Cliq Digital AG (HAM:CLIQ) Gross Margin %: -1.12% (As of Dec. 2025)


HAM:CLIQ Cliq Digital AG HAM:CLIQ
67 GF Score
Price €3.59
GF Value €2.84
Valuation Modestly Overvalued
! 5 Warning Signs
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What is Cliq Digital AG Gross Margin %?

Cliq Digital AG HAM:CLIQ -0.55% 67 Gross Margin % is -1.12% as of Dec. 2025. GuruFocus rates HAM:CLIQ with a GF Score™ of 67/100 and a GF Value™ of €2.84 (Modestly Overvalued). The stock has 5 warning signs investors should review. Among 946 Media - Diversified companies, Cliq Digital AG ranks worse than 81.18% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. Cliq Digital AG's Gross Profit for the six months ended in Dec. 2025 was €-0.4 Mil. Cliq Digital AG's Revenue for the six months ended in Dec. 2025 was €33.8 Mil. Therefore, Cliq Digital AG's Gross Margin % for the quarter that ended in Dec. 2025 was -1.12%.

Warning Sign:

Cliq Digital AG gross margin has been in long-term decline. The average rate of decline per year is -14%.


The historical rank and industry rank for Cliq Digital AG's Gross Margin % or its related term are showing as below:

HAM:CLIQ' s Gross Margin % Range Over the Past 10 Years
Min: 16.42   Med: 28.76   Max: 56.11
Current: 16.42


During the past 13 years, the highest Gross Margin % of Cliq Digital AG was 56.11%. The lowest was 16.42%. And the median was 28.76%.

HAM:CLIQ's Gross Margin % is ranked worse than
81.18% of 946 companies
in the Media - Diversified industry
Industry Median: 38.91 vs HAM:CLIQ: 16.42

Cliq Digital AG had a gross margin of -1.12% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Cliq Digital AG was -14.00% per year.


Cliq Digital AG  (HAM:CLIQ) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Cliq Digital AG had a gross margin of -1.12% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Cliq Digital AG Gross Margin % Related Terms


Cliq Digital AG Gross Margin % Historical Data

* Premium members only.

The historical data trend for Cliq Digital AG's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Cliq Digital AG Gross Margin % Chart

Cliq Digital AG Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 34.15 27.08 25.94 18.79 16.42

Cliq Digital AG Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 25.52 17.61 20.44 22.47 -1.12

HAM:CLIQ vs NFLX, DIS, WBD: Gross Margin % Comparison

For the Entertainment subindustry, Cliq Digital AG's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Cliq Digital AG Gross Margin % vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Cliq Digital AG's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Cliq Digital AG's Gross Margin % falls into.


HAM:CLIQ
67GF Score
Cliq Digital AG HAM:CLIQ
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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Cliq Digital AG Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Cliq Digital AG's Gross Margin for the fiscal year that ended in Dec. 2025 is calculated as

Gross Margin % (A: Dec. 2025 )=Gross Profit (A: Dec. 2025 ) / Revenue (A: Dec. 2025 )
=21.7 / 131.916
=(Revenue - Cost of Goods Sold) / Revenue
=(131.916 - 110.256) / 131.916
=16.42 %

Cliq Digital AG's Gross Margin for the quarter that ended in Dec. 2025 is calculated as


Gross Margin % (Q: Dec. 2025 )=Gross Profit (Q: Dec. 2025 ) / Revenue (Q: Dec. 2025 )
=-0.4 / 33.834
=(Revenue - Cost of Goods Sold) / Revenue
=(33.834 - 34.213) / 33.834
=-1.12 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of -1.12% mean?
Cliq Digital AG (HAM:CLIQ) has a Gross Margin % of -1.12% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Cliq Digital AG and its competitors. Over the past decade, Cliq Digital AG's Gross Margin % has ranged from 16.42 to 56.11. According to the industry distribution chart, Cliq Digital AG ranks #768 out of 946 companies in the Media - Diversified industry, placing it in the top 81.2%.
Is Cliq Digital AG's Gross Margin % too high?
Cliq Digital AG's current Gross Margin % is -1.12%. Over the past 10 years, this metric has ranged from a low of 16.42 to a high of 56.11. Based on the distribution chart, Cliq Digital AG ranks #768 out of 946 companies in the Media - Diversified industry, which is in the bottom quartile relative to peers. Overall, Cliq Digital AG has a GF Score™ of 67/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Cliq Digital AG's Gross Margin % compare to NFLX and DIS?
According to the Media - Diversified industry distribution chart, Cliq Digital AG ranks #768 out of 946 companies for Gross Margin %. This places Cliq Digital AG in the lower half of its industry. The industry median Gross Margin % is 38.91. Historically, Cliq Digital AG's own Gross Margin % has ranged from 16.42 to 56.11 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Media - Diversified company?
The median Gross Margin % among Media - Diversified companies is 38.91, based on 946 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Cliq Digital AG and its competitors. For the Media - Diversified industry, the median Gross Margin % is 38.91 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Cliq Digital AG's current Gross Margin % is -1.12%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Cliq Digital AG stock overvalued right now?
Based on GuruFocus' analysis, Cliq Digital AG (HAM:CLIQ) is currently considered Modestly Overvalued. The stock's GF Value™ is €2.84, compared to a current price of €3.59 — trading 26.4% above its estimated fair value. The current Gross Margin % is -1.12%. Cliq Digital AG's overall GF Score™ is 67/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Cliq Digital AG (HAM:CLIQ), the current Gross Margin % is -1.12% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Cliq Digital AG (HAM:CLIQ) Overvalued in 2026?

Based on GuruFocus' analysis, Cliq Digital AG stock appears to be overvalued. The current stock price of €3.59 is trading 26.4% above its estimated GF Value™ of €2.84. GuruFocus considers Cliq Digital AG to be Modestly Overvalued.

Key valuation signals for HAM:CLIQ:

  • Gross Margin %: -1.12%
  • GF Value™: €2.84 vs. price of €3.59 (26.4% above fair value)
  • GF Score™: 67/100 with 5 warning signs

No single metric tells the full story. See the HAM:CLIQ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Cliq Digital AG Business Description

Other Exchanges CLIQ:Germany
Address Grunstrabe 8, Dusseldorf, NW, DEU, 40212
Cliq Digital AG is a online performance marketing company selling subscription-based streaming services that bundle movies & series, music, audiobooks, sports and games to online consumers globally. The Group's principal focus is to increase the number of profitable conversions, i.e. new customer acquisitions, via online marketing. Whereby, CLIQ develops appropriate marketing tools to convert online consumers into paying members and thus monetizes various traffic sources.
67GF Score

Get the complete analysis for HAM:CLIQ

Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€3.59
Price
€2.84
GF Value