Card Factory (LSE:CARD) Margin of Safety % (DCF Dividends Based): N/A (As of Jul. 29, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

LSE:CARD Card Factory PLC LSE:CARD
80 GF Score
Price £0.74
GF Value £1.12
Valuation Significantly Undervalued
! 4 Warning Signs
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What is Card Factory Margin of Safety % (DCF Dividends Based)?

Margin of Safety % (DCF Dividends Based) = (Intrinsic Value: DCF (Dividends Based) - Current Price) / Intrinsic Value: DCF (Dividends Based).

Note: Discounted Dividend model is only suitable for companies who have a consistant distribution history with more than 5 years. If the company's dividends does not remain steady over a long period, results may not be accurate due to the low consistency. The model is also only suitable for predictable companies (Business Predictability Rank higher than 1-Star). If the company's Predictability Rank is 1-Star or Not Rated, the data will not be stored into our database.

Card Factory's Predictability Rank is 1-Star. Thus, the DCF related results in the screener and portfolio will appear as zero and Margin of Safety % (DCF Dividends Based) is not calculated.

LSE:CARD vs CASY, WSM, ULTA: Margin of Safety % (DCF Dividends Based) Comparison

For the Specialty Retail subindustry, Card Factory's Margin of Safety % (DCF Dividends Based), along with its competitors' market caps and Margin of Safety % (DCF Dividends Based) data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Card Factory Margin of Safety % (DCF Dividends Based) vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Card Factory's Margin of Safety % (DCF Dividends Based) distribution charts can be found below:

* The bar in red indicates where Card Factory's Margin of Safety % (DCF Dividends Based) falls into.


LSE:CARD
80GF Score
Card Factory PLC LSE:CARD
Margin of Safety % (DCF Dividends Based) is just one metric. See GF Score™, valuation, warning signs, and more.
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Is Card Factory (LSE:CARD) Overvalued in 2026?

Based on GuruFocus' analysis, Card Factory stock appears to be undervalued. The current stock price of £0.74 is trading 34.4% below its estimated GF Value™ of £1.12. GuruFocus considers Card Factory to be Significantly Undervalued.

Key valuation signals for LSE:CARD:

  • Margin of Safety % (DCF Dividends Based): N/A
  • GF Value™: £1.12 vs. price of £0.74 (34.4% below fair value)
  • GF Score™: 80/100 with 4 warning signs

No single metric tells the full story. See the LSE:CARD stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Card Factory Business Description

Address Century House, Brunel Road, 41 Industrial Estate, Wakefield, West Yorkshire, GBR, WF2 0XG
Card Factory PLC is a British retailer of greeting cards. The principal activities of the Company operations are as a vertically integrated, omnichannel retailer of cards, gifts, and celebration essentials. Its products are offered via stores present in the United Kingdom, as well as online through websites: Card Factory and Getting Personal. The company's revenue is principally attributable to the retail sale of cards, dressings, and gifts. The business model is vertically integrated. It has an in-house design team, a printing facility, and a central warehousing facility.
80GF Score

Get the complete analysis for LSE:CARD

Margin of Safety % (DCF Dividends Based) is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

£0.74
Price
£1.12
GF Value