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Amuse Group HoldingHKSE:08545 Gross Margin % is 14.91% as of Mar. 2026, which is 22% below its 10-year median of 19.12. The stock has 4 warning signs investors should review. Among 791 Travel & Leisure companies, Amuse Group Holding ranks worse than 84.7% on this metric.
Amuse Group Holding (HKSE:08545) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Amuse Group Holding had a gross margin of 14.91% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Amuse Group Holding Gross Margin % Related Terms
Amuse Group Holding Gross Margin % Historical Data
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The historical data trend for Amuse Group Holding's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HKSE:08545 vs AS, HAS, LTH: Gross Margin % Comparison
For the Leisure subindustry, Amuse Group Holding's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Amuse Group Holding Gross Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Amuse Group Holding's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Amuse Group Holding's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Amuse Group Holding (HKSE:08545) has a Gross Margin % of 14.91% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Amuse Group Holding and its competitors. This is 22% below median its historical median of 19.12. Over the past decade, Amuse Group Holding's Gross Margin % has ranged from 16.11 to 29.31. According to the industry distribution chart, Amuse Group Holding ranks #670 out of 791 companies in the Travel & Leisure industry, placing it in the top 84.7%.
Is Amuse Group Holding's Gross Margin % too high?
Amuse Group Holding's current Gross Margin % of 14.91% is 22% below median its 10-year median of 19.12. Over the past 10 years, this metric has ranged from a low of 16.11 to a high of 29.31. The Travel & Leisure industry median Gross Margin % is 43.65. Amuse Group Holding's value of 14.91% is 65.8% below this industry median. Based on the distribution chart, Amuse Group Holding ranks #670 out of 791 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers.
How does Amuse Group Holding's Gross Margin % compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Amuse Group Holding ranks #670 out of 791 companies for Gross Margin %. This places Amuse Group Holding in the lower half of its industry. The industry median Gross Margin % is 43.65. Amuse Group Holding's value of 14.91% is 65.8% below this benchmark. Historically, Amuse Group Holding's own Gross Margin % has ranged from 16.11 to 29.31 over the past decade. While the company's 10-year median is 19.12 vs. the industry median of 43.65, Amuse Group Holding has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Travel & Leisure company?
The median Gross Margin % among Travel & Leisure companies is 43.65, based on 791 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Amuse Group Holding's current Gross Margin % of 14.91% is 65.8% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Amuse Group Holding and its competitors. For the Travel & Leisure industry, the median Gross Margin % is 43.65 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Amuse Group Holding's current Gross Margin % is 14.91%, which is 22% below median its own 10-year median of 19.12. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Amuse Group Holding stock overvalued right now?
Based on GuruFocus' analysis, Amuse Group Holding (HKSE:08545) is currently considered Significantly Overvalued. The stock's GF Value™ is HK$0.02, compared to a current price of HK$0.04 — trading 105% above its estimated fair value. The current Gross Margin % is 14.91%, which is 22% below median its 10-year median of 19.12 and 65.8% below the Travel & Leisure industry median of 43.65. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Amuse Group Holding (HKSE:08545), the current Gross Margin % is 14.91% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Amuse Group Holding Ltd is a Hong Kong-based toy company. It is engaged in the designing, marketing, distribution, and retail sales of toys and related products. Some of its brands are TOPI, FLAME TOYS, and SENTINEL. The company manages its business through three divisions, namely sales of ODM toys to license holders, distribution of imported toys and related products, and sales of its own licensed toys and related products. It generates a majority of its revenue from the distribution of imported toys and related products. Geographically, the company generates a majority of its revenue from Japan, followed by Mainland China of the PRC, Hong Kong, the USA, Taiwan, South Korea, Germany, Australia, and other regions.
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