Google (GOOGL) Moat Score: 9/10 (As of Jun. 28, 2026)


XSWX:GOOGL Alphabet Inc(Google) XSWX:GOOGL
95 GF Score
Price CHF275.77
GF Value CHF190.61
Valuation Significantly Overvalued
! 2 Warning Signs
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What is Alphabet(Google) Moat Score?

Alphabet(Google) XSWX:GOOGL +1.13% 95 Moat Score is 9 as of Jun. 28, 2026. GuruFocus rates XSWX:GOOGL with a GF Score™ of 95/100 and a GF Value™ of CHF190.61 (Significantly Overvalued). The stock has 2 warning signs investors should review. Among 564 Interactive Media companies, Alphabet(Google) ranks better than 99.82% on this metric.

Alphabet(Google) has the Moat Score of 9, which implies that the company might have Wide Moat - Clear and robust wide moat.

Alphabet(Google) has Wide Moat: Alphabet Inc possesses a clear and robust wide moat due to its dominant market leadership in search and advertising, strong brand strength, and significant network effects. The company benefits from valuable intellectual property, economies of scale, and consistent innovation through R&D capabilities.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Alphabet(Google) might have Wide Moat - Clear and robust wide moat.

Alphabet(Google)  (XSWX:GOOGL) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Alphabet(Google) Moat Score Related Terms

XSWX:GOOGL vs META, SPOT, NBIS: Moat Score Comparison

For the Internet Content & Information subindustry, Alphabet(Google)'s Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Alphabet(Google) Moat Score vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Alphabet(Google)'s Moat Score distribution charts can be found below:

* The bar in red indicates where Alphabet(Google)'s Moat Score falls into.


XSWX:GOOGL
95GF Score
Alphabet Inc(Google) XSWX:GOOGL
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 9 mean?
Alphabet(Google) (XSWX:GOOGL) has a Moat Score of 9 as of Jun. 28, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Alphabet(Google) ranks #1 out of 564 companies in the Interactive Media industry, placing it in the top 0.2%.
Is Alphabet(Google)'s Moat Score too high?
Alphabet(Google)'s current Moat Score is 9. Based on the distribution chart, Alphabet(Google) ranks #1 out of 564 companies in the Interactive Media industry, which is in the top quartile — a strong position relative to peers. Overall, Alphabet(Google) has a GF Score™ of 95/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Alphabet(Google)'s Moat Score compare to META and SPOT?
According to the Interactive Media industry distribution chart, Alphabet(Google) ranks #1 out of 564 companies for Moat Score. This places Alphabet(Google) in the top 0% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for an Interactive Media company?
A good Moat Score depends on the Interactive Media industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Alphabet(Google)'s current Moat Score is 9. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Alphabet(Google) stock overvalued right now?
Based on GuruFocus' analysis, Alphabet(Google) (XSWX:GOOGL) is currently considered Significantly Overvalued. The stock's GF Value™ is CHF190.61, compared to a current price of CHF275.77 — trading 44.7% above its estimated fair value. The current Moat Score is 9. Alphabet(Google)'s overall GF Score™ is 95/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Alphabet(Google) (XSWX:GOOGL), the current Moat Score is 9 as of Jun. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Alphabet(Google) (XSWX:GOOGL) Overvalued in 2026?

Based on GuruFocus' analysis, Alphabet(Google) stock appears to be overvalued. The current stock price of CHF275.77 is trading 44.7% above its estimated GF Value™ of CHF190.61. GuruFocus considers Alphabet(Google) to be Significantly Overvalued.

Key valuation signals for XSWX:GOOGL:

  • Moat Score: 9
  • GF Value™: CHF190.61 vs. price of CHF275.77 (44.7% above fair value)
  • GF Score™: 95/100 with 2 warning signs

No single metric tells the full story. See the XSWX:GOOGL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Alphabet(Google) Business Description

Address 1600 Amphitheatre Parkway, Mountain View, CA, USA, 94043
Alphabet is a holding company that wholly owns internet giant Google. The California-based company derives slightly less than 90% of its revenue from Google services, the vast majority of which is advertising sales. Alongside online ads, Google services houses sales stemming from Google's subscription services (YouTube TV and YouTube Music, among others), platforms (sales and in-app purchases on Play Store), and devices (Chromebooks, Pixel smartphones, and smart home products such as Chromecast). Google's cloud computing platform accounts for roughly 10% of Alphabet's revenue. The firm's investments in up-and-coming technologies such as self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
95GF Score

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Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

CHF275.77
Price
CHF190.61
GF Value