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Deckers OutdoorWBO:DECK +3.40%72 Cyclically Adjusted PB Ratio is 10.37 as of Jul. 14, 2026, which is 23% above its 10-year median of 8.40. GuruFocus rates WBO:DECK with a GF Score™ of 72/100 and a GF Value™ of €134.24 (Modestly Undervalued). Among 879 Manufacturing - Apparel & Accessories companies, Deckers Outdoor ranks worse than 96.7% on this metric.
The historical rank and industry rank for Deckers Outdoor's Cyclically Adjusted PB Ratio or its related term are showing as below:
WBO:DECK'
s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 2.44 Med: 8.4 Max: 24.05
Current: 9.96
During the past years, Deckers Outdoor's highest Cyclically Adjusted PB Ratio was 24.05. The lowest was 2.44. And the median was 8.40.
WBO:DECK's Cyclically Adjusted PB Ratio is ranked worse than 96.7% of 879
companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 0.99
vs WBO:DECK: 9.96
The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.
Deckers Outdoor's adjusted book value per share data for the three months ended in Mar. 2026 was €15.447. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is €9.20 for the trailing ten years ended in Mar. 2026.
Shiller PE for Stocks: The True Measure of Stock Valuation
Deckers Outdoor (WBO:DECK) Cyclically Adjusted PB Ratio Explanation
Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.
Deckers Outdoor Cyclically Adjusted PB Ratio Related Terms
Deckers Outdoor Cyclically Adjusted PB Ratio Historical Data
* Premium members only.
The historical data trend for Deckers Outdoor's Cyclically Adjusted PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Deckers Outdoor Cyclically Adjusted PB Ratio Chart
WBO:DECK vs ONON, BIRK, CROX: Cyclically Adjusted PB Ratio Comparison
For the Footwear & Accessories subindustry, Deckers Outdoor's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Deckers Outdoor Cyclically Adjusted PB Ratio vs Manufacturing - Apparel & Accessories Industry
For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Deckers Outdoor's Cyclically Adjusted PB Ratio distribution charts can be found below:
* The bar in red indicates where Deckers Outdoor's Cyclically Adjusted PB Ratio falls into.
Deckers Outdoor Cyclically Adjusted PB Ratio Calculation
Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.
Deckers Outdoor's Cyclically Adjusted PB Ratio for today is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
What does a Cyclically Adjusted PB Ratio of 10.37 mean?
Deckers Outdoor (WBO:DECK) has a Cyclically Adjusted PB Ratio of 10.37 as of Jul. 14, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Deckers Outdoor and its competitors. This is 23% above median its historical median of 8.40. Over the past decade, Deckers Outdoor's Cyclically Adjusted PB Ratio has ranged from 2.44 to 24.05. According to the industry distribution chart, Deckers Outdoor ranks #850 out of 879 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 96.7%.
Is Deckers Outdoor's Cyclically Adjusted PB Ratio too high?
Deckers Outdoor's current Cyclically Adjusted PB Ratio of 10.37 is 23% above median its 10-year median of 8.40. Over the past 10 years, this metric has ranged from a low of 2.44 to a high of 24.05. The Manufacturing - Apparel & Accessories industry median Cyclically Adjusted PB Ratio is 0.99. Deckers Outdoor's value of 10.37 is 947.5% above this industry median. Based on the distribution chart, Deckers Outdoor ranks #850 out of 879 companies in the Manufacturing - Apparel & Accessories industry, which is in the bottom quartile relative to peers. Overall, Deckers Outdoor has a GF Score™ of 72/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Deckers Outdoor's Cyclically Adjusted PB Ratio compare to ONON and BIRK?
According to the Manufacturing - Apparel & Accessories industry distribution chart, Deckers Outdoor ranks #850 out of 879 companies for Cyclically Adjusted PB Ratio. This places Deckers Outdoor in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 0.99. Deckers Outdoor's value of 10.37 is 947.5% above this benchmark. Historically, Deckers Outdoor's own Cyclically Adjusted PB Ratio has ranged from 2.44 to 24.05 over the past decade. While the company's 10-year median is 8.40 vs. the industry median of 0.99, Deckers Outdoor has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Manufacturing - Apparel & Accessories company?
The median Cyclically Adjusted PB Ratio among Manufacturing - Apparel & Accessories companies is 0.99, based on 879 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Deckers Outdoor's current Cyclically Adjusted PB Ratio of 10.37 is 947.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Deckers Outdoor and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Cyclically Adjusted PB Ratio is 0.99 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Deckers Outdoor's current Cyclically Adjusted PB Ratio is 10.37, which is 23% above median its own 10-year median of 8.40. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Deckers Outdoor stock overvalued right now?
Based on GuruFocus' analysis, Deckers Outdoor (WBO:DECK) is currently considered Modestly Undervalued. The stock's GF Value™ is €134.24, compared to a current price of €95.44 — trading 28.9% below its estimated fair value. The current Cyclically Adjusted PB Ratio is 10.37, which is 23% above median its 10-year median of 8.40 and 947.5% above the Manufacturing - Apparel & Accessories industry median of 0.99. Deckers Outdoor's overall GF Score™ is 72/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Deckers Outdoor (WBO:DECK), the current Cyclically Adjusted PB Ratio is 10.37 as of Jul. 14, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Deckers Outdoor (WBO:DECK) Overvalued in 2026?
Based on GuruFocus' analysis, Deckers Outdoor stock appears to be undervalued.
The current stock price of €95.44 is trading 28.9% below its estimated GF Value™ of €134.24.
GuruFocus considers Deckers Outdoor to be Modestly Undervalued.
Key valuation signals for WBO:DECK:
Cyclically Adjusted PB Ratio: 10.37 (23% above median its 10-year median of 8.40)
GF Value™: €134.24 vs. price of €95.44 (28.9% below fair value)
Industry Position: 947.5% above the Manufacturing - Apparel & Accessories median (#850 of 879)
No single metric tells the full story. See the WBO:DECK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Founded in 1973, California-based Deckers designs and sells casual and performance footwear, apparel, and accessories. In fiscal 2026, Ugg and Hoka accounted for 50% and 47% of total sales, respectively. The firm also markets a niche sandal brand Teva. Deckers produces most of its sales through wholesale partnerships but also operates e-commerce in more than 50 countries and has more than 200 company-operated stores, about half of which are outlets. The firm generated 58% of its fiscal 2026 sales in the United States.
72GF Score
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