period. View historical data on TUI AG and its competitors. TUI AG's current Cyclically Adjusted Book per Share is $7.29. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is TUI AG stock overvalued right now?
Based on GuruFocus' analysis, TUI AG (TUIFF) is currently considered Fairly Valued. The stock's GF Value™ is $8.29, compared to a current price of $8.22 — trading 0.8% below its estimated fair value. The current Cyclically Adjusted Book per Share is $7.29. TUI AG's overall GF Score™ is 69/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted Book per Share calculated?
Cyclically Adjusted Book per Share is calculated from a company's financial statements. For TUI AG (TUIFF), the current Cyclically Adjusted Book per Share is $7.29 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is TUI AG (TUIFF) Overvalued in 2026?

Based on GuruFocus' analysis, TUI AG stock appears to be undervalued. The current stock price of $8.22 is trading 0.8% below its estimated GF Value™ of $8.29. GuruFocus considers TUI AG to be Fairly Valued.

Key valuation signals for TUIFF:

  • Cyclically Adjusted Book per Share: $7.29
  • GF Value™: $8.29 vs. price of $8.22 (0.8% below fair value)
  • GF Score™: 69/100 with 4 warning signs

No single metric tells the full story. See the TUIFF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


TUI AG Business Description

Address Karl-Wiechert-Allee 23, Hannover, SN, DEU, 30625
TUI AG provides integrated leisure travel services, including flights, hotels, cruises, and tour operations. The company offers tourism services, covering the entire customer experience from trip planning and booking to flights, transfers, and accommodations, including stays in hotels or on cruise ships. Its segments include The Hotels & Resorts, The Cruises, The TUI Musement, Markets + Airline, and Holiday Experiences segment, which comprises The Northern Region, The Central Region, and The Western Region. The majority of revenue is derived from the Hotels & Resorts segment, which is a diversified portfolio of the company's hotel brands and hotel companies.
69GF Score

Get the complete analysis for TUIFF

Cyclically Adjusted Book per Share is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$8.22
Price
$8.29
GF Value