SSP (The E W Scripps Co) Cyclically Adjusted PB Ratio: 0.22 (As of Aug. 08, 2026) — 79% Below Median

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SSP The E W Scripps Co SSP
63 GF Score
Price $3.32
GF Value $3.10
Valuation Fairly Valued
! 8 Warning Signs
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What is The E W Scripps Co Cyclically Adjusted PB Ratio?

The E W Scripps Co SSP +12.16% 63 Cyclically Adjusted PB Ratio is 0.22 as of Aug. 08, 2026, which is 79% below its 10-year median of 1.04. GuruFocus rates SSP with a GF Score™ of 63/100 and a GF Value™ of $3.10 (Fairly Valued). The stock has 8 warning signs investors should review. Among 702 Media - Diversified companies, The E W Scripps Co ranks better than 90.46% on this metric.

As of today (2026-08-08), The E W Scripps Co's current share price is $3.32. The E W Scripps Co's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 was $15.02. The E W Scripps Co's Cyclically Adjusted PB Ratio for today is 0.22.

The historical rank and industry rank for The E W Scripps Co's Cyclically Adjusted PB Ratio or its related term are showing as below:

SSP' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 0.1   Med: 1.04   Max: 2.15
Current: 0.2

During the past years, The E W Scripps Co's highest Cyclically Adjusted PB Ratio was 2.15. The lowest was 0.10. And the median was 1.04.

SSP's Cyclically Adjusted PB Ratio is ranked better than
90.46% of 702 companies
in the Media - Diversified industry
Industry Median: 0.95 vs SSP: 0.20

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

The E W Scripps Co's adjusted book value per share data for the three months ended in Mar. 2026 was $9.026. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is $15.02 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


The E W Scripps Co  (NAS:SSP) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


The E W Scripps Co Cyclically Adjusted PB Ratio Related Terms


The E W Scripps Co Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for The E W Scripps Co's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

The E W Scripps Co Cyclically Adjusted PB Ratio Chart

The E W Scripps Co Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 1.53 0.93 0.54 0.15 0.27

The E W Scripps Co Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.20 0.19 0.16 0.27 0.25

SSP vs FUBO, CURI, GTN.A: Cyclically Adjusted PB Ratio Comparison

For the Broadcasting subindustry, The E W Scripps Co's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


The E W Scripps Co Cyclically Adjusted PB Ratio vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, The E W Scripps Co's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where The E W Scripps Co's Cyclically Adjusted PB Ratio falls into.


SSP
63GF Score
The E W Scripps Co SSP
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

The E W Scripps Co Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

The E W Scripps Co's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=3.32/15.02
=0.22

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

The E W Scripps Co's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, The E W Scripps Co's adjusted Book Value per Share data for the three months ended in Mar. 2026 was:

Adj_Book=Book Value per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=9.026/330.2130*330.2130
=9.026

Current CPI (Mar. 2026) = 330.2130.

The E W Scripps Co Quarterly Data

Book Value per Share CPI Adj_Book
201606 11.066 241.018 15.161
201609 11.176 241.428 15.286
201612 11.539 241.432 15.782
201703 11.504 243.801 15.581
201706 11.626 244.955 15.672
201709 11.317 246.819 15.141
201712 11.477 246.524 15.373
201803 11.075 249.554 14.655
201806 11.125 251.989 14.578
201809 11.226 252.439 14.685
201812 11.481 251.233 15.090
201903 11.356 254.202 14.752
201906 11.334 256.143 14.612
201909 11.044 256.759 14.203
201912 11.091 256.974 14.252
202003 10.878 258.115 13.916
202006 10.594 257.797 13.570
202009 11.312 260.280 14.351
202012 14.233 260.474 18.044
202103 14.110 264.877 17.590
202106 17.485 271.696 21.251
202109 18.099 274.310 21.787
202112 18.897 278.802 22.382
202203 18.892 287.504 21.698
202206 19.283 296.311 21.489
202209 19.733 296.808 21.954
202212 20.562 296.797 22.877
202303 20.009 301.836 21.890
202306 12.013 305.109 13.001
202309 11.849 307.789 12.712
202312 8.748 306.746 9.417
202403 8.746 312.332 9.247
202406 8.738 314.175 9.184
202409 9.297 315.301 9.737
202412 10.403 315.605 10.885
202503 10.287 319.799 10.622
202506 9.872 322.561 10.106
202509 9.480 324.800 9.638
202512 9.290 324.054 9.467
202603 9.026 330.213 9.026

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 0.22 mean?
The E W Scripps Co (SSP) has a Cyclically Adjusted PB Ratio of 0.22 as of Aug. 08, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on The E W Scripps Co and its competitors. This is 79% below median its historical median of 1.04. Over the past decade, The E W Scripps Co's Cyclically Adjusted PB Ratio has ranged from 0.10 to 2.15. According to the industry distribution chart, The E W Scripps Co ranks #67 out of 702 companies in the Media - Diversified industry, placing it in the top 9.5%.
Is The E W Scripps Co's Cyclically Adjusted PB Ratio too high?
The E W Scripps Co's current Cyclically Adjusted PB Ratio of 0.22 is 79% below median its 10-year median of 1.04. Over the past 10 years, this metric has ranged from a low of 0.10 to a high of 2.15. The Media - Diversified industry median Cyclically Adjusted PB Ratio is 0.95. The E W Scripps Co's value of 0.22 is 76.8% below this industry median. Based on the distribution chart, The E W Scripps Co ranks #67 out of 702 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, The E W Scripps Co has a GF Score™ of 63/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does The E W Scripps Co's Cyclically Adjusted PB Ratio compare to FUBO and CURI?
According to the Media - Diversified industry distribution chart, The E W Scripps Co ranks #67 out of 702 companies for Cyclically Adjusted PB Ratio. This places The E W Scripps Co in the top 10% of its industry — outperforming the majority of peers. The industry median Cyclically Adjusted PB Ratio is 0.95. The E W Scripps Co's value of 0.22 is 76.8% below this benchmark. Historically, The E W Scripps Co's own Cyclically Adjusted PB Ratio has ranged from 0.10 to 2.15 over the past decade. While the company's 10-year median is 1.04 vs. the industry median of 0.95, The E W Scripps Co has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Media - Diversified company?
The median Cyclically Adjusted PB Ratio among Media - Diversified companies is 0.95, based on 702 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The E W Scripps Co's current Cyclically Adjusted PB Ratio of 0.22 is 76.8% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on The E W Scripps Co and its competitors. For the Media - Diversified industry, the median Cyclically Adjusted PB Ratio is 0.95 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The E W Scripps Co's current Cyclically Adjusted PB Ratio is 0.22, which is 79% below median its own 10-year median of 1.04. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The E W Scripps Co stock overvalued right now?
Based on GuruFocus' analysis, The E W Scripps Co (SSP) is currently considered Fairly Valued. The stock's GF Value™ is $3.10, compared to a current price of $3.32 — trading 7.1% above its estimated fair value. The current Cyclically Adjusted PB Ratio is 0.22, which is 79% below median its 10-year median of 1.04 and 76.8% below the Media - Diversified industry median of 0.95. The E W Scripps Co's overall GF Score™ is 63/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For The E W Scripps Co (SSP), the current Cyclically Adjusted PB Ratio is 0.22 as of Aug. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is The E W Scripps Co (SSP) Overvalued in 2026?

Based on GuruFocus' analysis, The E W Scripps Co stock appears to be overvalued. The current stock price of $3.32 is trading 7.1% above its estimated GF Value™ of $3.10. GuruFocus considers The E W Scripps Co to be Fairly Valued.

Key valuation signals for SSP:

  • Cyclically Adjusted PB Ratio: 0.22 (79% below median its 10-year median of 1.04)
  • GF Value™: $3.10 vs. price of $3.32 (7.1% above fair value)
  • GF Score™: 63/100 with 8 warning signs
  • Industry Position: 76.8% below the Media - Diversified median (#67 of 702)

No single metric tells the full story. See the SSP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


The E W Scripps Co Business Description

Other Exchanges SQ6B:Germany
Address 312 Walnut Street, Suite 2800, Scripps Center, Cincinnati, OH, USA, 45202
The E W Scripps Co is a media enterprise with interests in local and national media brands. It owns and operates a collection of daily and community newspapers in medium-sized cities in the southern and western portions of the United States. The company's operating segment includes Local Media, Scripps Networks, and Other. It generates maximum revenue from the Local Media segment. The Local Media segment includes local broadcast stations and their related digital operations.
63GF Score

Get the complete analysis for SSP

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$3.32
Price
$3.10
GF Value