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Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
C Banner International HoldingsHKSE:01028 +0.61%39 Gross Margin % is 60.23% as of Dec. 2025, which is 5% above its 10-year median of 57.61. GuruFocus rates HKSE:01028 with a GF Score™ of 39/100 and a GF Value™ of HK$0.19 (Significantly Overvalued). The stock has 1 warning sign investors should review. Among 1,028 Manufacturing - Apparel & Accessories companies, C Banner International Holdings ranks better than 87.94% on this metric.
HKSE:01028's Gross Margin % is ranked better than 87.94% of 1028
companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 28.22
vs HKSE:01028: 59.92
C Banner International Holdings had a gross margin of 60.23% for the quarter that ended in Dec. 2025 => Durable competitive advantage
C Banner International Holdings (HKSE:01028) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
C Banner International Holdings had a gross margin of 60.23% for the quarter that ended in Dec. 2025 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
C Banner International Holdings Gross Margin % Related Terms
C Banner International Holdings Gross Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
C Banner International Holdings Gross Margin % Chart
HKSE:01028 vs NKE, DECK, ONON: Gross Margin % Comparison
For the Footwear & Accessories subindustry, C Banner International Holdings's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
C Banner International Holdings Gross Margin % vs Manufacturing - Apparel & Accessories Industry
For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, C Banner International Holdings's Gross Margin % distribution charts can be found below:
* The bar in red indicates where C Banner International Holdings's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
C Banner International Holdings (HKSE:01028) has a Gross Margin % of 60.23% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on C Banner International Holdings and its competitors. This is near median its historical median of 57.61. Over the past decade, C Banner International Holdings' Gross Margin % has ranged from 55.51 to 60.82. According to the industry distribution chart, C Banner International Holdings ranks #124 out of 1028 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 12.1%.
Is C Banner International Holdings' Gross Margin % too high?
C Banner International Holdings' current Gross Margin % of 60.23% is near median its 10-year median of 57.61. Over the past 10 years, this metric has ranged from a low of 55.51 to a high of 60.82. The Manufacturing - Apparel & Accessories industry median Gross Margin % is 28.22. C Banner International Holdings' value of 60.23% is 113.4% above this industry median. Based on the distribution chart, C Banner International Holdings ranks #124 out of 1028 companies in the Manufacturing - Apparel & Accessories industry, which is in the top quartile — a strong position relative to peers. Overall, C Banner International Holdings has a GF Score™ of 39/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does C Banner International Holdings' Gross Margin % compare to NKE and DECK?
According to the Manufacturing - Apparel & Accessories industry distribution chart, C Banner International Holdings ranks #124 out of 1028 companies for Gross Margin %. This places C Banner International Holdings in the top 12% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 28.22. C Banner International Holdings' value of 60.23% is 113.4% above this benchmark. Historically, C Banner International Holdings' own Gross Margin % has ranged from 55.51 to 60.82 over the past decade. While the company's 10-year median is 57.61 vs. the industry median of 28.22, C Banner International Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Manufacturing - Apparel & Accessories company?
The median Gross Margin % among Manufacturing - Apparel & Accessories companies is 28.22, based on 1,028 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. C Banner International Holdings's current Gross Margin % of 60.23% is 113.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on C Banner International Holdings and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Gross Margin % is 28.22 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. C Banner International Holdings's current Gross Margin % is 60.23%, which is near median its own 10-year median of 57.61. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is C Banner International Holdings stock overvalued right now?
Based on GuruFocus' analysis, C Banner International Holdings (HKSE:01028) is currently considered Significantly Overvalued. The stock's GF Value™ is HK$0.19, compared to a current price of HK$0.82 — trading 331.6% above its estimated fair value. The current Gross Margin % is 60.23%, which is near median its 10-year median of 57.61 and 113.4% above the Manufacturing - Apparel & Accessories industry median of 28.22. C Banner International Holdings' overall GF Score™ is 39/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For C Banner International Holdings (HKSE:01028), the current Gross Margin % is 60.23% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is C Banner International Holdings (HKSE:01028) Overvalued in 2026?
Based on GuruFocus' analysis, C Banner International Holdings stock appears to be overvalued.
The current stock price of HK$0.82 is trading 331.6% above its estimated GF Value™ of HK$0.19.
GuruFocus considers C Banner International Holdings to be Significantly Overvalued.
Key valuation signals for HKSE:01028:
Gross Margin %: 60.23% (near median its 10-year median of 57.61)
GF Value™: HK$0.19 vs. price of HK$0.82 (331.6% above fair value)
Industry Position: 113.4% above the Manufacturing - Apparel & Accessories median (#124 of 1028)
No single metric tells the full story. See the HKSE:01028 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
C Banner International Holdings Ltd is an investment holding company principally engaged in manufacture and sale of branded fashion footwear and retail of toys. It is mainly engaged in mid-to-premium ladies footwear brands and retail of toys in the PRC. Its brands include C.banner, EBLAN, MIO and Natursun, offering footwear products for sports, leisure, street fashion and business. The Group distributes self-developed brands products through department stores and independent retail stores in different cities, ranging from first-tier to third-tier cities in the PRC. It has three reportable segments: retail and wholesale of branded fashion footwear, which generates maximum revenue, contract manufacturing of footwear, and retail of toys. Its operations are mainly located in the PRC.
39GF Score
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