Alaska Air Group (HAM:ALK) Moat Score: 5/10 (As of Aug. 04, 2026)

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HAM:ALK Alaska Air Group Inc HAM:ALK
81 GF Score
Price €40.69
GF Value €51.10
! 4 Warning Signs
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What is Alaska Air Group Moat Score?

Alaska Air Group HAM:ALK +0.27% 81 Moat Score is 5 as of Aug. 04, 2026. GuruFocus rates HAM:ALK with a GF Score™ of 81/100 and a GF Value™ of €51.10. The stock has 4 warning signs investors should review. Among 1,058 Transportation companies, Alaska Air Group ranks better than 93.38% on this metric.

Alaska Air Group has the Moat Score of 5, which implies that the company might have Narrow Moat - Solid narrow moat.

Alaska Air Group has Narrow Moat: Alaska Air Group Inc has a solid narrow moat due to its strong brand and customer loyalty in the airline industry. While it benefits from economies of scale and a strong distribution network, intense competition limits its pricing power and market share sustainability.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Alaska Air Group might have Narrow Moat - Solid narrow moat.

Alaska Air Group  (HAM:ALK) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Alaska Air Group Moat Score Related Terms

HAM:ALK vs CPA, SKYW, ALGT: Moat Score Comparison

For the Airlines subindustry, Alaska Air Group's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Alaska Air Group Moat Score vs Transportation Industry

For the Transportation industry and Industrials sector, Alaska Air Group's Moat Score distribution charts can be found below:

* The bar in red indicates where Alaska Air Group's Moat Score falls into.


HAM:ALK
81GF Score
Alaska Air Group Inc HAM:ALK
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 5 mean?
Alaska Air Group (HAM:ALK) has a Moat Score of 5 as of Aug. 04, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Alaska Air Group ranks #70 out of 1058 companies in the Transportation industry, placing it in the top 6.6%.
Is Alaska Air Group's Moat Score too high?
Alaska Air Group's current Moat Score is 5. Based on the distribution chart, Alaska Air Group ranks #70 out of 1058 companies in the Transportation industry, which is in the top quartile — a strong position relative to peers. Overall, Alaska Air Group has a GF Score™ of 81/100, reflecting its overall financial health beyond just this single metric.
How does Alaska Air Group's Moat Score compare to CPA and SKYW?
According to the Transportation industry distribution chart, Alaska Air Group ranks #70 out of 1058 companies for Moat Score. This places Alaska Air Group in the top 7% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Transportation company?
A good Moat Score depends on the Transportation industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Alaska Air Group's current Moat Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Alaska Air Group stock overvalued right now?
Alaska Air Group (HAM:ALK) has a current Moat Score of 5. The stock's GF Value™ is €51.10, compared to a current price of €40.69 — trading 20.4% below its estimated fair value. The current Moat Score is 5. Alaska Air Group's overall GF Score™ is 81/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Alaska Air Group (HAM:ALK), the current Moat Score is 5 as of Aug. 04, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Alaska Air Group (HAM:ALK) Overvalued in 2026?

Based on GuruFocus' analysis, Alaska Air Group stock appears to be undervalued. The current stock price of €40.69 is trading 20.4% below its estimated GF Value™ of €51.10.

Key valuation signals for HAM:ALK:

  • Moat Score: 5
  • GF Value™: €51.10 vs. price of €40.69 (20.4% below fair value)
  • GF Score™: 81/100 with 4 warning signs

No single metric tells the full story. See the HAM:ALK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Alaska Air Group Business Description

Address 19300 International Boulevard, Seattle, WA, USA, 98188
Alaska Air Group Inc operates two airlines, Alaska and Horizon, in three operating segments. The Alaska Airlines segment includes scheduled air transportation on Alaska's Boeing and Airbus jet aircraft for passengers and cargo throughout the U.S., and in parts of Mexico and Costa Rica. The Regional segment includes Horizon's and other third-party carriers' scheduled air transportation for passengers across a shorter distance network within the U.S. and Canada under capacity purchase agreements. The Hawaiian Airlines segment includes scheduled air transportation on Hawaiian's Boeing and Airbus aircraft for passengers and cargo. It earns revenues from Passenger tickets, including ticket breakage and net of taxes and fees, Passenger ancillary, and Mileage Plan passenger revenue.
81GF Score

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Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€40.69
Price
€51.10
GF Value