Planet Fitness (MEX:PLNT) Cyclically Adjusted PB Ratio: (As of Jul. 15, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

MEX:PLNT Planet Fitness Inc MEX:PLNT
66 GF Score
Price MXN898.00
GF Value MXN2,787.36
Valuation Possible Value Trap
! 1 Warning Sign
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What is Planet Fitness Cyclically Adjusted PB Ratio?

Shiller PE for Stocks: The True Measure of Stock Valuation


Planet Fitness  (MEX:PLNT) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Planet Fitness Cyclically Adjusted PB Ratio Related Terms


Planet Fitness Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Planet Fitness's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Planet Fitness Cyclically Adjusted PB Ratio Chart

Planet Fitness Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00

Planet Fitness Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00

MEX:PLNT vs MAT, YETI, CALY: Cyclically Adjusted PB Ratio Comparison

For the Leisure subindustry, Planet Fitness's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Planet Fitness Cyclically Adjusted PB Ratio vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Planet Fitness's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Planet Fitness's Cyclically Adjusted PB Ratio falls into.


MEX:PLNT
66GF Score
Planet Fitness Inc MEX:PLNT
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Planet Fitness Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Planet Fitness's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Planet Fitness's adjusted Book Value per Share data for the three months ended in Mar. 2026 was:

Adj_Book=Book Value per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=-109.9/330.2130*330.2130
=-109.900

Current CPI (Mar. 2026) = 330.2130.

Planet Fitness Quarterly Data

Book Value per Share CPI Adj_Book
201606 -0.311 241.018 -0.426
201609 3.666 241.428 5.014
201612 -43.968 241.432 -60.136
201703 -34.675 243.801 -46.965
201706 -28.187 244.955 -37.998
201709 -24.744 246.819 -33.104
201712 -26.915 246.524 -36.052
201803 -22.338 249.554 -29.558
201806 -17.872 251.989 -23.420
201809 -21.545 252.439 -28.183
201812 -87.992 251.233 -115.654
201903 -79.459 254.202 -103.219
201906 -70.692 256.143 -91.134
201909 -105.887 256.759 -136.179
201912 -169.675 256.974 -218.033
202003 -202.944 258.115 -259.631
202006 -207.260 257.797 -265.480
202009 -197.548 260.280 -250.626
202012 -169.536 260.474 -214.927
202103 -171.404 264.877 -213.683
202106 -162.885 271.696 -197.967
202109 -162.971 274.310 -196.184
202112 -157.974 278.802 -187.104
202203 -49.879 287.504 -57.289
202206 -44.275 296.311 -49.341
202209 -49.110 296.808 -54.637
202212 -46.505 296.797 -51.741
202303 -31.957 301.836 -34.961
202306 -41.230 305.109 -44.622
202309 -32.035 307.789 -34.369
202312 -22.626 306.746 -24.357
202403 -18.428 312.332 -19.483
202406 -68.875 314.175 -72.391
202409 -62.306 315.301 -65.253
202412 -53.270 315.605 -55.736
202503 -53.659 319.799 -55.406
202506 -35.612 322.561 -36.457
202509 -43.055 324.800 -43.773
202512 -108.057 324.054 -110.111
202603 -109.900 330.213 -109.900

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

Is Planet Fitness (MEX:PLNT) Overvalued in 2026?

Based on GuruFocus' analysis, Planet Fitness stock appears to be undervalued. The current stock price of MXN898.00 is trading 67.8% below its estimated GF Value™ of MXN2,787.36. GuruFocus considers Planet Fitness to be Possible Value Trap.

Key valuation signals for MEX:PLNT:

  • Cyclically Adjusted PB Ratio:
  • GF Value™: MXN2,787.36 vs. price of MXN898.00 (67.8% below fair value)
  • GF Score™: 66/100 with 1 warning sign

No single metric tells the full story. See the MEX:PLNT stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Planet Fitness Business Description

Address 4 Liberty Lane West, Hampton, NH, USA, 03842
Planet Fitness Inc is a franchisor and operator of fitness centers in the United States. The company's reportable segments are Franchise, Corporate-owned stores, and Equipment. Franchise segment includes operations related to its franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia, Corporate-owned stores segment includes operations with respect to all corporate-owned stores throughout the United States and Canada, and The Equipment segment includes the sale of equipment to franchisee-owned stores in the U.S. The firm generates a majority of its revenue from the Corporate-owned stores segment.
66GF Score

Get the complete analysis for MEX:PLNT

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN898.00
Price
MXN2,787.36
GF Value