Atlanta Braves HoldingsBATRA +0.63%71 Gross Margin % is 15.46% as of Mar. 2026, which is 37% below its 10-year median of 24.59. GuruFocus rates BATRA with a GF Score™ of 71/100 and a GF Value™ of $48.42 (Modestly Overvalued). The stock has 8 warning signs investors should review. Among 953 Media - Diversified companies, Atlanta Braves Holdings ranks worse than 61.8% on this metric.
BATRA's Gross Margin % is ranked worse than 61.8% of 953
companies
in the Media - Diversified industry
Industry Median: 38.9
vs BATRA: 31.20
Atlanta Braves Holdings had a gross margin of 15.46% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Atlanta Braves Holdings was 0.00% per year.
Atlanta Braves Holdings (NAS:BATRA) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Atlanta Braves Holdings had a gross margin of 15.46% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Atlanta Braves Holdings Gross Margin % Related Terms
Atlanta Braves Holdings Gross Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
BATRA vs CNK, MSGE, MANU: Gross Margin % Comparison
For the Entertainment subindustry, Atlanta Braves Holdings's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Atlanta Braves Holdings Gross Margin % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Atlanta Braves Holdings's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Atlanta Braves Holdings's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Atlanta Braves Holdings (BATRA) has a Gross Margin % of 15.46% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Atlanta Braves Holdings and its competitors. This is 37% below median its historical median of 24.59. Over the past decade, Atlanta Braves Holdings' Gross Margin % has ranged from 22.46 to 31.20. According to the industry distribution chart, Atlanta Braves Holdings ranks #589 out of 953 companies in the Media - Diversified industry, placing it in the top 61.8%.
Is Atlanta Braves Holdings' Gross Margin % too high?
Atlanta Braves Holdings' current Gross Margin % of 15.46% is 37% below median its 10-year median of 24.59. Over the past 10 years, this metric has ranged from a low of 22.46 to a high of 31.20. The Media - Diversified industry median Gross Margin % is 38.90. Atlanta Braves Holdings' value of 15.46% is 60.3% below this industry median. Based on the distribution chart, Atlanta Braves Holdings ranks #589 out of 953 companies in the Media - Diversified industry, which is below the industry midpoint. Overall, Atlanta Braves Holdings has a GF Score™ of 71/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Atlanta Braves Holdings' Gross Margin % compare to CNK and MSGE?
According to the Media - Diversified industry distribution chart, Atlanta Braves Holdings ranks #589 out of 953 companies for Gross Margin %. This places Atlanta Braves Holdings in the lower half of its industry. The industry median Gross Margin % is 38.90. Atlanta Braves Holdings' value of 15.46% is 60.3% below this benchmark. Historically, Atlanta Braves Holdings' own Gross Margin % has ranged from 22.46 to 31.20 over the past decade. While the company's 10-year median is 24.59 vs. the industry median of 38.90, Atlanta Braves Holdings has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Media - Diversified company?
The median Gross Margin % among Media - Diversified companies is 38.90, based on 953 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Atlanta Braves Holdings's current Gross Margin % of 15.46% is 60.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Atlanta Braves Holdings and its competitors. For the Media - Diversified industry, the median Gross Margin % is 38.90 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Atlanta Braves Holdings's current Gross Margin % is 15.46%, which is 37% below median its own 10-year median of 24.59. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Atlanta Braves Holdings stock overvalued right now?
Based on GuruFocus' analysis, Atlanta Braves Holdings (BATRA) is currently considered Modestly Overvalued. The stock's GF Value™ is $48.42, compared to a current price of $56.13 — trading 15.9% above its estimated fair value. The current Gross Margin % is 15.46%, which is 37% below median its 10-year median of 24.59 and 60.3% below the Media - Diversified industry median of 38.90. Atlanta Braves Holdings' overall GF Score™ is 71/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Atlanta Braves Holdings (BATRA), the current Gross Margin % is 15.46% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Atlanta Braves Holdings (BATRA) Overvalued in 2026?
Based on GuruFocus' analysis, Atlanta Braves Holdings stock appears to be overvalued.
The current stock price of $56.13 is trading 15.9% above its estimated GF Value™ of $48.42.
GuruFocus considers Atlanta Braves Holdings to be Modestly Overvalued.
Key valuation signals for BATRA:
Gross Margin %: 15.46% (37% below median its 10-year median of 24.59)
GF Value™: $48.42 vs. price of $56.13 (15.9% above fair value)
Industry Position: 60.3% below the Media - Diversified median (#589 of 953)
No single metric tells the full story. See the BATRA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Atlanta Braves Holdings Inc is a holding company. It operates through its wholly-owned subsidiary, which is the owner and operator of the Atlanta Braves Major League Baseball Club and the mixed-use real estate development, The Battery Atlanta, and is the operator of the Atlanta Braves Major League Baseball Club's stadium, Truist Park. The company predominantly derives revenue related to the Braves baseball franchise and Truist Park from ticket sales, concessions, local broadcasting rights, advertising sponsorships, suites and premium seat fees, retail and licensing revenue, shared MLB revenue streams, including national broadcasting rights and licensing, and other sources. The company's reportable segments include: Baseball which generates key revenue, and Mixed-Use Development.
71GF Score
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