Viva Wine Group AB (CHIX:VIVAS) Gross Margin %: 19.76% (As of Mar. 2026) — Near Median


CHIX:VIVAS Viva Wine Group AB CHIX:VIVAS
74 GF Score
Price kr38.00
! 4 Warning Signs
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What is Viva Wine Group AB Gross Margin %?

Viva Wine Group AB CHIX:VIVAS 74 Gross Margin % is 19.76% as of Mar. 2026, which is 1% above its 10-year median of 19.60. GuruFocus rates CHIX:VIVAS with a GF Score™ of 74/100. The stock has 4 warning signs investors should review. Among 205 Beverages - Alcoholic companies, Viva Wine Group AB ranks worse than 90.73% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. Viva Wine Group AB's Gross Profit for the three months ended in Mar. 2026 was kr267 Mil. Viva Wine Group AB's Revenue for the three months ended in Mar. 2026 was kr1,351 Mil. Therefore, Viva Wine Group AB's Gross Margin % for the quarter that ended in Mar. 2026 was 19.76%.


The historical rank and industry rank for Viva Wine Group AB's Gross Margin % or its related term are showing as below:

CHIX:VIVAs' s Gross Margin % Range Over the Past 10 Years
Min: 17.05   Med: 19.6   Max: 23.51
Current: 19.69


During the past 9 years, the highest Gross Margin % of Viva Wine Group AB was 23.51%. The lowest was 17.05%. And the median was 19.60%.

CHIX:VIVAs's Gross Margin % is ranked worse than
90.73% of 205 companies
in the Beverages - Alcoholic industry
Industry Median: 42.2 vs CHIX:VIVAs: 19.69

Viva Wine Group AB had a gross margin of 19.76% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Viva Wine Group AB was -0.90% per year.


Viva Wine Group AB  (CHIX:VIVAs) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Viva Wine Group AB had a gross margin of 19.76% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Viva Wine Group AB Gross Margin % Related Terms


Viva Wine Group AB Gross Margin % Historical Data

* Premium members only.

The historical data trend for Viva Wine Group AB's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Viva Wine Group AB Gross Margin % Chart

Viva Wine Group AB Annual Data
Trend Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Gross Margin %
Get a 7-Day Free Trial Premium Member Only 23.51 22.75 19.49 20.30 19.71

Viva Wine Group AB Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 21.23 19.12 19.44 20.29 19.76

CHIX:VIVAS vs BF.B: Gross Margin % Comparison

For the Beverages - Wineries & Distilleries subindustry, Viva Wine Group AB's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Viva Wine Group AB Gross Margin % vs Beverages - Alcoholic Industry

For the Beverages - Alcoholic industry and Consumer Defensive sector, Viva Wine Group AB's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Viva Wine Group AB's Gross Margin % falls into.


CHIX:VIVAS
74GF Score
Viva Wine Group AB CHIX:VIVAS
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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Viva Wine Group AB Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Viva Wine Group AB's Gross Margin for the fiscal year that ended in Dec. 2025 is calculated as

Gross Margin % (A: Dec. 2025 )=Gross Profit (A: Dec. 2025 ) / Revenue (A: Dec. 2025 )
=1083 / 5495
=(Revenue - Cost of Goods Sold) / Revenue
=(5495 - 4412) / 5495
=19.71 %

Viva Wine Group AB's Gross Margin for the quarter that ended in Mar. 2026 is calculated as


Gross Margin % (Q: Mar. 2026 )=Gross Profit (Q: Mar. 2026 ) / Revenue (Q: Mar. 2026 )
=267 / 1351
=(Revenue - Cost of Goods Sold) / Revenue
=(1351 - 1084) / 1351
=19.76 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 19.76% mean?
Viva Wine Group AB (CHIX:VIVAS) has a Gross Margin % of 19.76% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Viva Wine Group AB and its competitors. This is near median its historical median of 19.60. Over the past decade, Viva Wine Group AB's Gross Margin % has ranged from 17.05 to 23.51. According to the industry distribution chart, Viva Wine Group AB ranks #186 out of 205 companies in the Beverages - Alcoholic industry, placing it in the top 90.7%.
Is Viva Wine Group AB's Gross Margin % too high?
Viva Wine Group AB's current Gross Margin % of 19.76% is near median its 10-year median of 19.60. Over the past 10 years, this metric has ranged from a low of 17.05 to a high of 23.51. The Beverages - Alcoholic industry median Gross Margin % is 42.20. Viva Wine Group AB's value of 19.76% is 53.2% below this industry median. Based on the distribution chart, Viva Wine Group AB ranks #186 out of 205 companies in the Beverages - Alcoholic industry, which is in the bottom quartile relative to peers. Overall, Viva Wine Group AB has a GF Score™ of 74/100, reflecting its overall financial health beyond just this single metric.
How does Viva Wine Group AB's Gross Margin % compare to BF.B?
According to the Beverages - Alcoholic industry distribution chart, Viva Wine Group AB ranks #186 out of 205 companies for Gross Margin %. This places Viva Wine Group AB in the lower half of its industry. The industry median Gross Margin % is 42.20. Viva Wine Group AB's value of 19.76% is 53.2% below this benchmark. Historically, Viva Wine Group AB's own Gross Margin % has ranged from 17.05 to 23.51 over the past decade. While the company's 10-year median is 19.60 vs. the industry median of 42.20, Viva Wine Group AB has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Beverages - Alcoholic company?
The median Gross Margin % among Beverages - Alcoholic companies is 42.20, based on 205 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Viva Wine Group AB's current Gross Margin % of 19.76% is 53.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Viva Wine Group AB and its competitors. For the Beverages - Alcoholic industry, the median Gross Margin % is 42.20 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Viva Wine Group AB's current Gross Margin % is 19.76%, which is near median its own 10-year median of 19.60. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Viva Wine Group AB stock overvalued right now?
Viva Wine Group AB (CHIX:VIVAS) has a current Gross Margin % of 19.76%. The current Gross Margin % is 19.76%, which is near median its 10-year median of 19.60 and 53.2% below the Beverages - Alcoholic industry median of 42.20. Viva Wine Group AB's overall GF Score™ is 74/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Viva Wine Group AB (CHIX:VIVAS), the current Gross Margin % is 19.76% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Viva Wine Group AB Business Description

Other Exchanges VIVA:SwedenKY1:Germany
Address Blasieholmsgatan 4A, Stockholm, SWE, 111 48
Viva Wine Group AB is a Swedish wine company that trades in alcoholic beverages and sells both wholly owned and partner brands in various markets. Its business is divided into two segments, which are Nordics(B2B) and eCom(B2C). The Nordics segment accounts for the majority of revenue and includes customers such as state retail monopolies Systembolaget, Alko, and Vinmonopolet, as well as wholesalers, hotels, and restaurants. The eCom segment focuses on consumer e-commerce sales in Europe, while the Other segment includes the company's pilot sales to B2B customers in the United States. The company's geographical segments include Sweden, Finland, Germany, Norway, and other countries.
74GF Score

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Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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