PRDSF (Prada SpA) Intangible Assets: $2,225 Mil (As of Dec. 2025)

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Director of Data and Quant Analytics at GuruFocus
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PRDSF Prada SpA PRDSF
77 GF Score
Price $5.00
GF Value $8.90
Valuation Significantly Undervalued
! 2 Warning Signs
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What is Prada SpA Intangible Assets?

Prada SpA PRDSF -0.30% 77 Intangible Assets is $2,225 Mil as of Dec. 2025. GuruFocus rates PRDSF with a GF Score™ of 77/100 and a GF Value™ of $8.90 (Significantly Undervalued). The stock has 2 warning signs investors should review.

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Prada SpA's intangible assets for the quarter that ended in Dec. 2025 was $2,225 Mil.

Prada SpA  (OTCPK:PRDSF) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.

Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.

Prada SpA Intangible Assets Related Terms

Prada SpA Intangible Assets Historical Data

* Premium members only.

The historical data trend for Prada SpA's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Prada SpA Intangible Assets Chart

Prada SpA Annual Data
Trend Jan16 Jan17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Intangible Assets
Get a 7-Day Free Trial Premium Member Only Premium Member Only 937.18 866.32 922.60 908.82 2,224.81

Prada SpA Semi-Annual Data
Jan16 Jul16 Jan17 Jul17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Intangible Assets Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 922.60 918.23 908.82 1,022.55 2,224.81
PRDSF
77GF Score
Prada SpA PRDSF
Intangible Assets is just one metric. See GF Score™, valuation, warning signs, and more.
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Prada SpA Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.

Frequently Asked Questions Learn more about Intangible Assets →
What does a Intangible Assets of $2,225 Mil mean?
Prada SpA (PRDSF) has a Intangible Assets of $2,225 Mil as of Dec. 2025. Intangible assets include patents, goodwill and trade secrets. View historical data on Prada SpA and its competitors.
Is Prada SpA's Intangible Assets too high?
Prada SpA's current Intangible Assets is $2,225 Mil. Overall, Prada SpA has a GF Score™ of 77/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Prada SpA's Intangible Assets compare to TPR?
Prada SpA's Intangible Assets of $2,225 Mil can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Intangible Assets for a Retail - Cyclical company?
A good Intangible Assets depends on the Retail - Cyclical industry context. However, Intangible Assets should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Intangible Assets mean?
A high Intangible Assets can signal that a stock is expensive relative to its fundamentals. Intangible assets include patents, goodwill and trade secrets. View historical data on Prada SpA and its competitors. Prada SpA's current Intangible Assets is $2,225 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Prada SpA stock overvalued right now?
Based on GuruFocus' analysis, Prada SpA (PRDSF) is currently considered Significantly Undervalued. The stock's GF Value™ is $8.90, compared to a current price of $5.00 — trading 43.8% below its estimated fair value. The current Intangible Assets is $2,225 Mil. Prada SpA's overall GF Score™ is 77/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Intangible Assets calculated?
Intangible Assets is calculated from a company's financial statements. For Prada SpA (PRDSF), the current Intangible Assets is $2,225 Mil as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Prada SpA (PRDSF) Overvalued in 2026?

Based on GuruFocus' analysis, Prada SpA stock appears to be undervalued. The current stock price of $5.00 is trading 43.8% below its estimated GF Value™ of $8.90. GuruFocus considers Prada SpA to be Significantly Undervalued.

Key valuation signals for PRDSF:

  • Intangible Assets: $2,225 Mil
  • GF Value™: $8.90 vs. price of $5.00 (43.8% below fair value)
  • GF Score™: 77/100 with 2 warning signs

No single metric tells the full story. See the PRDSF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Prada SpA Business Description

Address Via Antonio Fogazzaro, 28, Milan, ITA, 20135
Prada is a family-owned holding comprising the Prada brand, a younger and more fashion-oriented Miu Miu, and two classic shoe brands: Church's and Car Shoe. The company generates EUR 5.4 billion in sales, with over 70% from the Prada brand. Geographically, Asia is the biggest region with 33% of retail sales, followed by Europe at 32%, 17% in the Americas, and 13% in Japan. In 2025, the Prada group acquired the Versace brand, which should contribute 13% of revenue on a pro forma basis.
77GF Score

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Intangible Assets is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$5.00
Price
$8.90
GF Value