LQR HouseYHC +18.30%12 Gross Margin % is -9.87% as of Mar. 2026. GuruFocus rates YHC with a GF Score™ of 12/100 and a GF Value™ of $0.19 (Significantly Overvalued). The stock has 5 warning signs investors should review. Among 205 Beverages - Alcoholic companies, LQR House ranks worse than 99.02% on this metric.
Gross Margin % is calculated as gross profit divided by its revenue. LQR House's Gross Profit for the
three
months ended in Mar. 2026 was $-0.02 Mil. LQR House's Revenue for the
three
months ended in Mar. 2026 was $0.22 Mil. Therefore, LQR House's Gross Margin % for the quarter that ended in Mar. 2026 was -9.87%.
The historical rank and industry rank for LQR House's Gross Margin % or its related term are showing as below:
YHC'
s Gross Margin % Range Over the Past 10 Years
Min: -114.92 Med: -12.51 Max: 18.29
Current: 8.61
During the past 5 years, the highestGross Margin % of LQR House was 18.29%. The lowest was -114.92%. And the median was -12.51%.
YHC's Gross Margin % is ranked worse than 99.02% of 205
companies
in the Beverages - Alcoholic industry
Industry Median: 42.29
vs YHC: 8.61
LQR House had a gross margin of -9.87% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage
The 5-Year average Growth Rate of Gross Margin for LQR House was 0.00% per year.
LQR House (NAS:YHC) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
LQR House had a gross margin of -9.87% for the quarter that ended in Mar. 2026 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
LQR House Gross Margin % Related Terms
LQR House Gross Margin % Historical Data
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The historical data trend for LQR House's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
YHC vs EPSM, WVVI, SBEV: Gross Margin % Comparison
For the Beverages - Wineries & Distilleries subindustry, LQR House's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
LQR House Gross Margin % vs Beverages - Alcoholic Industry
For the Beverages - Alcoholic industry and Consumer Defensive sector, LQR House's Gross Margin % distribution charts can be found below:
* The bar in red indicates where LQR House's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
LQR House (YHC) has a Gross Margin % of -9.87% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on LQR House and its competitors. According to the industry distribution chart, LQR House ranks #203 out of 205 companies in the Beverages - Alcoholic industry, placing it in the top 99%.
Is LQR House's Gross Margin % too high?
LQR House's current Gross Margin % is -9.87%. Based on the distribution chart, LQR House ranks #203 out of 205 companies in the Beverages - Alcoholic industry, which is in the bottom quartile relative to peers. Overall, LQR House has a GF Score™ of 12/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does LQR House's Gross Margin % compare to EPSM and WVVI?
According to the Beverages - Alcoholic industry distribution chart, LQR House ranks #203 out of 205 companies for Gross Margin %. This places LQR House in the lower half of its industry. The industry median Gross Margin % is 42.29. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Beverages - Alcoholic company?
The median Gross Margin % among Beverages - Alcoholic companies is 42.29, based on 205 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on LQR House and its competitors. For the Beverages - Alcoholic industry, the median Gross Margin % is 42.29 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. LQR House's current Gross Margin % is -9.87%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is LQR House stock overvalued right now?
Based on GuruFocus' analysis, LQR House (YHC) is currently considered Significantly Overvalued. The stock's GF Value™ is $0.19, compared to a current price of $0.92 — trading 384.2% above its estimated fair value. The current Gross Margin % is -9.87%. LQR House's overall GF Score™ is 12/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For LQR House (YHC), the current Gross Margin % is -9.87% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is LQR House (YHC) Overvalued in 2026?
Based on GuruFocus' analysis, LQR House stock appears to be overvalued.
The current stock price of $0.92 is trading 384.2% above its estimated GF Value™ of $0.19.
GuruFocus considers LQR House to be Significantly Overvalued.
Key valuation signals for YHC:
Gross Margin %: -9.87%
GF Value™: $0.19 vs. price of $0.92 (384.2% above fair value)
No single metric tells the full story. See the YHC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
LQR House Inc intends to become the full-service digital marketing and brand development face of the alcoholic beverage space. It also intends to integrate the supply, sales, and marketing facets of the alcoholic beverage space into one easy-to-use platform and become the one-stop shop for everything related to alcohol. The company's primary business includes the development of premium limited-batch spirit brands, establishing an exclusive wine club, and marketing internal and external brands through an exclusive agreement with a United States-based e-commerce portal. It believes that the marketing and brand management services it provides to its wholly owned and third-party clients will increase brand recognition, and drive sales thereof through its e-commerce platform partner.
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