Snap (BUE:SNAP) Cyclically Adjusted PB Ratio: 13.62 (As of Sep. 16, 2026) — 404% Above Median

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Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

BUE:SNAP Snap Inc BUE:SNAP
48 GF Score
Price ARS9,365.00
GF Value ARS19,052.78
Valuation Possible Value Trap
! 2 Warning Signs
View Full Analysis

What is Snap Cyclically Adjusted PB Ratio?

Snap BUE:SNAP +0.59% 48 Cyclically Adjusted PB Ratio is 13.62 as of Sep. 16, 2026, which is 404% above its 10-year median of 2.70. GuruFocus rates BUE:SNAP with a GF Score™ of 48/100 and a GF Value™ of ARS19,052.78 (Possible Value Trap). The stock has 2 warning signs investors should review. Among 344 Interactive Media companies, Snap ranks worse than 67.15% on this metric.

As of today (2026-09-16), Snap's current share price is ARS9365.00. Snap's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 was ARS687.73. Snap's Cyclically Adjusted PB Ratio for today is 13.62.

The historical rank and industry rank for Snap's Cyclically Adjusted PB Ratio or its related term are showing as below:

BUE:SNAP' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 1.89   Med: 2.7   Max: 4.12
Current: 2.71

During the past years, Snap's highest Cyclically Adjusted PB Ratio was 4.12. The lowest was 1.89. And the median was 2.70.

BUE:SNAP's Cyclically Adjusted PB Ratio is ranked worse than
67.15% of 344 companies
in the Interactive Media industry
Industry Median: 1.5 vs BUE:SNAP: 2.71

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Snap's adjusted book value per share data for the three months ended in Jun. 2026 was ARS1,999.398. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is ARS687.73 for the trailing ten years ended in Jun. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Snap  (BUE:SNAP) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Snap Cyclically Adjusted PB Ratio Related Terms


Snap Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Snap's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Snap Cyclically Adjusted PB Ratio Chart

Snap Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 28.76 17.88

Snap Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 21.08 21.64 20.57 10.55 10.03

BUE:SNAP vs MTCH, ZG, BZ: Cyclically Adjusted PB Ratio Comparison

For the Internet Content & Information subindustry, Snap's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Snap Cyclically Adjusted PB Ratio vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Snap's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Snap's Cyclically Adjusted PB Ratio falls into.


BUE:SNAP
48GF Score
Snap Inc BUE:SNAP
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Snap Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Snap's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=9365.00/687.732
=13.62

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Snap's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, Snap's adjusted Book Value per Share data for the three months ended in Jun. 2026 was:

Adj_Book=Book Value per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=1999.398/333.9520*333.9520
=1,999.398

Current CPI (Jun. 2026) = 333.9520.

Snap Quarterly Data

Book Value per Share CPI Adj_Book
201609 0.000 241.428 0.000
201612 0.000 241.432 0.000
201703 84.242 243.801 115.392
201706 86.151 244.955 117.451
201709 64.232 246.819 86.907
201712 63.793 246.524 86.417
201803 59.841 249.554 80.079
201806 77.754 251.989 103.045
201809 99.595 252.439 131.754
201812 87.093 251.233 115.769
201903 88.937 254.202 116.839
201906 81.805 256.143 106.655
201909 118.168 256.759 153.694
201912 116.632 256.974 151.570
202003 115.704 258.115 149.699
202006 128.321 257.797 166.228
202009 136.230 260.280 174.790
202012 156.955 260.474 201.231
202103 124.190 264.877 156.576
202106 210.652 271.696 258.920
202109 251.646 274.310 306.360
202112 285.166 278.802 341.575
202203 286.919 287.504 333.272
202206 310.068 296.311 349.457
202209 316.107 296.808 355.666
202212 346.290 296.797 389.641
202303 401.826 301.836 444.581
202306 472.180 305.109 516.817
202309 630.170 307.789 683.736
202312 1,402.819 306.746 1,527.238
202403 1,315.830 312.332 1,406.913
202406 1,346.638 314.175 1,431.408
202409 1,511.392 315.301 1,600.795
202412 1,758.958 315.605 1,861.211
202503 1,731.442 319.799 1,808.069
202506 1,724.985 322.561 1,785.902
202509 2,098.520 324.800 2,157.651
202512 2,272.336 324.054 2,341.743
202603 1,996.755 330.213 2,019.364
202606 1,999.398 333.952 1,999.398

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 13.62 mean?
Snap (BUE:SNAP) has a Cyclically Adjusted PB Ratio of 13.62 as of Sep. 16, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Snap and its competitors. This is 404% above median its historical median of 2.70. Over the past decade, Snap's Cyclically Adjusted PB Ratio has ranged from 1.89 to 4.12. According to the industry distribution chart, Snap ranks #231 out of 344 companies in the Interactive Media industry, placing it in the top 67.2%.
Is Snap's Cyclically Adjusted PB Ratio too high?
Snap's current Cyclically Adjusted PB Ratio of 13.62 is 404% above median its 10-year median of 2.70. Over the past 10 years, this metric has ranged from a low of 1.89 to a high of 4.12. The Interactive Media industry median Cyclically Adjusted PB Ratio is 1.50. Snap's value of 13.62 is 808% above this industry median. Based on the distribution chart, Snap ranks #231 out of 344 companies in the Interactive Media industry, which is below the industry midpoint. Overall, Snap has a GF Score™ of 48/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Snap's Cyclically Adjusted PB Ratio compare to MTCH and ZG?
According to the Interactive Media industry distribution chart, Snap ranks #231 out of 344 companies for Cyclically Adjusted PB Ratio. This places Snap in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 1.50. Snap's value of 13.62 is 808% above this benchmark. Historically, Snap's own Cyclically Adjusted PB Ratio has ranged from 1.89 to 4.12 over the past decade. While the company's 10-year median is 2.70 vs. the industry median of 1.50, Snap has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for an Interactive Media company?
The median Cyclically Adjusted PB Ratio among Interactive Media companies is 1.50, based on 344 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Snap's current Cyclically Adjusted PB Ratio of 13.62 is 808% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Snap and its competitors. For the Interactive Media industry, the median Cyclically Adjusted PB Ratio is 1.50 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Snap's current Cyclically Adjusted PB Ratio is 13.62, which is 404% above median its own 10-year median of 2.70. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Snap stock overvalued right now?
Based on GuruFocus' analysis, Snap (BUE:SNAP) is currently considered Possible Value Trap. The stock's GF Value™ is ARS19,052.78, compared to a current price of ARS9,365.00 — trading 50.8% below its estimated fair value. The current Cyclically Adjusted PB Ratio is 13.62, which is 404% above median its 10-year median of 2.70 and 808% above the Interactive Media industry median of 1.50. Snap's overall GF Score™ is 48/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Snap (BUE:SNAP), the current Cyclically Adjusted PB Ratio is 13.62 as of Sep. 16, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Snap (BUE:SNAP) Overvalued in 2026?

Based on GuruFocus' analysis, Snap stock appears to be undervalued. The current stock price of ARS9,365.00 is trading 50.8% below its estimated GF Value™ of ARS19,052.78. GuruFocus considers Snap to be Possible Value Trap.

Key valuation signals for BUE:SNAP:

  • Cyclically Adjusted PB Ratio: 13.62 (404% above median its 10-year median of 2.70)
  • GF Value™: ARS19,052.78 vs. price of ARS9,365.00 (50.8% below fair value)
  • GF Score™: 48/100 with 2 warning signs
  • Industry Position: 808% above the Interactive Media median (#231 of 344)

No single metric tells the full story. See the BUE:SNAP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Snap Business Description

Address 3000 31st Street, Santa Monica, CA, USA, 90405
Snap is a technology company best known for its marquis social media application.Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app's revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap's overall sales.
48GF Score

Get the complete analysis for BUE:SNAP

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

ARS9,365.00
Price
ARS19,052.78
GF Value