Coka duvanska industrija a.dXBEL:COKA 66 Median PS Value is RSD3,863.33 as of Jul. 06, 2026, which is 100% below its 10-year median of 2.33. GuruFocus rates XBEL:COKA with a GF Score™ of 66/100 and a GF Value™ of RSD9,048.48 (Fairly Valued). The stock has 7 warning signs investors should review. Among 26 Tobacco Products companies, Coka duvanska industrija a.d ranks worse than 92.31% on this metric.
This valuation method assumes that the stock valuation will revert to its historical (10-Year) median in terms of PS Ratio. The reason we use PS Ratio instead of PE Ratio or PB Ratio is because PS Ratio is independent of profit margin, and can be applied to a broader range of situations.
The historical rank and industry rank for Coka duvanska industrija a.d's Median PS Value or its related term are showing as below:
XBEL:COKA'
s Price-to-Median-PS-Value Range Over the Past 10 Years
Min: 2.3 Med: 2.33 Max: 2.33
Current: 2.3
During the past 13 years, the highest Price to Median PS Value of Coka duvanska industrija a.d was 2.33. The lowest was 2.30. And the median was 2.33.
XBEL:COKA's Price-to-Median-PS-Value is ranked worse than 92.31% of 26
companies
in the Tobacco Products industry
Industry Median: 1.16
vs XBEL:COKA: 2.30
Coka duvanska industrija a.d (XBEL:COKA) Median PS Value Explanation
This valuation method assumes that the stock valuation will revert to its historical (10-Year) mean in terms of PS Ratio. The reason we use PS Ratio instead of PE Ratio or PB Ratio
is because PS Ratio is independent of profit margin, and can be applied to a broader range of situations.
It also assumes that over time the profit margin is constant. If a company increases its profit margin to a sustainable level, this value might under-estimate its value. If it has permanent declined profit margins, this may over-estimate the company's value.
Coka duvanska industrija a.d's Price to Median PS Value for today is calculated as
Price to Median PS Value
=
Share Price
/
Median PS Value
=
8900.00
/
3,863.33
=
2.30
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Coka duvanska industrija a.d Median PS Value Related Terms
Coka duvanska industrija a.d Median PS Value Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Coka duvanska industrija a.d Median PS Value Chart
XBEL:COKA vs PM, MO, TPB: Median PS Value Comparison
For the Tobacco subindustry, Coka duvanska industrija a.d's Price-to-Median-PS-Value, along with its competitors' market caps and Price-to-Median-PS-Value data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Coka duvanska industrija a.d Price-to-Median-PS-Value vs Tobacco Products Industry
For the Tobacco Products industry and Consumer Defensive sector, Coka duvanska industrija a.d's Price-to-Median-PS-Value distribution charts can be found below:
* The bar in red indicates where Coka duvanska industrija a.d's Price-to-Median-PS-Value falls into.
10-Year Median PS Ratio is 0.5665.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Coka duvanska industrija a.d's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was RSD6819.65.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Coka duvanska industrija a.d (XBEL:COKA) has a Median PS Value of RSD3,863.33 as of Jul. 06, 2026. Median price-sales value is the stock value based on a company's 10-year median price-sales ratio, View historical data on Coka duvanska industrija a.d and its competitors. This is 165708% above median its historical median of 2.33. Over the past decade, Coka duvanska industrija a.d's Median PS Value has ranged from 2.30 to 2.33. According to the industry distribution chart, Coka duvanska industrija a.d ranks #24 out of 26 companies in the Tobacco Products industry, placing it in the top 92.3%.
Is Coka duvanska industrija a.d's Median PS Value too high?
Coka duvanska industrija a.d's current Median PS Value of RSD3,863.33 is 165708% above median its 10-year median of 2.33. Over the past 10 years, this metric has ranged from a low of 2.30 to a high of 2.33. Based on the distribution chart, Coka duvanska industrija a.d ranks #24 out of 26 companies in the Tobacco Products industry, which is in the bottom quartile relative to peers. Overall, Coka duvanska industrija a.d has a GF Score™ of 66/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Coka duvanska industrija a.d's Median PS Value compare to PM and MO?
According to the Tobacco Products industry distribution chart, Coka duvanska industrija a.d ranks #24 out of 26 companies for Median PS Value. This places Coka duvanska industrija a.d in the lower half of its industry. The industry median Median PS Value is 1.16. Historically, Coka duvanska industrija a.d's own Median PS Value has ranged from 2.30 to 2.33 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Median PS Value for a Tobacco Products company?
The median Median PS Value among Tobacco Products companies is 1.16, based on 26 companies in the industry. Companies in the top quartile (top 25%) have a Median PS Value significantly above this median, while those in the bottom quartile fall well below. However, Median PS Value should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Median PS Value mean?
A high Median PS Value can signal that a stock is expensive relative to its fundamentals. Median price-sales value is the stock value based on a company's 10-year median price-sales ratio, View historical data on Coka duvanska industrija a.d and its competitors. For the Tobacco Products industry, the median Median PS Value is 1.16 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Coka duvanska industrija a.d's current Median PS Value is RSD3,863.33, which is 165708% above median its own 10-year median of 2.33. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Coka duvanska industrija a.d stock overvalued right now?
Based on GuruFocus' analysis, Coka duvanska industrija a.d (XBEL:COKA) is currently considered Fairly Valued. The stock's GF Value™ is RSD9,048.48, compared to a current price of RSD8,900.00 — trading 1.6% below its estimated fair value. The current Median PS Value is RSD3,863.33, which is 165708% above median its 10-year median of 2.33. Coka duvanska industrija a.d's overall GF Score™ is 66/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Median PS Value calculated?
Median PS Value is calculated from a company's financial statements. For Coka duvanska industrija a.d (XBEL:COKA), the current Median PS Value is RSD3,863.33 as of Jul. 06, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Coka duvanska industrija a.d (XBEL:COKA) Overvalued in 2026?
Based on GuruFocus' analysis, Coka duvanska industrija a.d stock appears to be undervalued.
The current stock price of RSD8,900.00 is trading 1.6% below its estimated GF Value™ of RSD9,048.48.
GuruFocus considers Coka duvanska industrija a.d to be Fairly Valued.
Key valuation signals for XBEL:COKA:
Median PS Value: RSD3,863.33 (165708% above median its 10-year median of 2.33)
GF Value™: RSD9,048.48 vs. price of RSD8,900.00 (1.6% below fair value)
No single metric tells the full story. See the XBEL:COKA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Coka duvanska industrija a.d is a Serbia based company. It is engaged in the production and processing of raw tobacco. it is also engaged in the wholesale and retail trade of tobacco products.
66GF Score
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