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Hit CoTSE:378A -0.46%20 Gross Margin % is 0.00% as of Dec. 2025. GuruFocus rates TSE:378A with a GF Score™ of 20/100. Among 944 Media - Diversified companies, Hit Co ranks better than 74.79% on this metric.
The historical rank and industry rank for Hit Co's Gross Margin % or its related term are showing as below:
TSE:378A'
s Gross Margin % Range Over the Past 10 Years
Min: 61.09 Med: 63.4 Max: 63.66
Current: 61.09
During the past 3 years, the highestGross Margin % of Hit Co was 63.66%. The lowest was 61.09%. And the median was 63.40%.
TSE:378A's Gross Margin % is ranked better than 74.79% of 944
companies
in the Media - Diversified industry
Industry Median: 38.99
vs TSE:378A: 61.09
Hit Co had a gross margin of N/A% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Hit Co was 0.00% per year.
Hit Co (TSE:378A) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Hit Co had a gross margin of N/A% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Hit Co Gross Margin % Related Terms
Hit Co Gross Margin % Historical Data
* Premium members only.
The historical data trend for Hit Co's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
TSE:378A vs APP, OMC, TTD: Gross Margin % Comparison
For the Advertising Agencies subindustry, Hit Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Hit Co Gross Margin % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Hit Co's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Hit Co's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Hit Co (TSE:378A) has a Gross Margin % of 0.00% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Hit Co and its competitors. Over the past decade, Hit Co's Gross Margin % has ranged from 61.09 to 63.66. According to the industry distribution chart, Hit Co ranks #238 out of 944 companies in the Media - Diversified industry, placing it in the top 25.2%.
Is Hit Co's Gross Margin % too high?
Hit Co's current Gross Margin % is 0.00%. Over the past 10 years, this metric has ranged from a low of 61.09 to a high of 63.66. Based on the distribution chart, Hit Co ranks #238 out of 944 companies in the Media - Diversified industry, which is above the industry midpoint. Overall, Hit Co has a GF Score™ of 20/100, reflecting its overall financial health beyond just this single metric.
How does Hit Co's Gross Margin % compare to APP and OMC?
According to the Media - Diversified industry distribution chart, Hit Co ranks #238 out of 944 companies for Gross Margin %. This puts Hit Co in the upper half of its industry. The industry median Gross Margin % is 38.99. Historically, Hit Co's own Gross Margin % has ranged from 61.09 to 63.66 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Media - Diversified company?
The median Gross Margin % among Media - Diversified companies is 38.99, based on 944 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Hit Co and its competitors. For the Media - Diversified industry, the median Gross Margin % is 38.99 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Hit Co's current Gross Margin % is 0.00%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Hit Co stock overvalued right now?
Hit Co (TSE:378A) has a current Gross Margin % of 0.00%. The current Gross Margin % is 0.00%. Hit Co's overall GF Score™ is 20/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Hit Co (TSE:378A), the current Gross Margin % is 0.00% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Hit Co Ltd is an advertising company specializing in outdoor advertising. It is engaged in Business of planning and operating of outdoor advertising media, and providing general advertising services with a focus on outdoor advertising.
20GF Score
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