RICK (RCI Hospitality Holdings) Intrinsic Value: Projected FCF: $78.34 (As of Sep. 10, 2026)

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RICK RCI Hospitality Holdings Inc RICK
68 GF Score
Price $28.58
GF Value $55.37
Valuation Possible Value Trap
! 1 Warning Sign
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What is RCI Hospitality Holdings Intrinsic Value: Projected FCF?

RCI Hospitality Holdings RICK -1.72% 68 Intrinsic Value: Projected FCF is $78.34 as of Sep. 10, 2026. GuruFocus rates RICK with a GF Score™ of 68/100 and a GF Value™ of $55.37 (Possible Value Trap). The stock has 1 warning sign investors should review. Among 238 Restaurants companies, RCI Hospitality Holdings ranks better than 76.47% on this metric.

Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company. The details of how we calculate the intrinsic value of stocks are described in detail here.

As of today (2026-09-10), RCI Hospitality Holdings's Intrinsic Value: Projected FCF is $78.34. The stock price of RCI Hospitality Holdings is $28.58. Therefore, RCI Hospitality Holdings's Price-to-Intrinsic-Value-Projected-FCF of today is 0.4.

The historical rank and industry rank for RCI Hospitality Holdings's Intrinsic Value: Projected FCF or its related term are showing as below:

RICK' s Price-to-Projected-FCF Range Over the Past 10 Years
Min: 0.31   Med: 1.26   Max: 3.08
Current: 0.36

During the past 13 years, the highest Price-to-Intrinsic-Value-Projected-FCF of RCI Hospitality Holdings was 3.08. The lowest was 0.31. And the median was 1.26.

RICK's Price-to-Projected-FCF is ranked better than
76.47% of 238 companies
in the Restaurants industry
Industry Median: 1.07 vs RICK: 0.36

RCI Hospitality Holdings  (NAS:RICK) Intrinsic Value: Projected FCF Explanation

The growth multiple is capped between 8.35 and 17.74.

Total Stockholders Equity weighting is more art than science and it should always be revisited in more detail when researching a company. Weightings from 0% to 100% to more than 100% are possible. 80% was chosen as a happy median after taking the above ideas into consideration.

RCI Hospitality Holdings's Price-to-Intrinsic-Value-Projected-FCF for today is calculated as

Price-to-Intrinsic-Value-Projected-FCF=Share Price/Intrinsic Value: Projected FCF
=28.58/78.336461706024
=0.36

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


RCI Hospitality Holdings Intrinsic Value: Projected FCF Related Terms


RCI Hospitality Holdings Intrinsic Value: Projected FCF Historical Data

* Premium members only.

The historical data trend for RCI Hospitality Holdings's Intrinsic Value: Projected FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

RCI Hospitality Holdings Intrinsic Value: Projected FCF Chart

RCI Hospitality Holdings Annual Data
Trend Sep16 Sep17 Sep18 Sep19 Sep20 Sep21 Sep22 Sep23 Sep24 Sep25
Intrinsic Value: Projected FCF
Get a 7-Day Free Trial Premium Member Only Premium Member Only 23.60 40.76 49.02 58.49 67.57

RCI Hospitality Holdings Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Intrinsic Value: Projected FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 65.63 67.57 68.43 74.21 78.34

RICK vs BRCB, RRGB, JACK: Intrinsic Value: Projected FCF Comparison

For the Restaurants subindustry, RCI Hospitality Holdings's Price-to-Projected-FCF, along with its competitors' market caps and Price-to-Projected-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


RCI Hospitality Holdings Price-to-Projected-FCF vs Restaurants Industry

For the Restaurants industry and Consumer Cyclical sector, RCI Hospitality Holdings's Price-to-Projected-FCF distribution charts can be found below:

* The bar in red indicates where RCI Hospitality Holdings's Price-to-Projected-FCF falls into.


RICK
68GF Score
RCI Hospitality Holdings Inc RICK
Intrinsic Value: Projected FCF is just one metric. See GF Score™, valuation, warning signs, and more.
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RCI Hospitality Holdings Intrinsic Value: Projected FCF Calculation

Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company.

The details of how we calculate the intrinsic value of stocks are described in detail here.

This method smooths out the free cash flow over the past 6-7 years, multiplies the results by a growth multiple, and adds a portion of Total Stockholders Equity.

Intrinsic Value: Projected FCF = ( Growth Multiple * Free Cash Flow (6 year avg) + 0.8 * Total Stockholders Equity (most recent) ) / Shares Outstanding (Diluted Average)

In the case of negative Total Stockholders Equity, the following formula is used (see Explanation section below for the reason):

Intrinsic Value: Projected FCF = ( Growth Multiple * Free Cash Flow (6 year avg) + Total Stockholders Equity (most recent) / 0.8 ) / Shares Outstanding (Diluted Average)


Add all the Free Cash Flow together and divide 6 will get RCI Hospitality Holdings's Free Cash Flow(6 year avg) = $28.86.

RCI Hospitality Holdings's Intrinsic Value: Projected FCF for today is calculated as

Intrinsic Value: Projected FCF=(Growth Multiple*Free Cash Flow (6 year avg)+Total Stockholders Equity (Jun26)*0.8)/Shares Outstanding (Diluted Average)
=(14.26395753773*28.86336+234.754*0.8)/7.653
=78.34

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Intrinsic Value: Projected FCF of $78.34 mean?
RCI Hospitality Holdings (RICK) has a Intrinsic Value: Projected FCF of $78.34 as of Sep. 10, 2026. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on RCI Hospitality Holdings and its competitors. According to the industry distribution chart, RCI Hospitality Holdings ranks #56 out of 238 companies in the Restaurants industry, placing it in the top 23.5%.
Is RCI Hospitality Holdings' Intrinsic Value: Projected FCF too high?
RCI Hospitality Holdings' current Intrinsic Value: Projected FCF is $78.34. The Restaurants industry median Intrinsic Value: Projected FCF is 1.07. RCI Hospitality Holdings' value of $78.34 is 7221.5% above this industry median. Based on the distribution chart, RCI Hospitality Holdings ranks #56 out of 238 companies in the Restaurants industry, which is in the top quartile — a strong position relative to peers. Overall, RCI Hospitality Holdings has a GF Score™ of 68/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does RCI Hospitality Holdings' Intrinsic Value: Projected FCF compare to BRCB and RRGB?
According to the Restaurants industry distribution chart, RCI Hospitality Holdings ranks #56 out of 238 companies for Intrinsic Value: Projected FCF. This places RCI Hospitality Holdings in the top 24% of its industry — outperforming the majority of peers. The industry median Intrinsic Value: Projected FCF is 1.07. RCI Hospitality Holdings' value of $78.34 is 7221.5% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Intrinsic Value: Projected FCF for a Restaurants company?
The median Intrinsic Value: Projected FCF among Restaurants companies is 1.07, based on 238 companies in the industry. Companies in the top quartile (top 25%) have a Intrinsic Value: Projected FCF significantly above this median, while those in the bottom quartile fall well below. However, Intrinsic Value: Projected FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. RCI Hospitality Holdings's current Intrinsic Value: Projected FCF of $78.34 is 7221.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Intrinsic Value: Projected FCF mean?
A high Intrinsic Value: Projected FCF can signal that a stock is expensive relative to its fundamentals. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on RCI Hospitality Holdings and its competitors. For the Restaurants industry, the median Intrinsic Value: Projected FCF is 1.07 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. RCI Hospitality Holdings's current Intrinsic Value: Projected FCF is $78.34. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is RCI Hospitality Holdings stock overvalued right now?
Based on GuruFocus' analysis, RCI Hospitality Holdings (RICK) is currently considered Possible Value Trap. The stock's GF Value™ is $55.37, compared to a current price of $28.58 — trading 48.4% below its estimated fair value. The current Intrinsic Value: Projected FCF is $78.34 and 7221.5% above the Restaurants industry median of 1.07. RCI Hospitality Holdings' overall GF Score™ is 68/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Intrinsic Value: Projected FCF calculated?
Intrinsic Value: Projected FCF is calculated from a company's financial statements. For RCI Hospitality Holdings (RICK), the current Intrinsic Value: Projected FCF is $78.34 as of Sep. 10, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is RCI Hospitality Holdings (RICK) Overvalued in 2026?

Based on GuruFocus' analysis, RCI Hospitality Holdings stock appears to be undervalued. The current stock price of $28.58 is trading 48.4% below its estimated GF Value™ of $55.37. GuruFocus considers RCI Hospitality Holdings to be Possible Value Trap.

Key valuation signals for RICK:

  • Intrinsic Value: Projected FCF: $78.34
  • GF Value™: $55.37 vs. price of $28.58 (48.4% below fair value)
  • GF Score™: 68/100 with 1 warning sign
  • Industry Position: 7221.5% above the Restaurants median (#56 of 238)

No single metric tells the full story. See the RICK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


RCI Hospitality Holdings Business Description

Other Exchanges 0KT6:UKRIK:Germany
Address 10737 Cutten Road, Houston, TX, USA, 77066
RCI Hospitality Holdings Inc through its subsidiaries, owns and operates establishments that offer live adult entertainment, restaurant, and or bar operations. It also owns and operates a communication company serving the adult nightclub industry. The company's operating business segments are Nightclubs, Bombshells, and Others. It operates nightclubs through the following brands Rick's Cabaret, Vivid Cabaret, Tootsie's Cabaret, Club Onyx, and Jaguars Club. In the Bombshells segment, the company is building a chain of Restaurants and Sports Bars in Dallas, Austin, and Houston, Texas. It derives the majority of revenue from the Nightclubs segment that engages in the sale of alcoholic beverages, food, and merchandise items; service in the form of cover charges, and room rentals.
68GF Score

Get the complete analysis for RICK

Intrinsic Value: Projected FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$28.58
Price
$55.37
GF Value