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BrightBid Group ABOSTO:BRIGHT -1.46%44 Days Payable is 67.26 as of Mar. 2026, which is 60% below its 10-year median of 169.54. GuruFocus rates OSTO:BRIGHT with a GF Score™ of 44/100 and a GF Value™ of kr0.71 (Possible Value Trap). The stock has 5 warning signs investors should review. Among 430 Interactive Media companies, BrightBid Group AB ranks better than 70% on this metric.
The historical rank and industry rank for BrightBid Group AB's Days Payable or its related term are showing as below:
OSTO:BRIGHT'
s Days Payable Range Over the Past 10 Years
Min: 32.29 Med: 169.54 Max: 786.74
Current: 132.93
During the past 13 years, BrightBid Group AB's highest Days Payable was 786.74. The lowest was 32.29. And the median was 169.54.
OSTO:BRIGHT's Days Payable is ranked better than 70% of 430
companies
in the Interactive Media industry
Industry Median: 65.23
vs OSTO:BRIGHT: 132.93
BrightBid Group AB's Days Payable
increased
from Mar. 2025 (0.00) to Mar. 2026 (67.26).
It may suggest that BrightBid Group ABdelayed paying its suppliers.
BrightBid Group AB Days Payable Related Terms
BrightBid Group AB Days Payable Historical Data
* Premium members only.
The historical data trend for BrightBid Group AB's Days Payable can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
OSTO:BRIGHT vs GOOGL, META, SPOT: Days Payable Comparison
For the Internet Content & Information subindustry, BrightBid Group AB's Days Payable, along with its competitors' market caps and Days Payable data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
BrightBid Group AB Days Payable vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, BrightBid Group AB's Days Payable distribution charts can be found below:
* The bar in red indicates where BrightBid Group AB's Days Payable falls into.
Days Payable indicates the number of days that the account payable relative to cost of goods sold the company has. An increase of Days Payable may suggest that the company delays paying its suppliers.
BrightBid Group AB's Days Payable for the fiscal year that ended in Dec. 2025 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
BrightBid Group AB (OSTO:BRIGHT) has a Days Payable of 67.26 as of Mar. 2026. Days payable represents the average amount of days a company waits to pay its invoices from suppliers. View historical data on BrightBid Group AB and its competitors. This is 60% below median its historical median of 169.54. Over the past decade, BrightBid Group AB's Days Payable has ranged from 32.29 to 786.74. According to the industry distribution chart, BrightBid Group AB ranks #129 out of 430 companies in the Interactive Media industry, placing it in the top 30%.
Is BrightBid Group AB's Days Payable too high?
BrightBid Group AB's current Days Payable of 67.26 is 60% below median its 10-year median of 169.54. Over the past 10 years, this metric has ranged from a low of 32.29 to a high of 786.74. The Interactive Media industry median Days Payable is 65.23. BrightBid Group AB's value of 67.26 is 3.1% above this industry median. Based on the distribution chart, BrightBid Group AB ranks #129 out of 430 companies in the Interactive Media industry, which is above the industry midpoint. Overall, BrightBid Group AB has a GF Score™ of 44/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does BrightBid Group AB's Days Payable compare to GOOGL and META?
According to the Interactive Media industry distribution chart, BrightBid Group AB ranks #129 out of 430 companies for Days Payable. This puts BrightBid Group AB in the upper half of its industry. The industry median Days Payable is 65.23. BrightBid Group AB's value of 67.26 is 3.1% above this benchmark. Historically, BrightBid Group AB's own Days Payable has ranged from 32.29 to 786.74 over the past decade. While the company's 10-year median is 169.54 vs. the industry median of 65.23, BrightBid Group AB has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Days Payable for an Interactive Media company?
The median Days Payable among Interactive Media companies is 65.23, based on 430 companies in the industry. Companies in the top quartile (top 25%) have a Days Payable significantly above this median, while those in the bottom quartile fall well below. However, Days Payable should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. BrightBid Group AB's current Days Payable of 67.26 is 3.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Days Payable mean?
A high Days Payable can signal that a stock is expensive relative to its fundamentals. Days payable represents the average amount of days a company waits to pay its invoices from suppliers. View historical data on BrightBid Group AB and its competitors. For the Interactive Media industry, the median Days Payable is 65.23 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. BrightBid Group AB's current Days Payable is 67.26, which is 60% below median its own 10-year median of 169.54. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is BrightBid Group AB stock overvalued right now?
Based on GuruFocus' analysis, BrightBid Group AB (OSTO:BRIGHT) is currently considered Possible Value Trap. The stock's GF Value™ is kr0.71, compared to a current price of kr0.40 — trading 43.1% below its estimated fair value. The current Days Payable is 67.26, which is 60% below median its 10-year median of 169.54 and 3.1% above the Interactive Media industry median of 65.23. BrightBid Group AB's overall GF Score™ is 44/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Days Payable calculated?
Days Payable is calculated from a company's financial statements. For BrightBid Group AB (OSTO:BRIGHT), the current Days Payable is 67.26 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is BrightBid Group AB (OSTO:BRIGHT) Overvalued in 2026?
Based on GuruFocus' analysis, BrightBid Group AB stock appears to be undervalued.
The current stock price of kr0.40 is trading 43.1% below its estimated GF Value™ of kr0.71.
GuruFocus considers BrightBid Group AB to be Possible Value Trap.
Key valuation signals for OSTO:BRIGHT:
Days Payable: 67.26 (60% below median its 10-year median of 169.54)
GF Value™: kr0.71 vs. price of kr0.40 (43.1% below fair value)
Industry Position: 3.1% above the Interactive Media median (#129 of 430)
No single metric tells the full story. See the OSTO:BRIGHT stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
BrightBid Group AB is an AdTech company. The company's AdTech services help e-merchants get traffic through the AI-based SaaS service Bidbrain.com. The solutions offered by the company are AI-Fused PPC Automation, AI Optimization for Google Shopping Ads, Sell Amazon Products on Google Shopping, AI-Powered Ad Reporting, Competitor Ad Monitoring, Brand Protection, and others.
44GF Score
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