AEON Stores (Hong Kong) Co (HKSE:00984) Margin of Safety % (DCF Dividends Based): N/A (As of Aug. 28, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

HKSE:00984 AEON Stores (Hong Kong) Co Ltd HKSE:00984
30 GF Score
Price HK$0.24
GF Value HK$0.41
Valuation Possible Value Trap
! 6 Warning Signs
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What is AEON Stores (Hong Kong) Co Margin of Safety % (DCF Dividends Based)?

Margin of Safety % (DCF Dividends Based) = (Intrinsic Value: DCF (Dividends Based) - Current Price) / Intrinsic Value: DCF (Dividends Based).

Note: Discounted Dividend model is only suitable for companies who have a consistant distribution history with more than 5 years. If the company's dividends does not remain steady over a long period, results may not be accurate due to the low consistency. The model is also only suitable for predictable companies (Business Predictability Rank higher than 1-Star). If the company's Predictability Rank is 1-Star or Not Rated, the data will not be stored into our database.

AEON Stores (Hong Kong) Co's Predictability Rank is 1-Star. Thus, the DCF related results in the screener and portfolio will appear as zero and Margin of Safety % (DCF Dividends Based) is not calculated.

HKSE:00984 vs DDS, M: Margin of Safety % (DCF Dividends Based) Comparison

For the Department Stores subindustry, AEON Stores (Hong Kong) Co's Margin of Safety % (DCF Dividends Based), along with its competitors' market caps and Margin of Safety % (DCF Dividends Based) data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

AEON Stores (Hong Kong) Co Margin of Safety % (DCF Dividends Based) vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, AEON Stores (Hong Kong) Co's Margin of Safety % (DCF Dividends Based) distribution charts can be found below:

* The bar in red indicates where AEON Stores (Hong Kong) Co's Margin of Safety % (DCF Dividends Based) falls into.


HKSE:00984
30GF Score
AEON Stores (Hong Kong) Co Ltd HKSE:00984
Margin of Safety % (DCF Dividends Based) is just one metric. See GF Score™, valuation, warning signs, and more.
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Is AEON Stores (Hong Kong) Co (HKSE:00984) Overvalued in 2026?

Based on GuruFocus' analysis, AEON Stores (Hong Kong) Co stock appears to be undervalued. The current stock price of HK$0.24 is trading 42.2% below its estimated GF Value™ of HK$0.41. GuruFocus considers AEON Stores (Hong Kong) Co to be Possible Value Trap.

Key valuation signals for HKSE:00984:

  • Margin of Safety % (DCF Dividends Based): N/A
  • GF Value™: HK$0.41 vs. price of HK$0.24 (42.2% below fair value)
  • GF Score™: 30/100 with 6 warning signs

No single metric tells the full story. See the HKSE:00984 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

AEON Stores (Hong Kong) Co Business Description

Other Exchanges AVK1:Germany
Address 388 Castle Peak Road, Units 07-11, 26th Floor, CDW Building, New Territories, Tsuen Wan, Hong Kong, HKG
AEON Stores (Hong Kong) Co Ltd and its subsidiaries are engaged in the operation of retail stores. It offers household products, clothing, and food products, among others. The company also provides facilities such as a lounge, free home delivery, free parking, gift wrapping, self-express, free ice pack, gift certificate selling, chilled lockers, trolley-lending, and customer voice services. Some of its brands are TOPVALU, HOME COORDY, iC innercasual and Kids Republic. It has two reportable segments: Hong Kong and Mainland China. The firm generates the majority of its revenue from Mainland China.
30GF Score

Get the complete analysis for HKSE:00984

Margin of Safety % (DCF Dividends Based) is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

HK$0.24
Price
HK$0.41
GF Value