Brightcom GroupNSE:BCG -0.20%81 Gross Margin % is 43.07% as of Mar. 2026, which is 1% above its 10-year median of 42.76. GuruFocus rates NSE:BCG with a GF Score™ of 81/100 and a GF Value™ of ₹15.38 (Possible Value Trap). The stock has 6 warning signs investors should review. Among 946 Media - Diversified companies, Brightcom Group ranks worse than 51.48% on this metric.
Brightcom Group Ltd gross margin has been in long-term decline. The average rate of decline per year is -2.7%.
The historical rank and industry rank for Brightcom Group's Gross Margin % or its related term are showing as below:
NSE:BCG'
s Gross Margin % Range Over the Past 10 Years
Min: 38.14 Med: 42.76 Max: 43.87
Current: 38.14
During the past 13 years, the highestGross Margin % of Brightcom Group was 43.87%. The lowest was 38.14%. And the median was 42.76%.
NSE:BCG's Gross Margin % is ranked worse than 51.48% of 946
companies
in the Media - Diversified industry
Industry Median: 38.91
vs NSE:BCG: 38.14
Brightcom Group had a gross margin of 43.07% for the quarter that ended in Mar. 2026 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Brightcom Group was -2.70% per year.
Brightcom Group (NSE:BCG) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Brightcom Group had a gross margin of 43.07% for the quarter that ended in Mar. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Brightcom Group Gross Margin % Related Terms
Brightcom Group Gross Margin % Historical Data
* Premium members only.
The historical data trend for Brightcom Group's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
NSE:BCG vs APP, OMC, TTD: Gross Margin % Comparison
For the Advertising Agencies subindustry, Brightcom Group's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Brightcom Group Gross Margin % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Brightcom Group's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Brightcom Group's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Brightcom Group (NSE:BCG) has a Gross Margin % of 43.07% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Brightcom Group and its competitors. This is near median its historical median of 42.76. Over the past decade, Brightcom Group's Gross Margin % has ranged from 38.14 to 43.87. According to the industry distribution chart, Brightcom Group ranks #487 out of 946 companies in the Media - Diversified industry, placing it in the top 51.5%.
Is Brightcom Group's Gross Margin % too high?
Brightcom Group's current Gross Margin % of 43.07% is near median its 10-year median of 42.76. Over the past 10 years, this metric has ranged from a low of 38.14 to a high of 43.87. The Media - Diversified industry median Gross Margin % is 38.91. Brightcom Group's value of 43.07% is 10.7% above this industry median. Based on the distribution chart, Brightcom Group ranks #487 out of 946 companies in the Media - Diversified industry, which is below the industry midpoint. Overall, Brightcom Group has a GF Score™ of 81/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Brightcom Group's Gross Margin % compare to APP and OMC?
According to the Media - Diversified industry distribution chart, Brightcom Group ranks #487 out of 946 companies for Gross Margin %. This places Brightcom Group in the lower half of its industry. The industry median Gross Margin % is 38.91. Brightcom Group's value of 43.07% is 10.7% above this benchmark. Historically, Brightcom Group's own Gross Margin % has ranged from 38.14 to 43.87 over the past decade. While the company's 10-year median is 42.76 vs. the industry median of 38.91, Brightcom Group has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Media - Diversified company?
The median Gross Margin % among Media - Diversified companies is 38.91, based on 946 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Brightcom Group's current Gross Margin % of 43.07% is 10.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Brightcom Group and its competitors. For the Media - Diversified industry, the median Gross Margin % is 38.91 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Brightcom Group's current Gross Margin % is 43.07%, which is near median its own 10-year median of 42.76. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Brightcom Group stock overvalued right now?
Based on GuruFocus' analysis, Brightcom Group (NSE:BCG) is currently considered Possible Value Trap. The stock's GF Value™ is ₹15.38, compared to a current price of ₹9.81 — trading 36.2% below its estimated fair value. The current Gross Margin % is 43.07%, which is near median its 10-year median of 42.76 and 10.7% above the Media - Diversified industry median of 38.91. Brightcom Group's overall GF Score™ is 81/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Brightcom Group (NSE:BCG), the current Gross Margin % is 43.07% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Brightcom Group (NSE:BCG) Overvalued in 2026?
Based on GuruFocus' analysis, Brightcom Group stock appears to be undervalued.
The current stock price of ₹9.81 is trading 36.2% below its estimated GF Value™ of ₹15.38.
GuruFocus considers Brightcom Group to be Possible Value Trap.
Key valuation signals for NSE:BCG:
Gross Margin %: 43.07% (near median its 10-year median of 42.76)
GF Value™: ₹15.38 vs. price of ₹9.81 (36.2% below fair value)
Industry Position: 10.7% above the Media - Diversified median (#487 of 946)
No single metric tells the full story. See the NSE:BCG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Brightcom Group Ltd is an Indian service company engaged in providing digital marketing services and developing computer software and services both locally and internationally. The company operates through two segments: Digital Marketing and Software Development. Brightcom provides digital marketing solutions to businesses, agencies, and online publishers internationally. Additionally, it offers enterprise solutions, specializing in enterprise resource planning (ERP), Microsoft, and open-source system development. The company generates revenue from the sale of domestic services, export services, and software exports, with the majority of its revenue coming from the Digital Marketing segment, mainly through the sale of service exports.
81GF Score
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