Nelly Group AB (OSTO:NELLY) E10: kr1.38 (As of Mar. 2026)


OSTO:NELLY Nelly Group AB OSTO:NELLY
59 GF Score
Price kr33.22
GF Value kr33.42
Valuation Fairly Valued
! 3 Warning Signs
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What is Nelly Group AB E10?

Nelly Group AB OSTO:NELLY -0.72% 59 E10 is kr1.38 as of Mar. 2026. GuruFocus rates OSTO:NELLY with a GF Score™ of 59/100 and a GF Value™ of kr33.42 (Fairly Valued). The stock has 3 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Nelly Group AB's adjusted earnings per share data for the three months ended in Mar. 2026 was kr0.170. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is kr1.38 for the trailing ten years ended in Mar. 2026.

During the past 12 months, Nelly Group AB's average E10 Growth Rate was 6800.00% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of Nelly Group AB was 52.60% per year. The lowest was 25.30% per year. And the median was 38.95% per year.

As of today (2026-06-30), Nelly Group AB's current stock price is kr33.22. Nelly Group AB's E10 for the quarter that ended in Mar. 2026 was kr1.38. Nelly Group AB's Shiller PE Ratio of today is 24.07.

During the past 13 years, the highest Shiller PE Ratio of Nelly Group AB was 2375.00. The lowest was 0.19. And the median was 25.97.


Nelly Group AB  (OSTO:NELLY) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Nelly Group AB's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=33.22/1.38
=24.07

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Shiller P/E Ratio of Nelly Group AB was 2375.00. The lowest was 0.19. And the median was 25.97.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Nelly Group AB E10 Related Terms


Nelly Group AB E10 Historical Data

* Premium members only.

The historical data trend for Nelly Group AB's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Nelly Group AB E10 Chart

Nelly Group AB Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only -2.35 -1.23 -0.50 -0.25 1.06

Nelly Group AB Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.02 0.27 0.65 1.06 1.38

OSTO:NELLY vs TJX, ROST, BURL: E10 Comparison

For the Apparel Retail subindustry, Nelly Group AB's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Nelly Group AB Shiller PE Ratio vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Nelly Group AB's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Nelly Group AB's Shiller PE Ratio falls into.


OSTO:NELLY
59GF Score
Nelly Group AB OSTO:NELLY
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Nelly Group AB E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Nelly Group AB's adjusted earnings per share data for the three months ended in Mar. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=0.17/133.3862*133.3862
=0.170

Current CPI (Mar. 2026) = 133.3862.

Nelly Group AB Quarterly Data

per share eps CPI Adj_EPS
201606 -6.757 101.019 -8.922
201609 -2.586 101.138 -3.411
201612 1.168 102.022 1.527
201703 -1.251 102.022 -1.636
201706 -0.334 102.752 -0.434
201709 -0.083 103.279 -0.107
201712 0.334 103.793 0.429
201803 5.005 103.962 6.422
201806 -5.088 104.875 -6.471
201809 -0.083 105.679 -0.105
201812 0.334 105.912 0.421
201903 -2.503 105.886 -3.153
201906 0.022 106.742 0.027
201909 -0.751 107.214 -0.934
201912 -2.970 107.766 -3.676
202003 -4.271 106.563 -5.346
202006 -2.586 107.498 -3.209
202009 6.540 107.635 8.105
202012 26.485 108.296 32.621
202103 -0.809 108.360 -0.996
202106 0.350 108.928 0.429
202109 -1.360 110.338 -1.644
202112 -0.392 112.486 -0.465
202203 -1.326 114.825 -1.540
202206 -0.893 118.384 -1.006
202209 -0.734 122.296 -0.801
202212 -0.367 126.365 -0.387
202303 -1.618 127.042 -1.699
202306 0.170 129.407 0.175
202309 0.300 130.224 0.307
202312 0.660 131.912 0.667
202403 -0.060 132.205 -0.061
202406 0.890 132.716 0.894
202409 0.740 132.304 0.746
202412 1.210 132.987 1.214
202503 0.540 132.825 0.542
202506 1.750 133.699 1.746
202509 1.380 133.482 1.379
202512 1.940 133.386 1.940
202603 0.170 133.386 0.170

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of kr1.38 mean?
Nelly Group AB (OSTO:NELLY) has a E10 of kr1.38 as of Mar. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Nelly Group AB and its competitors.
Is Nelly Group AB's E10 too high?
Nelly Group AB's current E10 is kr1.38. Overall, Nelly Group AB has a GF Score™ of 59/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Nelly Group AB's E10 compare to TJX and ROST?
Nelly Group AB's E10 of kr1.38 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Retail - Cyclical company?
A good E10 depends on the Retail - Cyclical industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Nelly Group AB and its competitors. Nelly Group AB's current E10 is kr1.38. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Nelly Group AB stock overvalued right now?
Based on GuruFocus' analysis, Nelly Group AB (OSTO:NELLY) is currently considered Fairly Valued. The stock's GF Value™ is kr33.42, compared to a current price of kr33.22 — trading 0.6% below its estimated fair value. The current E10 is kr1.38. Nelly Group AB's overall GF Score™ is 59/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Nelly Group AB (OSTO:NELLY), the current E10 is kr1.38 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Nelly Group AB (OSTO:NELLY) Overvalued in 2026?

Based on GuruFocus' analysis, Nelly Group AB stock appears to be undervalued. The current stock price of kr33.22 is trading 0.6% below its estimated GF Value™ of kr33.42. GuruFocus considers Nelly Group AB to be Fairly Valued.

Key valuation signals for OSTO:NELLY:

  • E10: kr1.38
  • GF Value™: kr33.42 vs. price of kr33.22 (0.6% below fair value)
  • GF Score™: 59/100 with 3 warning signs

No single metric tells the full story. See the OSTO:NELLY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Nelly Group AB Business Description

Address c/o Nelly NLY AB, Lundbygatan 1, P.O. Box 690, Boras, SWE, 501 13
Nelly Group AB is active in the retail industry. The company offers a wide range of fashion and accessories to mainly young women in the Nordic region. At the core is the own brand Nelly, which is marketed and sold in combination with a well-composed portfolio of external brands. The company sells directly to its target group via digital customers, mainly Nelly.com. Geographically, the company generates a majority of its revenue from Sweden, and the rest from Other Nordic regions, and the Rest of the world.
59GF Score

Get the complete analysis for OSTO:NELLY

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

kr33.22
Price
kr33.42
GF Value