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Baozun (MEX:BZUN) E10 : MXN0.60 (As of Mar. 2024)


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What is Baozun E10?

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Baozun's adjusted earnings per share data for the three months ended in Mar. 2024 was MXN-2.558. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is MXN0.60 for the trailing ten years ended in Mar. 2024.

Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

As of today (2024-06-21), Baozun's current stock price is MXN69.37. Baozun's E10 for the quarter that ended in Mar. 2024 was MXN0.60. Baozun's Shiller PE Ratio of today is 115.62.

During the past 12 years, the highest Shiller PE Ratio of Baozun was 157.50. The lowest was 38.75. And the median was 76.34.


Baozun E10 Historical Data

The historical data trend for Baozun's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Baozun E10 Chart

Baozun Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only - - - - 0.76

Baozun Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only - 1.89 0.90 0.76 0.60

Competitive Comparison of Baozun's E10

For the Internet Retail subindustry, Baozun's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Baozun's Shiller PE Ratio Distribution in the Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Baozun's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Baozun's Shiller PE Ratio falls into.



Baozun E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Baozun's adjusted earnings per share data for the three months ended in Mar. 2024 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Mar. 2024 (Change)*Current CPI (Mar. 2024)
=-2.558/115.2271*115.2271
=-2.558

Current CPI (Mar. 2024) = 115.2271.

Baozun Quarterly Data

per share eps CPI Adj_EPS
201406 -0.199 98.200 -0.234
201409 -1.624 98.900 -1.892
201412 -0.296 99.000 -0.345
201503 -1.174 99.900 -1.354
201506 0.004 99.500 0.005
201509 0.318 100.500 0.365
201512 0.640 100.600 0.733
201603 0.238 102.200 0.268
201606 0.084 101.400 0.095
201609 1.044 102.400 1.175
201612 3.307 102.600 3.714
201703 0.492 103.200 0.549
201706 1.354 103.100 1.513
201709 0.995 104.100 1.101
201712 7.417 104.500 8.178
201803 0.690 105.300 0.755
201806 1.915 104.900 2.104
201809 1.392 106.600 1.505
201812 9.071 106.500 9.814
201903 1.647 107.700 1.762
201906 3.175 107.700 3.397
201909 1.832 109.800 1.923
201912 6.373 111.200 6.604
202003 0.100 112.300 0.103
202006 6.551 110.400 6.837
202009 3.503 111.700 3.614
202012 9.673 111.500 9.996
202103 0.094 112.662 0.096
202106 3.253 111.769 3.354
202109 -12.707 112.215 -13.048
202112 -0.386 113.108 -0.393
202203 -5.837 114.335 -5.883
202206 -3.786 114.558 -3.808
202209 -8.253 115.339 -8.245
202212 -13.507 115.116 -13.520
202303 -3.688 115.116 -3.692
202306 -0.790 114.558 -0.795
202309 -5.084 115.339 -5.079
202312 -1.926 114.781 -1.933
202403 -2.558 115.227 -2.558

Add all the adjusted EPS together and divide 10 will get our e10.


Baozun  (MEX:BZUN) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Baozun's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=69.37/0.6
=115.62

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 12 years, the highest Shiller P/E Ratio of Baozun was 157.50. The lowest was 38.75. And the median was 76.34.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Baozun E10 Related Terms

Thank you for viewing the detailed overview of Baozun's E10 provided by GuruFocus.com. Please click on the following links to see related term pages.


Baozun (MEX:BZUN) Business Description

Traded in Other Exchanges
Address
348 Kwun Tong Road, 5th floor, Manulife Place, Kowloon, Hong Kong, CHN
Baozun Inc is an e-commerce service partner that helps brands execute their e-commerce strategies in China by selling their goods directly to customers online or by providing services to assist with their e-commerce operations. Its integrated end-to-end brand e-commerce capabilities encompass all aspects of the e-commerce value chain, covering IT solutions, store operations, digital marketing, customer services, warehousing and fulfillment. It delivers omni-channel solutions to create shopping experience across various touch points online and offline. It services brand partners in diverse categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; FMCG, and mother and baby products, among others.