Evoke (LSE:EVOK) Beneish M-Score: -4.44 (As of Jun. 25, 2026)


LSE:EVOK Evoke PLC LSE:EVOK
54 GF Score
Price £0.47
GF Value £0.75
Valuation Possible Value Trap
! 10 Warning Signs
View Full Analysis

What is Evoke Beneish M-Score?

Evoke LSE:EVOK +1.83% 54 Beneish M-Score is -4.44 as of Jun. 25, 2026. GuruFocus rates LSE:EVOK with a GF Score™ of 54/100 and a GF Value™ of £0.75 (Possible Value Trap). The stock has 10 warning signs investors should review. Among 824 Travel & Leisure companies, Evoke ranks better than 96.84% on this metric.

The zones of discrimination for M-Score is as such:

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator.
An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

Good Sign:

Beneish M-Score -4.44 no higher than -1.78, which implies that the company is unlikely to be a manipulator.

The historical rank and industry rank for Evoke's Beneish M-Score or its related term are showing as below:

LSE:EVOK' s Beneish M-Score Range Over the Past 10 Years
Min: -4.44   Med: -2.63   Max: -0.96
Current: -4.44

During the past 13 years, the highest Beneish M-Score of Evoke was -0.96. The lowest was -4.44. And the median was -2.63.


Evoke Beneish M-Score Historical Data

* Premium members only.

The historical data trend for Evoke's Beneish M-Score can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Evoke Beneish M-Score Chart

Evoke Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Beneish M-Score
Get a 7-Day Free Trial Premium Member Only Premium Member Only -2.83 -0.96 -2.27 -3.69 -4.44

Evoke Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Beneish M-Score Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -2.27 0.00 -3.69 0.00 -4.44

LSE:EVOK vs FLUT, DKNG, LNWO: Beneish M-Score Comparison

For the Gambling subindustry, Evoke's Beneish M-Score, along with its competitors' market caps and Beneish M-Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Evoke Beneish M-Score vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Evoke's Beneish M-Score distribution charts can be found below:

* The bar in red indicates where Evoke's Beneish M-Score falls into.


LSE:EVOK
54GF Score
Evoke PLC LSE:EVOK
Beneish M-Score is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Evoke Beneish M-Score Calculation

The M-score was created by Professor Messod Beneish. Instead of measuring the bankruptcy risk (Altman Z-Score) or business trend (Piotroski F-Score), M-score can be used to detect the risk of earnings manipulation. This is the original research paper on M-score.

The M-Score Variables:

The M-score of Evoke for today is based on a combination of the following eight different indices:

M=-4.84+0.92 * DSRI+0.528 * GMI+0.404 * AQI+0.892 * SGI+0.115 * DEPI
=-4.84+0.92 * 0.9324+0.528 * 0.9895+0.404 * 0.9659+0.892 * 1.0156+0.115 * 0.9654
-0.172 * SGAI+4.679 * TATA-0.327 * LVGI
-0.172 * 0.9725+4.679 * -0.384073-0.327 * 1.288
=-4.44

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

This Year (Dec25) TTM:Last Year (Dec24) TTM:
Total Receivables was £77 Mil.
Revenue was £1,782 Mil.
Gross Profit was £1,181 Mil.
Total Current Assets was £398 Mil.
Total Assets was £2,101 Mil.
Property, Plant and Equipment(Net PPE) was £132 Mil.
Depreciation, Depletion and Amortization(DDA) was £202 Mil.
Selling, General, & Admin. Expense(SGA) was £265 Mil.
Total Current Liabilities was £705 Mil.
Long-Term Debt & Capital Lease Obligation was £1,854 Mil.
Net Income was £-548 Mil.
Gross Profit was £0 Mil.
Cash Flow from Operations was £259 Mil.
Total Receivables was £81 Mil.
Revenue was £1,755 Mil.
Gross Profit was £1,151 Mil.
Total Current Assets was £433 Mil.
Total Assets was £2,640 Mil.
Property, Plant and Equipment(Net PPE) was £163 Mil.
Depreciation, Depletion and Amortization(DDA) was £230 Mil.
Selling, General, & Admin. Expense(SGA) was £268 Mil.
Total Current Liabilities was £696 Mil.
Long-Term Debt & Capital Lease Obligation was £1,802 Mil.




1. DSRI = Days Sales in Receivables Index

Measured as the ratio of Revenue in Total Receivables in year t to year t-1.

A large increase in DSR could be indicative of revenue inflation.

DSRI=(Receivables_t / Revenue_t) / (Receivables_t-1 / Revenue_t-1)
=(76.7 / 1781.9) / (81 / 1754.5)
=0.043044 / 0.046167
=0.9324

2. GMI = Gross Margin Index

Measured as the ratio of gross margin in year t-1 to gross margin in year t.

Gross margin has deteriorated when this index is above 1. A firm with poorer prospects is more likely to manipulate earnings.

GMI=GrossMargin_t-1 / GrossMargin_t
=(GrossProfit_t-1 / Revenue_t-1) / (GrossProfit_t / Revenue_t)
=(1150.6 / 1754.5) / (1181 / 1781.9)
=0.655799 / 0.662776
=0.9895

3. AQI = Asset Quality Index

AQI is the ratio of asset quality in year t to year t-1.

Asset quality is measured as the ratio of non-current assets other than Property, Plant and Equipment to Total Assets.

AQI=(1 - (CurrentAssets_t + PPE_t) / TotalAssets_t) / (1 - (CurrentAssets_t-1 + PPE_t-1) / TotalAssets_t-1)
=(1 - (398 + 131.6) / 2100.9) / (1 - (432.5 + 163.4) / 2640.3)
=0.747918 / 0.774306
=0.9659

4. SGI = Sales Growth Index

Ratio of Revenue in year t to sales in year t-1.

Sales growth is not itself a measure of manipulation. However, growth companies are likely to find themselves under pressure to manipulate in order to keep up appearances.

SGI=Sales_t / Sales_t-1
=Revenue_t / Revenue_t-1
=1781.9 / 1754.5
=1.0156

5. DEPI = Depreciation Index

Measured as the ratio of the rate of Depreciation, Depletion and Amortization in year t-1 to the corresponding rate in year t.

DEPI greater than 1 indicates that assets are being depreciated at a slower rate. This suggests that the firm might be revising useful asset life assumptions upwards, or adopting a new method that is income friendly.

DEPI=(Depreciation_t-1 / (Depreciaton_t-1 + PPE_t-1)) / (Depreciation_t / (Depreciaton_t + PPE_t))
=(229.9 / (229.9 + 163.4)) / (202 / (202 + 131.6))
=0.584541 / 0.605516
=0.9654

Note: If the Depreciation, Depletion and Amortization data is not available, we assume that the depreciation rate is constant and set the Depreciation Index to 1.

6. SGAI = Sales, General and Administrative expenses Index

The ratio of Selling, General, & Admin. Expense(SGA) to Sales in year t relative to year t-1.

SGA expenses index > 1 means that the company is becoming less efficient in generate sales.

SGAI=(SGA_t / Sales_t) / (SGA_t-1 /Sales_t-1)
=(264.8 / 1781.9) / (268.1 / 1754.5)
=0.148605 / 0.152807
=0.9725

7. LVGI = Leverage Index

The ratio of total debt to Total Assets in year t relative to yeat t-1.

An LVGI > 1 indicates an increase in leverage

LVGI=((LTD_t + CurrentLiabilities_t) / TotalAssets_t) / ((LTD_t-1 + CurrentLiabilities_t-1) / TotalAssets_t-1)
=((1854.4 + 704.7) / 2100.9) / ((1801.5 + 695.6) / 2640.3)
=1.218097 / 0.945764
=1.288

8. TATA = Total Accruals to Total Assets

Total accruals calculated as the change in working capital accounts other than cash less depreciation.

TATA=(IncomefromContinuingOperations_t - CashFlowsfromOperations_t) / TotalAssets_t
=(NetIncome_t - NonOperatingIncome_t - CashFlowsfromOperations_t) / TotalAssets_t
=(-547.5 - 0 - 259.4) / 2100.9
=-0.384073

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator. An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

Evoke has a M-score of -4.44 suggests that the company is unlikely to be a manipulator.

Frequently Asked Questions Learn more about Beneish M-Score →
What does a Beneish M-Score of -4.44 mean?
Evoke (LSE:EVOK) has a Beneish M-Score of -4.44 as of Jun. 25, 2026. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Evoke and its competitors. According to the industry distribution chart, Evoke ranks #26 out of 824 companies in the Travel & Leisure industry, placing it in the top 3.2%.
Is Evoke's Beneish M-Score too high?
Evoke's current Beneish M-Score is -4.44. Based on the distribution chart, Evoke ranks #26 out of 824 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Evoke has a GF Score™ of 54/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Evoke's Beneish M-Score compare to FLUT and DKNG?
According to the Travel & Leisure industry distribution chart, Evoke ranks #26 out of 824 companies for Beneish M-Score. This places Evoke in the top 3% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beneish M-Score for a Travel & Leisure company?
A good Beneish M-Score depends on the Travel & Leisure industry context. However, Beneish M-Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beneish M-Score mean?
A high Beneish M-Score can signal that a stock is expensive relative to its fundamentals. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Evoke and its competitors. Evoke's current Beneish M-Score is -4.44. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Evoke stock overvalued right now?
Based on GuruFocus' analysis, Evoke (LSE:EVOK) is currently considered Possible Value Trap. The stock's GF Value™ is £0.75, compared to a current price of £0.47 — trading 36.9% below its estimated fair value. The current Beneish M-Score is -4.44. Evoke's overall GF Score™ is 54/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beneish M-Score calculated?
Beneish M-Score is calculated from a company's financial statements. For Evoke (LSE:EVOK), the current Beneish M-Score is -4.44 as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Evoke (LSE:EVOK) Overvalued in 2026?

Based on GuruFocus' analysis, Evoke stock appears to be undervalued. The current stock price of £0.47 is trading 36.9% below its estimated GF Value™ of £0.75. GuruFocus considers Evoke to be Possible Value Trap.

Key valuation signals for LSE:EVOK:

  • Beneish M-Score: -4.44
  • GF Value™: £0.75 vs. price of £0.47 (36.9% below fair value)
  • GF Score™: 54/100 with 10 warning signs

No single metric tells the full story. See the LSE:EVOK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Evoke Business Description

Address Europort Road, Suite 601/701, Europort, GIB
Evoke PLC is an online betting and gaming company. The Group owns and operates internationally brands including William Hill, William Hill Vegas, 888casino, 888sport, 888poker, and Mr Green. Its operating segments are; UK Retail, UK&I Online, International, and Corporate.
54GF Score

Get the complete analysis for LSE:EVOK

Beneish M-Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

£0.47
Price
£0.75
GF Value