iQIYI (IQ) Moat Score: 6/10 (As of Jun. 28, 2026)


IQ iQIYI Inc IQ
38 GF Score
Price $0.99
GF Value $2.25
Valuation Possible Value Trap
! 3 Warning Signs
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What is iQIYI Moat Score?

iQIYI IQ +2.54% 38 Moat Score is 6 as of Jun. 28, 2026. GuruFocus rates IQ with a GF Score™ of 38/100 and a GF Value™ of $2.25 (Possible Value Trap). The stock has 3 warning signs investors should review. Among 1,047 Media - Diversified companies, iQIYI ranks better than 99.04% on this metric.

iQIYI has the Moat Score of 6, which implies that the company might have Narrow Moat - Strong narrow moat, clearly distinguishable but not wide.

iQIYI has Narrow Moat: iQIYI Inc has a strong narrow moat due to its leading position in China's online video market, supported by a large user base and content library. The company benefits from network effects and customer loyalty, but faces intense competition and content costs, preventing a wide moat classification.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes iQIYI might have Narrow Moat - Strong narrow moat, clearly distinguishable but not wide.

iQIYI  (NAS:IQ) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

iQIYI Moat Score Related Terms

IQ vs AMC, RSVR, MCS: Moat Score Comparison

For the Entertainment subindustry, iQIYI's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

iQIYI Moat Score vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, iQIYI's Moat Score distribution charts can be found below:

* The bar in red indicates where iQIYI's Moat Score falls into.


IQ
38GF Score
iQIYI Inc IQ
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 6 mean?
iQIYI (IQ) has a Moat Score of 6 as of Jun. 28, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, iQIYI ranks #10 out of 1047 companies in the Media - Diversified industry, placing it in the top 1%.
Is iQIYI's Moat Score too high?
iQIYI's current Moat Score is 6. Based on the distribution chart, iQIYI ranks #10 out of 1047 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, iQIYI has a GF Score™ of 38/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does iQIYI's Moat Score compare to AMC and RSVR?
According to the Media - Diversified industry distribution chart, iQIYI ranks #10 out of 1047 companies for Moat Score. This places iQIYI in the top 1% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Media - Diversified company?
A good Moat Score depends on the Media - Diversified industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. iQIYI's current Moat Score is 6. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is iQIYI stock overvalued right now?
Based on GuruFocus' analysis, iQIYI (IQ) is currently considered Possible Value Trap. The stock's GF Value™ is $2.25, compared to a current price of $0.99 — trading 55.9% below its estimated fair value. The current Moat Score is 6. iQIYI's overall GF Score™ is 38/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For iQIYI (IQ), the current Moat Score is 6 as of Jun. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is iQIYI (IQ) Overvalued in 2026?

Based on GuruFocus' analysis, iQIYI stock appears to be undervalued. The current stock price of $0.99 is trading 55.9% below its estimated GF Value™ of $2.25. GuruFocus considers iQIYI to be Possible Value Trap.

Key valuation signals for IQ:

  • Moat Score: 6
  • GF Value™: $2.25 vs. price of $0.99 (55.9% below fair value)
  • GF Score™: 38/100 with 3 warning signs

No single metric tells the full story. See the IQ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

iQIYI Business Description

Address No. 21, North Road of Workers\' Stadium, 4th Floor, iQIYI Youth Center, Yoolee Plaza, Chaoyang District, Beijing, CHN, 100027
Iqiyi is a leading streaming video-on-demand company in China that generates revenue mostly through a subscription basis. The platform also provides user-generated content to nonpaying users, monetized through ads. The company self-produces much of the subscription content and also generates revenue through content distribution, gaming, and IP licensing. Iqiyi competes directly with Tencent Video, Alibaba's Youku, ByteDance's MangoTV, and Bilibili. The company is 45% and 5% owned by Baidu and Xiaomi, respectively.
38GF Score

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Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.99
Price
$2.25
GF Value