SnapSNAP +1.57%64 Net Margin % is -5.82% as of Mar. 2026. GuruFocus rates SNAP with a GF Score™ of 64/100 and a GF Value™ of $12.19 (Possible Value Trap). The stock has 2 warning signs investors should review. Among 553 Interactive Media companies, Snap ranks worse than 62.93% on this metric.
Net margin is calculated as Net Income divided by its Revenue. Snap's Net Income for the
three
months ended in Mar. 2026 was $-89 Mil. Snap's Revenue for the
three
months ended in Mar. 2026 was $1,529 Mil. Therefore, Snap's net margin for the quarter that ended in Mar. 2026 was -5.82%.
The historical rank and industry rank for Snap's Net Margin % or its related term are showing as below:
SNAP'
s Net Margin % Range Over the Past 10 Years
Min: -417.61 Med: -34.38 Max: -6.72
Current: -6.72
SNAP's Net Margin % is ranked worse than 62.93% of 553
companies
in the Interactive Media industry
Industry Median: 1.65
vs SNAP: -6.72
Snap (NYSE:SNAP) Net Margin % Explanation
Although Net Income and Earnings-per-Share (EPS) are the most widely used parameter in measuring a company's profitability and valuation, it is the least reliable. The reason is that reported earnings can be manipulated easily by adjusting any numbers such as Depreciation, Depletion and Amotorization and non-recurring items.
But the long term trend of the net margin is a good indicator of the competitiveness and health of the business.
Snap Net Margin % Related Terms
Snap Net Margin % Historical Data
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The historical data trend for Snap's Net Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Internet Content & Information subindustry, Snap's Net Margin %, along with its competitors' market caps and Net Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Snap Net Margin % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Snap's Net Margin % distribution charts can be found below:
* The bar in red indicates where Snap's Net Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Snap (SNAP) has a Net Margin % of -5.82% as of Mar. 2026. Net margin is the ratio of total net income to net sales. View historical data on Snap and its competitors. According to the industry distribution chart, Snap ranks #348 out of 553 companies in the Interactive Media industry, placing it in the top 62.9%.
Is Snap's Net Margin % too high?
Snap's current Net Margin % is -5.82%. Based on the distribution chart, Snap ranks #348 out of 553 companies in the Interactive Media industry, which is below the industry midpoint. Overall, Snap has a GF Score™ of 64/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Snap's Net Margin % compare to MTCH and ZG?
According to the Interactive Media industry distribution chart, Snap ranks #348 out of 553 companies for Net Margin %. This places Snap in the lower half of its industry. The industry median Net Margin % is 1.65. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Net Margin % for an Interactive Media company?
The median Net Margin % among Interactive Media companies is 1.65, based on 553 companies in the industry. Companies in the top quartile (top 25%) have a Net Margin % significantly above this median, while those in the bottom quartile fall well below. However, Net Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Net Margin % mean?
A high Net Margin % can signal that a stock is expensive relative to its fundamentals. Net margin is the ratio of total net income to net sales. View historical data on Snap and its competitors. For the Interactive Media industry, the median Net Margin % is 1.65 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Snap's current Net Margin % is -5.82%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Snap stock overvalued right now?
Based on GuruFocus' analysis, Snap (SNAP) is currently considered Possible Value Trap. The stock's GF Value™ is $12.19, compared to a current price of $4.53 — trading 62.8% below its estimated fair value. The current Net Margin % is -5.82%. Snap's overall GF Score™ is 64/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Net Margin % calculated?
Net Margin % is calculated from a company's financial statements. For Snap (SNAP), the current Net Margin % is -5.82% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Snap (SNAP) Overvalued in 2026?
Based on GuruFocus' analysis, Snap stock appears to be undervalued.
The current stock price of $4.53 is trading 62.8% below its estimated GF Value™ of $12.19.
GuruFocus considers Snap to be Possible Value Trap.
Key valuation signals for SNAP:
Net Margin %: -5.82%
GF Value™: $12.19 vs. price of $4.53 (62.8% below fair value)
No single metric tells the full story. See the SNAP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Snap is a technology company best known for its marquis social media application.Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app's revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap's overall sales.
64GF Score
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