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Sincere CoHKSE:00244 24 Gross Margin % is 47.54% as of Dec. 2025, which is 14% below its 10-year median of 55.18. GuruFocus rates HKSE:00244 with a GF Score™ of 24/100 and a GF Value™ of HK$0.20 (Significantly Overvalued). The stock has 3 warning signs investors should review. Among 1,117 Retail - Cyclical companies, Sincere Co ranks better than 69.92% on this metric.
Gross Margin % is calculated as gross profit divided by its revenue. Sincere Co's Gross Profit for the
six
months ended in Dec. 2025 was HK$33.2 Mil. Sincere Co's Revenue for the
six
months ended in Dec. 2025 was HK$69.9 Mil. Therefore, Sincere Co's Gross Margin % for the quarter that ended in Dec. 2025 was 47.54%.
The historical rank and industry rank for Sincere Co's Gross Margin % or its related term are showing as below:
HKSE:00244'
s Gross Margin % Range Over the Past 10 Years
Min: 47.42 Med: 55.18 Max: 60.43
Current: 47.42
During the past 13 years, the highestGross Margin % of Sincere Co was 60.43%. The lowest was 47.42%. And the median was 55.18%.
HKSE:00244's Gross Margin % is ranked better than 69.92% of 1117
companies
in the Retail - Cyclical industry
Industry Median: 36.29
vs HKSE:00244: 47.42
Sincere Co had a gross margin of 47.54% for the quarter that ended in Dec. 2025 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Sincere Co was -0.10% per year.
Sincere Co (HKSE:00244) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Sincere Co had a gross margin of 47.54% for the quarter that ended in Dec. 2025 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Sincere Co Gross Margin % Related Terms
Sincere Co Gross Margin % Historical Data
* Premium members only.
The historical data trend for Sincere Co's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Department Stores subindustry, Sincere Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Sincere Co Gross Margin % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Sincere Co's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Sincere Co's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Sincere Co (HKSE:00244) has a Gross Margin % of 47.54% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Sincere Co and its competitors. This is 14% below median its historical median of 55.18. Over the past decade, Sincere Co's Gross Margin % has ranged from 47.42 to 60.43. According to the industry distribution chart, Sincere Co ranks #336 out of 1117 companies in the Retail - Cyclical industry, placing it in the top 30.1%.
Is Sincere Co's Gross Margin % too high?
Sincere Co's current Gross Margin % of 47.54% is 14% below median its 10-year median of 55.18. Over the past 10 years, this metric has ranged from a low of 47.42 to a high of 60.43. The Retail - Cyclical industry median Gross Margin % is 36.29. Sincere Co's value of 47.54% is 31% above this industry median. Based on the distribution chart, Sincere Co ranks #336 out of 1117 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, Sincere Co has a GF Score™ of 24/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Sincere Co's Gross Margin % compare to DDS?
According to the Retail - Cyclical industry distribution chart, Sincere Co ranks #336 out of 1117 companies for Gross Margin %. This puts Sincere Co in the upper half of its industry. The industry median Gross Margin % is 36.29. Sincere Co's value of 47.54% is 31% above this benchmark. Historically, Sincere Co's own Gross Margin % has ranged from 47.42 to 60.43 over the past decade. While the company's 10-year median is 55.18 vs. the industry median of 36.29, Sincere Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Retail - Cyclical company?
The median Gross Margin % among Retail - Cyclical companies is 36.29, based on 1,117 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Sincere Co's current Gross Margin % of 47.54% is 31% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Sincere Co and its competitors. For the Retail - Cyclical industry, the median Gross Margin % is 36.29 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sincere Co's current Gross Margin % is 47.54%, which is 14% below median its own 10-year median of 55.18. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sincere Co stock overvalued right now?
Based on GuruFocus' analysis, Sincere Co (HKSE:00244) is currently considered Significantly Overvalued. The stock's GF Value™ is HK$0.20, compared to a current price of HK$0.29 — trading 42.5% above its estimated fair value. The current Gross Margin % is 47.54%, which is 14% below median its 10-year median of 55.18 and 31% above the Retail - Cyclical industry median of 36.29. Sincere Co's overall GF Score™ is 24/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Sincere Co (HKSE:00244), the current Gross Margin % is 47.54% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Sincere Co (HKSE:00244) Overvalued in 2026?
Based on GuruFocus' analysis, Sincere Co stock appears to be overvalued.
The current stock price of HK$0.29 is trading 42.5% above its estimated GF Value™ of HK$0.20.
GuruFocus considers Sincere Co to be Significantly Overvalued.
Key valuation signals for HKSE:00244:
Gross Margin %: 47.54% (14% below median its 10-year median of 55.18)
GF Value™: HK$0.20 vs. price of HK$0.29 (42.5% above fair value)
Industry Position: 31% above the Retail - Cyclical median (#336 of 1117)
No single metric tells the full story. See the HKSE:00244 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Sincere Co Ltd is engaged in the operation of department stores, securities trading, and the provision of life insurance. The company has aggregated its operations into three reportable segments: Department Store Operations, Securities Trading, and Others. The Department Store Operations segment, which generates maximum revenue, consists of the operations of department stores offering a wide range of consumer products. The Securities Trading segment consists of the trading of Hong Kong and overseas securities, and the Others segment consists of the sublease of properties and the provision of life insurance. Its primary geographic markets are Hong Kong, the United Kingdom, and others. Geographically, the company receives maximum revenue from Hong Kong.
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